Over the past decade, the average print run has dropped dramatically, from over 3,000 units to less than 30. How can print producers thrive in this rapidly evolving landscape?
Join us on December 11 at 11:30 am ET when WhatTheyThink’s Richard Romano will be joined by Gelato founder and CEO Henrik Müller-Hansen to take a detailed look at GelatoConnect, an enterprise software solution that optimizes every stage of print production, from procurement and workflow to logistics, helping companies accelerate efficiency and capture new ecommerce momentum. Sponsored by Gelato, this session will include a live demo as well as tangible success stories from such early adopters as Bennett Graphics, ESP Colour, and TidyMerch.
In this session, you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Recorded December 11, 2024
Packaging printing is one of the top growth areas in today’s printing industry. A combination of technological and consumer trends are also driving growth in digital packaging production, and the barriers to entry have never been lower. At the same time, sustainability is a major factor that can impact packaging producers. Consumer expectations and demands as well as increasing government regulations—in the U.S. and Europe—are impacting the materials used in packaging production and how packaging is produced. What do printers need to know to navigate this new environment? What are some best practices?
Join us for WhatTheyThink’s LunchNLearn webinar “A New Environment for Packaging: Today’s and Tomorrow’s Sustainability Demands,” to be held Wednesday, November 13, at 1 pm ET. This panel discussion, featuring FSEA’s Jeff Peterson, Case Paper’s Karen Kromat, and Oliver Inc.’s Katrina Edwards, will take a look at the current lay of the land.
In this session, sponsored by Michelman, Ultimate Tech, and Miracle, you’ll learn:
If you are looking to move into packaging production, you won’t want to miss this session. Register now!
A complete archive—slides and audio—will be available for download following this session.
Recorded November 13, 2024
Attendees at drupa 24 saw that the biggest trend in print production today is increased migration of software and workflow to the cloud. Having an online workflow production system has numerous benefits for print organizations, including easy, cloud-based online access to virtually all customer and job information and management tools from anywhere in the world.
Kodak’s PRINERGY has long been one of the most popular print production workflow systems, offering flexibility in cloud-based options to suit any unique requirement. Kodak is now introducing PRINERGY Access version 2.0, an innovative digital workflow solution that enables printers to streamline the file upload, approval and routing process, putting their customers in control of file preparation from anywhere in the world. PRINERGY Access version 2.0 features new Intelligent Layout, which dynamically imposes files accurately and efficiently for any production line with full connectivity to any digital press or on-premises third-party workflow.
On August 21 at 1 pm ET, get an overview of what PRINERGY Access featuring new Intelligent Layout, can do for your business, with a free webinar hosted by WhatTheyThink and sponsored by Kodak. Kodak’s Patrick Kerr will highlight the top features and advantages of PRINERGY Access, and give a demonstration of new capabilities.
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Recorded August 21, 2024
On Friday, August 16 at 1 pm ET, our fifth annual Technology Outlook series of Webinars finishes up with binding and finishing. Join Kevin Abergel and Trish Witkowski as they highlight the latest trends and technology and product announcements from manufacturers of binding, finishing, and embellishment equipment. This session will give you the lowdown on new features, capabilities, and applications that can give your business a competitive edge. Also get the lowdown on what was announced and shown at drupa 2024 and what to expect at PRINTING United.
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Other Technology Outlook webinars include:
The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up to date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded August 16, 2024
On Thursday, August 15 at 1 pm ET, Richard Romano and Cary Sherburne will highlight the latest trends and technologies in display graphics, signage, and textiles and apparel. Display graphics (aka “wide-format printing”) is a maturing market, but new application areas are gaining traction and seeing tremendous growth. Meanwhile, digital textile printing is a hot new area—and in fact display graphics printers are starting to add textile printing. What are the top trends in both these areas, and how do they complement each other?
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Other Technology Outlook webinars include:
The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up to date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded August 15, 2024
On Wednesday, August 14 at 1 pm ET, our fifth annual Technology Outlook series of Webinars continues with software and workflow. Join WhatTheyThink contributor Pat McGrew and Pixel Dot Consulting’s Ryan McAbee as they look at the latest trends in software and workflow—which are not the same things. Software is the collection of tools to support your workflow processes. Software, when used well, allows the business to succeed by improving efficiency, exceeding key performance metrics, and enhancing the customer experience. The path is to disrupt the flow of endless phone calls, emails and texts asking questions, chasing information, and looking for approval by creating solutions where customers can self-serve for most of their needs. The session, sponsored by Kodak and PrintFactory, will also offer some software-related highlights from drupa 2024 and what to look for at PRINTING United.
What you’ll learn:
A complete archive of—slides and audio—will be available for download following this session.
Other Technology Outlook webinars include:
The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up to date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded August 14, 2024
On Tuesday, August 13 at 1 pm ET, our fifth annual Technology Outlook series of Webinars continues with labels and packaging. Join WhatTheyThink contributor David Zwang as he highlights the latest technology and product announcements from manufacturers of label and packaging solutions. This session will detail new product announcements, new features, capabilities, and applications in the label and packaging market, as well as prevailing and emerging trends, some of what was announced at drupa and to expect at PRINTING United.
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Other Technology Outlook webinars include:
The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up to date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded August 13, 2024
On Monday, August 12, at 1 pm ET, WhatTheyThink’s fifth annual Technology Outlook series of Webinars kicks off with Production Print Outlook, sponsored by Canon. Join WhatTheyThink contributor Patrick Henry and Inkjet Insight’s Elizabeth Gooding as they assess the current state of offset and digital printing technology and look to the future. Although many have written offset off, it remains a viable and practical production process for shops of all sizes. And the capabilities of today’s presses make the offset process even more economically competitive with digital, be it toner-based or inkjet. At the same time, digital presses have been evolving, and are more competitive than ever with offset in terms of quality and economy. The old question about what process is best for certain run-lengths is becoming more complex.
So, what is the best option for your print business?
In this webinar, Patrick and Elizabeth will discuss the latest trends in today’s print environment, and where offset and digital fit. What are the capabilities of new equipment, and how do they make print businesses more efficient? How is automation changing the face of each print technology? What were some of the major announcements at drupa and what can we look forward to at PRINTING United?
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Other Technology Outlook webinars include:
The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up to date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded August 12, 2024
For sign businesses, there are many benefits to being part of a franchise like FASTSIGNS, such as receiving technical, sales, and marketing help from the franchise, as well as specific initiatives and programs. In particular, the FASTSIGNS Co-Brand program is designed to help not just sign businesses, but print-oriented businesses of all kinds to expand into new product areas. As a part of the Co-Brand Program, businesses are able to retain their original identities while expanding their product lines and services. The program allows companies to add a FASTSIGNS center to their existing business and receive ongoing training and support from the FASTSIGNS franchise system.
Some common businesses that have participated in the FASTSIGNS Co-Brand Program are:
On Wednesday, August 7, join us for a special LunchNLearn Webinar, “Beyond Signage: How the FASTSIGNS Co-Brand Program Helps Print Businesses of All Kinds Succeed.” WhatTheyThink Managing Editor Richard Romano and Gabrielle Mullinax, owner of FASTSIGNS Brea and Fullerton (Calif.) and beneficiary of the Co-Brand Program, will talk about the program, how it has helped her grow her business in a challenging print environment, and how it can help print businesses of all kinds. In this webinar, you’ll learn about:
Other participants to be determined.
A complete archive—slides and audio—will be available for download following this session.
Recorded August 7, 2024
According to Texintel, cultural trends are driving a change in the way consumers decorate their living and working spaces:
[P]eople prefer fast fashion and exclusive products that can be customized and personalized according to their specific demands. Customers are willing to pay premium prices and actively seek out platforms and brands that cater to their custom home décor needs. This trend is particularly evident due to the increasing purchasing power of Gen Z, who are more inclined towards online shopping. There is a strong demand for printed materials used in furniture. Consumers are increasingly looking for personalized and one-of-a-kind home furnishings, including curtains, upholstery fabrics, bedding, and cushions.
As a result, the market for digital décor has been forecast to grow strongly in the coming years. According to Allied Market Research, the home décor market in general is expected to reach $1.1 billion by 2032 at 4.9% CAGR. Polaris Market Research adds that digitally printed wallpaper alone is expected to reach $21.33 billion by 2032, with 19.4% CAGR. Display graphics equipment manufacturers across the board see growth in these markets, and many have been launching digitally printed wallcovering solutions. And many elements of décor can be produced on equipment you may already have. But how do you break into décor printing?
Join us on Wednesday, April 17 at 1 pm EDT, when wide-format printing consultant, columnist, keynote speaker, and masterclass educator Debbie Nicholson will offer helpful tips at how PSPs, display graphics producers, and others can take advantage of this high-growth market. Other participants have yet to be determined.
In this session, you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
You have the potential to open the curtain for the exciting possibilities of décor printing. If you are looking to expand into new markets and applications, you won’t want to miss this session, sponsored by EFI and swissQprint.
Debbie Nicholson is the owner of Think-to-Ink! She is a wide-format printing consultant, columnist, keynote speaker, and masterclass educator. She has been in the print industry for 28+ years. Debbie is passionate and committed to helping printing companies elevate their untapped potential. As the previous owner of a printing company, she understands what it takes to continually navigate change and the strength it takes to endure challenges.
Recorded April 17, 2024
Join WhatTheyThink contributor Pat McGrew and Pixel Dot Consulting’s Ryan McAbee as they look at the latest trends in software and workflow—which are not the same things! In particular, they will look at how the cloud—“that big, fluffy ghost that lives in our networks”—is transforming virtually every aspect of the print business in shops of all sizes.
The opportunities of cloud computing, cloud services, and cloud-enabled training bring more power to print manufacturing than we could have imagined a decade ago. The cloud offers seemingly endless storage and computing to power solutions that are changing how and where we work. Join us as we explore the current state of the cloud, how it applies to print businesses, and how to take full advantage of its opportunities.
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Recorded February 14, 2024
Job onboarding is a common challenge for small and medium sized in-plant and commercial printers. In fact, roughly 40% of all print jobs, regardless of submission method, require time-consuming follow-up activities before the job can even move into production.
Join us on November 8th to learn how to easily jumpstart your job onboarding with confidence while avoiding the common pitfalls in this critical production area. Automate with efficiency when running a high number of small jobs with this intuitive, vendor-agnostic print-on-demand SaaS workflow technology.
Let our panel of experts guide you with examples, so you get this right the first time. Our panelists include:
In this webinar you will learn:
Attend this interactive webinar to learn how easily many onboarding challenges can be quickly resolved with a SaaS-based, vendor agnostic workflow solution.
A complete archive—slides and audio—will be available for download following this session.
Recorded November 8, 2023
Digital label and packaging production still remains a small part of the packaging market, but represents strong growth opportunities. At the same time, brand and customer demand—and often governmental legislation—for more sustainable packaging is driving the development of more environmentally friendly options, as well as placing increased emphasis on packaging lifecycle analysis and what to do with packaging materials at end of life.
On Tuesday, October 31 at 1 pm ET, join WhatTheyThink’s David Zwang as he highlights the latest technology trends in label and packaging solutions. This session will detail how shifting market requirements are driving new innovations from label and packaging printing and converting equipment manufacturers.
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
This session is sponsored by Michelman.
Recorded October 31, 2023
A look at the challenges and opportunities of this exploding growth opportunity.
Taktiful, the Digital Embellishment Experts, teamed with WhatTheyThink to conduct a first-of-its-kind study of digital ink and toner embellishment use. The goal of this study was to find out more about how print service providers are using the specialty inks and toners that are available as options for their digital presses. The resulting “Taktiful/WhatTheyThink 2023 Specialty Digital Ink and Toner Embellishment Study” provides insights into the size of the embellishment market and identifies areas for improvement as well as further market opportunities for vendors and print providers alike.
On Wednesday, September 27, at 1 pm ET, join the study’s principal investigators, Taktiful’s Kevin Abergel and WhatTheyThink’s Richard Romano, as they take a deep dive into how current users of digital ink and toner embellishment technologies are utilizing them, what the response from customers has been, how satisfied print providers have been with the sales and profitability of these jobs, where the challenges lie, and their general feelings about the future of these technologies. The report is based on survey responses from owners of specialty ink and toner technologies using them in conjunction with digital printing equipment from Ricoh, HP Indigo, Xerox, Kodak, Oki, Heidelberg, Fujifilm, and Xeikon.
What you’ll learn:
If you’re a digital press owner—or planning to become one—find out how you can take advantage of this potential profit center. This webinar is sponsored by Matik/SEI Laser.
Recorded September 27, 2023
Canon PRISMA has long been an important part of Canon’s digital print workflow offerings. Until recently, all of the PRISMA workflow solutions have been on-premise software. Now, they have started moving into the cloud to take advantage of the many benefits it can offer.
Canon’s PRISMA Home is the online portal to PRISMA cloud applications, connecting users to current and future cloud-based offerings. The current tools fall into the categories: Color Management, Device Management, and Data Analytics. A recent addition to PRISMA Home is the award winning PRISMAcolor Manager, which enables printer operators to analyze color performance across Canon and non-Canon CMYK printers by measuring and validating printed colors to help users compare quality and consistency. It verifies color conformance against industry or shop standards and presents clear overviews and trends at a glance, making key data actionable.
On Tuesday, September 26, at 1 pm ET, join WhatTheyThink’s David Zwang and Canon Senior Color Analyst John Thorburn as they talk about the current state of color management in general, and why it has been such a persistent pain point, and the color control capabilities of Canon’s PRISMAcolor.
What you’ll learn:
This session is sponsored by Canon.
Recorded September 26, 2023
Each year, WhatTheyThink invites small commercial print business owners to participate in its Top 100 Shops Survey, and respondents are then ranked according to their annual revenues. In 2022, the shops included on our Top 100 list accounted for more than half a billion dollars in revenue. For the top-ranked businesses, what was the secret to their success?
On August 23 at 1 pm EDT, the latest installment of WhatTheyThink’s monthly LunchNLearn webinar series will look at this year’s Top Shops. In this 30-minute session, WhatTheyThink’s Richard Romano will share the results of the annual Top Shops survey, talk about some of the challenges these businesses faced in 2022, what new opportunities they pursued, and other aspects that helped them become this year’s Top Shops. This webinar is sponsored by the National Print and Sign Owners Association.
Joining this session is Paul Heffington, COO of Allen Printing Company, this year’s #1 small print business, who will talk about the factors that helped them flourish in 2022, as well as new and continuing initiatives the company is pursuing through 2023 and beyond.
What you’ll learn:
“The Top Small Printers in North America” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded August 23, 2023
Landa Digital Printing has commanded the industry’s attention since the first presses were unveiled. Now that Landa has a global presence, with a growing number of installations around the world, we are seeing firsthand the impact that Nanographic Printing Presses are having on the packaging and commercial print markets.
Join us on Tuesday, June 6 at 1pm ET for a special webinar, sponsored by Landa Digital Printing, on the current state of Nanography. Representatives from Landa will provide an update on the company and its growing installed base of uses, as well as recap the value proposition of the company’s Nanography technology and outline its vision for these digital mainstream presses going forward. The session will also include Landa customers who will offer real-world insights and experiences of day-to-day Nanography printing.
What you’ll learn:
Featured speakers include:
A complete recording will be available following this session.
Recorded June 6, 2023
On Friday, May 26 at 1 pm ET, our fourth annual Technology Outlook series of Webinars finishes up with binding and finishing. Join Kevin Abergel and Trish Witkowski as they highlight the latest trends and technology and product announcements from manufacturers of binding and finishing and embellishment equipment. Sponsored by Standard Finishing and Matik/SEI Laser, this session will give you the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
Who should attend?
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 26, 2023
Display graphics (aka “wide-format printing”) is a maturing market, but new application areas are gaining traction and seeing tremendous growth. Meanwhile, digital textile printing is a hot new area—and in fact display graphics printers are starting to add textile printing. What are the top trends in both these areas, and how do they complement each other. On Thursday, May 25 at 1 pm ET, Richard Romano and Cary Sherburne will highlight the latest trends and technologies in display graphics, signage, and textiles and apparel, sponsored by EFI.
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
Recorded May 25, 2023
On Wednesday, May 24 at 1 pm ET, our fourth annual Technology Outlook series of Webinars continues with labels and packaging. Join WhatTheyThink contributor David Zwang as he highlights the latest technology and product announcements from manufacturers of label and packaging solutions. This session, sponsored by Screen, will detail new product announcements, new features, capabilities, and applications in the label and packaging market, as well as prevailing and emerging trends.
Who should attend?
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
The Technology Outlook webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 24, 2023
On Tuesday, May 23 at 1 pm ET, our fourth annual Technology Outlook series of Webinars continues with software and workflow, sponsored by Global Graphics and Ultimate Technographics. Join WhatTheyThink contributor Pat McGrew and Pixel Dot Consulting’s Ryan McAbee as they look at the latest trends in software and workflow—which are not the same things. Software is the collection of tools to support your workflow processes. Software, when used well, allows the business to succeed by improving efficiency, exceeding key performance metrics, and enhancing the customer experience. The path is to disrupt the flow of endless phone calls, emails and texts asking questions, chasing information, and looking for approval by creating solutions where customers can self-serve for most of their needs.
Who should attend?
What you’ll learn:
A complete archive of—slides and audio—will be available for download following this session.
The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 23, 2023
WhatTheyThink kicks off its fourth annual Technology Outlook on Monday, May 22, at 1 pm ET with a look at digital printing. In this session, sponsored by Canon Solutions America, WhatTheyThink European section editor and Inkjet Insight contributor Ralf Schlözer will highlight the latest technology and product announcements from manufacturers of both toner and production inkjet digital printing equipment.
Who should attend?
What you’ll learn:
A complete archive—slides and audio—will be available for download following this session.
The Technology Update Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 22, 2023
Join us February 22 for our monthly LunchNLearn Webinar featuring special guest Jon Budington.
For many, if not most, print businesses, software is the backbone of the business, whether it is an off-the-shelf solution or a homegrown software system. But few print businesses have ever actually considered selling their homegrown software. One company that has is More Vang. Founded in 1979 as Global Printing, over the decades the company has expanded far beyond print and, in the early 2010s, began developing its own software for clients—“middleware” solutions designed to address the everyday needs of marketing departments, such as e-commerce, inventory management, and print marketing—before launching “Banjo,” a workflow management tool they developed to for their clients to help automate their direct mail. Banjo evolved over the years, and today Banjo accounts for a quarter of More Vang’s annual revenue and—70% of its growth in 2022. Another software product, Mythos, has grown 400% in the past two years alone—and is poised to double again this year. More Vang now considers itself not a printing company, but a software company.
How does a printing company even begin to develop, much less sell its own software solutions? Join us Wednesday, February 22, at 1 pm ET for WhatTheyThink’s LunchNLearn Webinar. Special guest Jon Budington, CEO of More Vang, will talk about his journey into software development, and discuss “8 things to consider if you want to build software.”
In this webinar, you’ll learn:
Sponsored by Canon Solutions America and OneVision Software.
Recorded February 22, 2023
The debate over the future of ecommerce is over: it’s quickly becoming one of the primary ways people buy things. Market tracker Statista says that global retail ecommerce sales are expected to grow more than 11% from 2022 to 2025. The US Census Bureau finds that ecommerce accounts for more than 15% of retail sales, a percentage that is only going to continue to grow. As a result, web-to-print is no longer an option: it has become vital for print service providers (PSPs) to have a robust online presence and storefront that customers can use to order printed materials effectively.
However, not all customers are created equal. Selling direct to consumers (B2C) has different requirements than selling to other businesses (B2B) or even the selling to other businesses who sell to consumers (B2B2C). The challenge is to know the needs of your buyers and find a technology solution provider that can deliver on that vision. Enter Customer’s Canvas, Aurigma’s adaptable web-to-print solution. Whether you run a small online storefront or need a large enterprise-grade solution, Customer’s Canvas can be configured in whatever way will work most efficiently for your business.
Join McGrew Group principal and WhatTheyThink contributor Pat McGrew and Pixel Dot Consulting’s Ryan McAbee on Tuesday, January 17 at 1pm EST for an overview of the capabilities of Customer’s Canvas. They will be joined by representatives from Aurigma as well as Customer’s Canvas user Industry Print Solutions (IPS) who will provide insights and offer real-world experiences of working with the software. The session will also feature a live Q&A, allowing attendees to get answers to their own specific questions.
In this webinar, you’ll learn:
A full archive of this webinar—both audio and video—will be available for download.
Recorded January 17, 2023
One of the hottest trends in finishing today is what are known as “embellishments”—adding special effects to printed materials such as textures, metallic foils, and other tactile finishes. The technology is fast-evolving, and new digital embellishment solutions allow printers to embrace the power of touch by creating enhanced, desirable, memorable, and valuable print and packaging. And when there is a perceived value, there is a willingness to pay a premium.
But what do we mean by “embellishments”? And what are today’s digital embellishment solutions? What print applications are they best suited for?
Join us on Tuesday, December 13 at 1pm EST when Taktiful’s Kevin Abergel and Fold Factory’s Trish Witkowski will look at the current embellishment landscape, providing a comprehensive look at different types of embellishments, the different ways they can be produced, and the top applications for which they are used.
In this LunchNLearn webinar, you’ll learn:
Finish It with Flair! is the latest in WhatTheyThink’s monthly LunchNLearn webinar series.
Recorded December 13, 2022
Printing technologies have been in a state of transition for the past two decades, driven by declines in print volumes and increases in digital print quality and press speeds. Offset has been transitioning to digital, toner is now transitioning to inkjet, and flexo is holding its own—for now. What is the current status of printing technology transitions—and what will the future hold?
On Wednesday, November 16 at 1 pm ET, join WhatTheyThink’s Richard Romano and Ralf Schlözer as they look at the current state of production output technologies.
What you’ll learn:
Sponsored by Canon Solutions America, “Print Production Outlook: The Digital Transition Continues” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded November 16, 2022
The 2010s could be thought of as “The Decade of Wide-format Printing,” as revolutionary technology advances made wide format a compelling business proposition for companies in a wide variety of markets, from commercial printers to photolabs, to copy shops, to traditional signmakers. As a result, we saw a wide format “boom.” But as the decade ended, expansion into wide format had slowed, and technology introductions became more evolutionary than revolutionary. The pandemic year of 2020 created a temporary spurt in demand for COVID and other related signage, but the post-pandemic years have returned us to our previous trendline. So, as we head through the 2020s, where does wide format stand? What are the opportunities in what has become a mature market?
On Wednesday, September 21 at 1 pm ET, join WhatTheyThink’s Richard Romano and IDC’s Tim Greene as they look back at 2022 and ahead to 2023 and beyond and identify some of the dominant and emerging application trends, new equipment releases, and opportunity areas for both those who are already producing wide-format and display graphics—and those who are still looking to.
What you’ll learn:
“The Graying of Wide Format” is the latest installment in WhatTheyThink’s monthly LunchNLearn webinar series.
Recorded September 21, 2022
After 25 years, QR codes are becoming mainstream, and other interactive print technologies such as augmented reality (AR) have also caught on with marketers and other print customers. As a result, they have become increasingly relevant to the printing industry at large—and not just a handful of printers whose clients are massive consumer brands.
On August 24 at 1 pm EST, a panel of interactive print experts will look at the latest interactive print technologies and how printers can use—and are using—them to add value to clients’ projects. Industry analyst and WhatTheyThink contributor Heidi Tolliver-Walker will leads a panel discussion on featuring Joanne Gore of Gore Communications (and WhatTheyThink contributor) and Joe Zeff, president of Joe Zeff Design, Inc., a pioneer in interactive storytelling.
What you’ll learn:
A complete archive of slides and audio will be available for download following this session.
Recorded August 24, 2022
As so often happens, entrepreneurs in the textiles & apparel industry are driving change in the U.S. market. While digitally-driven businesses have not yet reached critical mass, there are good examples of companies that are taking advantage of new ways of working and doing business to build the businesses of the future. In this webinar, scheduled for 20 July at 1 PM Eastern, we will hear from:
If you are involved in textiles & apparel, or considering getting involved, this webinar is for you.
Recorded July 20, 2022
Each year, Printing News invites small commercial print business* owners to participate in its Top 100 Shops Survey, and respondents are then ranked according to their annual revenues. In 2021, the shops included on our Top 100 list accounted for nearly half a billion dollars in revenue. For the top-ranked businesses, what was the secret to their success?
On June 29 at 1 pm EDT, the latest installment of WhatTheyThink’s monthly LunchNLearn webinar series will look at this year’s Top Shops. In this 30-minute session, WhatTheyThink’s Richard Romano and Kelley Holmes will share the results of the annual Top Shops survey, talk about some of the challenges these businesses faced in 2021, and how they are faring so far in 2022.
Also joining this session is Keith Miller, President of Strategic Factory, this year’s #1 small print business, who will talk about the factors that helped them flourish in 2021, as well as new and continuing initiatives the company is pursuing through 2022 and beyond.
What you’ll learn:
“WhatTheyThink | Printing News Top 100 Small Commercial Printers” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded June 29, 2022
eProductivity Software (ePS) may be a new name, but their software solutions for packaging and print have been driving the industry for more than 30 years. Join us on Tuesday, June 21, at 1:00 p.m. EDT for a special webinar, sponsored by eProductivity Software, in which we reintroduce ePS to the market, discuss the current challenges facing the industry, and learn how the right technology can make your business more agile, efficient, and profitable. Representatives from ePS will provide an update on the company, as well as recap its extensive portfolio of software solutions for the print and packaging industry. The session will also include market insights from industry experts and ePS customers who will offer real-world insights and experiences of working with ePS solutions. The session will also feature a live Q&A, allowing attendees to get answers to their own specific questions.
Panelists for this webinar include:
What you’ll learn:
Recorded June 21, 2022
On Thursday, May 19 at 1 pm ET, our third annual Technology Outlook series of Webinars finishes up with binding and finishing. Join Trish Witkowski as she highlights the latest trends and technology and product announcements from manufacturers of binding and finishing. Sponsored by Standard Finishing, Ultimate TechnoGraphics, and Müller Martini, this session will give you the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
Who should attend?
What you’ll learn:
A complete archive of—slides and audio—will be available for download following this session.
The Technology Outlook webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 19, 2022
On Tuesday, May 17 at 1 pm ET, our third annual Technology Outlook series of Webinars continues with wide-format & signage and textiles & apparel. Join Richard Romano and Cary Sherburne as they highlight the latest technology and product announcements from manufacturers of wide-format printing and finishing, signage, and apparel solutions. Sponsored by Ultraflex and Zünd, this session will give you the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
Who should attend?
What you’ll learn:
A complete archive of—slides and audio—will be available for download following this session.
The Technology Outlook webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 17, 2022
On Friday, May 13 at 1 pm ET, our third annual Technology Outlook series of Webinars continues with labels and packaging. Join WhatTheyThink contributor David Zwang as he highlights the latest technology and product announcements from manufacturers of label and packaging solutions. This session, sponsored by HP Indigo, SEI Laser, and Bobst, will detail new product announcements, as well as new features, capabilities, and applications in the label and packaging market, as well as prevailing and emerging trends.
Who should attend?
What you’ll learn:
The Technology Outlook webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 13, 2022
On Wednesday, May 11 at 1 pm ET, our third annual Technology Outlook series of Webinars continues with software and workflow. Join WhatTheyThink contributor Pat McGrew and Pixel Dot Consulting’s Ryan McAbee as they look at the latest trends in software and workflow—which are not the same things! Software is the collection of tools to support your workflow processes. Software, when used well, allows the business to succeed by improving efficiency, exceeding key performance metrics, and enhancing the customer experience.
Who should attend?
What you’ll learn:
A complete archive of—slides and audio—will be available for download following this session.
The Technology Outook webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 11, 2022
On Monday, May 9 at 1 pm ET, WhatTheyThink kicks off its third annual Technology Outlook series of Webinars with digital printing. Inkjet Insight’s Elizabeth Gooding, Mary Schilling, and Ralf Schlözer will provide an overview of the wide range of inkjet technology available and its impact on the commercial, book, direct mail, and customer communications markets. Sponsored by Canon Solutions Americas and HP PageWide, this session will take a deep dive into the different approaches used to drive print quality, media compatibility, and productivity.
What you’ll learn about:
A complete archive of—slides and audio—will be available for download following this session.
The Technology Outlook webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up-to-date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.
Recorded May 9, 2022
Cary Sherburne and Richard Romano will present the results of this year’s Annual Print & Sign Franchise Review, talk about how the franchises rebounded from the Year of COVID, and discuss what the franchises’ plans are to expand in 2022 and beyond.
What you’ll learn:
Recorded April 20, 2022
Produced in partnership with the Print & Graphics Scholarship Foundation (PGSF). This webinar will discuss how we can attract younger employees into our industry, while also providing tips for print business owners on how and where to search for employees. Panelists will include students and scholarship winners who have entered the industry, as well as representative(s) from PGSF who will talk about the organizations scholarship programs, as well as the larger issues of attracting younger talent.
The panelists will include:
And three recent graduates and PGSF scholars who have found positions in the printing industry:
The panelists will share how they became interested in a career in printing, what attracted them to their current companies and positions, and what keeps them satisfied in their jobs.
What you’ll learn:
Recorded March 23, 2022
Two significant challenges are facing the print industry: labor shortages and inefficiency. They are related, and there is a path to manage them, but it takes more than trying to find people to hire and tightening business and production workflows. The industry needs a new approach to understanding business bottlenecks. It also needs innovation, powered by automation, that leverages available data to assign staff only where they are needed to add value to essential processes.
In this session, you’ll learn:
Recorded February 23, 2022
Advice for leading your business into the new year
The print distributor market (aka “brokering”) has evolved quite dramatically in the past two decades, having become a $5+ billion industry, composed predominantly of a large number of small, diverse businesses. What do these businesses do, and what is their role in the overall printing industry? And what opportunities exist for current print and sign businesses in the distributor market?
Join us on January 26 at 1 p.m. ET for the latest in WhatTheyThink’s LunchNLearn Webinar series. In this 30-minute session sponsored by Navitor, WhatTheyThink’s Richard Romano will be joined by Matt Bruno, Executive Vice President of Brand Chain (formerly the Print Services & Distribution Association), and incoming Brand Chain President and Thumbprint President/CEO Greg Gill, to look at the key traits of successful print resellers and distributors, as well as opportunities for commercial print and sign businesses in working with a distributor.
What you’ll learn:
“Expanding Opportunities via Trade Brokering and Distributing” is the latest installment in WhatTheyThink’s monthly LunchNLearn webinar series.
Recorded January 26, 2022
2021 has been a wild year of highs and lows and unique pressures, but the print finishing category met the challenge and pushed forward with lots of new offerings and opportunities. From looking across a year of announcements, it’s safe to say with confidence—finishing is in it to win it.
On Wednesday, December 15 at 1pm ET, join Trish Witkowski for WhatTheyThink’s LunchNLearn webinar and look back at the year in binding and finishing. This session will last approximately 30 minutes.
What you’ll learn:
Register Now!
Finishing Up the Year: In It to Win it is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded December 15, 2021
Wide-format printing had been a high-growth area for many print providers pre-COVID and, during the pandemic, demand for COVID and other related signage kept many print businesses busy even as their traditional markets and customers were shut down. As we emerge from the pandemic, where does wide format stand?
On Wednesday, November 17 at 1 pm ET, join WhatTheyThink’s Richard Romano and IDG’s Tim Greene as they look back at 2021 and ahead to 2022 and identify some of the dominant and emerging application trends, new equipment releases, and opportunity areas for both those who are already producing wide-format and display graphics—and those who are still looking to.
What you’ll learn:
“Graphics on Display: A Wide-Format Look Back and Outlook” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded November 17, 2021
Landa Digital Printing has commanded the industry’s attention since the first presses were unveiled. Now that Landa has a global presence, with a growing number of installations around the world, we are hearing about the impact that Nanographic Printing Presses are having.
Join us on Wednesday, November 3 at 1pm ET for a special webinar, sponsored by Landa Digital Printing, on the current state of Nanography. Representatives from Landa will provide an update on the company and its growing installed base of uses, as well as recap the value proposition of the company’s Nanography technology and outline its vision for these digital mainstream presses going forward. The session will also include Landa customers who will offer real-world insights and experiences of day-to-day Nanography printing.
What you’ll learn:
• The current state of Landa’s Nanographic printing technology and installed base.
• The company’s vision for the future of the technology.
• Real-world user experiences from Landa customers.
Featured speakers include:
• David Zwang, WhatTheyThink
• Scott Brown, Landa Digital Printing
• Paul Hudson, Hudson Printing
• Jordan Patterson, Virtual Packaging
Recorded November 3, 2021
The pandemic has changed the way cars are purchased, with less emphasis on showrooms and more on online sales, especially thanks to the rise of sites like Carvana. As the role of the automotive dealership changes, display graphics are themselves playing a role in redefining the auto dealership. How can signage and display graphics producers help these businesses navigate what can be rocky roads?
On Wednesday, October 27 at 1 pm ET, WhatTheyThink Managing Editor Richard Romano will be joined by Maggie Harlow, Owner and CEO of Signarama Downtown Louisville (Ky.), who has not only done projects for the automotive market, but whose family has a long history in the auto industry itself.
What you’ll learn:
“Driven to Distraction: Display Graphics and Signage in the Automotive Industry” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded October 27, 2021
Printing Technologies have been in a state of transition for the past two decades, driven by declines in print volume and increases in print quality and press speeds. Offset has been transitioning to digital, toner is now transitioning to inkjet, and flexo is holding its own—for now. What is the current status of printing technology transitions—and what will the future hold? What applications are seeing the most movement—and to where?
On Wednesday, October 6 at 1 pm ET, join WhatTheyThink Managing Editor Richard Romano and Keypoint Intelligence Director of On Demand Printing and Publishing German Sacristan as they look at the current state of production output technologies.
What you’ll learn:
Sponsored by Canon Solutions America, “Print Production Outlook: Tracking the Turning Points” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded October 6, 2021
There is no question that the decision to implement a new Print MIS, or update an existing one, is one of the most important investment decisions a print, packaging or display graphics company can make today. In this session, sponsored by Sabre Limited, a PrintVis reseller partner, three companies will talk about their experiences, from how they began the process, what due diligence they conducted, ow they approached implementation, and their feelings about the outcome or expected outcome and what it will mean for their businesses. Don’t miss this highly informative session that will feature real-time insight from the front lines.
Featured speakers include:
Recorded September 29, 2021
Despite the expanding selection of high quality inkjet presses on the market today, there are still many scenarios where custom inkjet systems, including inkjet hybrids, are more effective, cost efficient, or both. Integrators are delivering tailor-made solutions across an astounding array of industry segments fueled by modular inkjet development tools.
On September 15 at 1 pm EDT, join Elizabeth Gooding of Inkjet Insight, Ron Gilboa of Fujifilm Dimatix, and Takashi Fukui of Fujifilm Samba as they discuss challenges in the development of custom inkjet systems and opportunities to accelerate development with Fujifilm Samba JPC inkjet modules.
What you’ll learn:
• Where custom inkjet solutions are most in demand based on recent research from Inkjet Insight
• Critical inkjet development challenges faced by OEMs and inkjet integrators
• How FUJIFILM Samba JPC inkjet modules expedite the design and development of new inkjet systems
• How customers are applying the technology in production
Recorded September 15, 2021
We’ve been hearing the refrain for some time: print is going interactive. Not just with QR codes—which took 25 years but finally caught on, thanks to the pandemic—but with other technologies such as augmented reality (AR), virtual reality (VR), and near-field communications (NFC). Some of the applications are truly astounding, and while they capture the imagination, are they relevant to the printing industry at large? Or only to the handful of printers whose clients are massive consumer brands?
Join industry analyst and WhatTheyThink contributor Heidi Tolliver-Walker as she leads a panel discussion on the latest interactive print technologies and how printers are using them to add value to clients’ projects. Joining the panel discussion will be Will Gee of Balti Virtual and Tracy Archuleta of image8creations.
What you’ll learn:
“Interactive Print in the Real World: What’s Really Working” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded August 25, 2021
If the COVID pandemic has highlighted the need for the textiles and fashion industry to clean up its act, one of the most important post-pandemic trends that is emerging involves the area of resale, recycling, and upcycling of textiles and apparel. How can garments, décor, and other textile-based materials be reused in a way that diverts discarded items from landfills? What are the technologies enabling the extension of textile lifespans?
On July 28 at 1 pm EST, join WhatTheyThink Senior Editor Cary Sherburne and contributor and CEO of Texintel and WhatTheyThink contributor Debbie McKeegan as they explore how the move toward resale, recycling, and upcycling is poised to bring significant change to the industry and will further drive adoption of a wide range of digital technologies as the concept of fast fashion fades.
What you’ll learn:
Textiles & Apparel: Resale, Recycling, and Upcycling” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded July 28, 2021
Each year, WhatTheyThink | Printing News invites small commercial print business owners to participate in our Top 100 Shops Survey, and respondents are then ranked according to their 2019 revenues. In 2020, the shops included on our Top 100 list accounted for nearly half a billion dollars in revenue. For the top-ranked businesses, what was the secret to their success in the year of COVID?
On June 23 at 1 pm EST, WhatTheyThink’s latest installment of its monthly LunchNLearn webinar series will look at this year’s Top Shops. In this 30-minute session, sponsored by Xanté, WhatTheyThink Managing Editor Richard Romano will share the results of the annual Top Shops survey, talk about some of the challenges these businesses faced in 2020 (aside from the obvious), and how they are looking to rebound in 2021.
Romano will be joined by Keith Miller, President of Strategic Factory, this year’s #1 small print business, who will talk about the factors that helped them deal with the challenges 2020 wrought, as well as new and continuing initiatives the company is pursuing through 2021 and beyond.
What you’ll learn:
“The Top Small Printers in North America” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded June 23, 2021
In this fast paced mid-day webinar, industry leading color management practitioners Dan Gillespie, Jim Raffel, and Shelby Sapusek will take you through some common color management failures and ways to resolve them. Don't come for the slidedeck but instead the lively conversation as it seldom two color management pros agree 100 percent on the correct solution to a color problem.
We plan to cover topics such as: How RGB and CMYK are different than L*a*b*; why not to leave source profiles defaulted to SWOP; how to choose the correct rendering intent; and why skipping a daily nozzle check of your printer can only lead to problems. The team will likely come up with additional topics as time allows.
What you’ll learn:
- How to choose the correct color management setting in Adobe apps and your RIP software.
- Why changing the default color management settings could give you more color gamut
- How important simple machine maintenance checks can be.
- The path to more consistent, predictable, and repeatable color!
Recorded May 4, 2021
“The State of the Print & Sign Franchises” LunchNLearn Webinar Allegra. AlphaGraphics. FASTSIGNS. Minuteman. Sir Speedy. Signs By Tomorrow. Signarama. SpeedPro. Every year, Printing News and Wide Format & Signage conduct their annual Print and Sign Franchise Review. How and what the franchises are doing can be a useful barometer for understanding how the industry at large is doing—especially in the age of COVID. Are they growing and expanding their centers? Is revenue increasing? How are they growing? What products and services are they expanding into? What challenges are they facing and how are they confronting them? And, of course, what impact did the COVID pandemic have on their centers?
On April 28 at 1 pm EST, WhatTheyThink’s latest installment of its monthly LunchNLearn webinar series will offer the results of the annual Printing News/Wide Format & Signage Print & Sign Franchise Review. In this 30-minute session, WhatTheyThink Managing Editor Richard Romano and Senior Editor Cary Sherburne will share the results of the annual franchise survey, talk about how the franchises weathered the coronavirus, and discuss what the franchises’ plans are to expand in 2021 and beyond.
Who should attend?
What you’ll learn:
“The State of the Print & Sign Franchises” is the latest installment of WhatTheyThink’s monthly half-hour LunchNLearn webinar series. Upcoming topics include the industry’s “100 Top Shops” and our special Technology Outlook Week series of daily Webinars. For more information about WhatTheyThink webinars, please visit http://whattheythink.com/webinars/.
Recorded April 28, 2021
Every motion you make in your business sets the tone for the ultimate performance of the supply chain. Whether you are a manufacturer/service provider shepherding the genesis of the supply chain or a reseller/distributor working bi-directionally within the supply chain, success hinges on advanced collaboration in order to deliver on customer expectations.
Join us on February 24 at 1 p.m. ET for the latest in WhatTheyThink’s LunchNLearn Webinar series. In this 30-minute session, industry analyst and WhatTheyThink contributor Preston Herrin will be joined by Matt Bruno, Executive Vice President of the Print Services & Distribution Association (PSDA), to look at the key traits of successful print resellers and distributors.
What you’ll learn:
“Orchestrating Success: New Trends in Trade Brokering & Distributing” is the latest installment in WhatTheyThink’s monthly LunchNLearn webinar series.
Recorded February 24, 2021
The 2021 WhatTheyThink LunchNLearn webinar series kicks off with software and workflow. We are all planning for a brighter 2021, but is your software infrastructure ready for your growth plans? In this session, WhatTheyThink contributor Pat McGrew and Keypoint Intelligence analyst Ryan McAbee will look at the key areas you should be evaluating and considering as you kick off the new year.
What you’ll learn:
“Planning Your 2021 Software Purchases” is the latest installment in WhatTheyThink’s monthly LunchNLearn webinar series.
Recorded January 20, 2021
2020 has been the year of imposed flexibility—and a worldwide pandemic made it abundantly clear that diversification is the key to surviving and thriving in uncertain times. From cutting and embellishment, to exciting developments robotics, to some fascinating new offerings in book-of-one bindery automation, in 2020, the finishing category offered a range of opportunities for printers to stand out and expand their offerings. This session looks back at the year in binding and finishing.
What you’ll learn:
“Finishing Up the Year: Trends in Binding and Finishing” is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded December 9, 2020
The COVID-19 pandemic quickly spawned new forms of signage and display: what EFI calls—and has trademarked—“Divisional Graphics.” These are structural graphics intended to enable or enforce social distancing in public spaces like restaurants, bars, stores, and other locations to help in preventing the spread of contagions—and not just COVID. The coronavirus will remain a persistent threat for the foreseeable future, but even when the immediate threat of the virus has passed, demand for Divisional Graphics—and whatever they evolve into—will likely remain. What will today’s COVID-related materials likely evolve into? What opportunities will remain for these materials, and what new ones will arise? This session will look at the present and future of divisional graphics and COVID signage.
What you’ll learn:
Divisional Graphics: Opportunities Post-COVID is the latest installment in WhatTheyThink’s monthly half-hour LunchNLearn webinar series.
Recorded November 11, 2020
The rebirth of flexo, the continued adoption of digital, and a growing preference for custom-built, “bespoke” solutions are changing the face of packaging production, all being driven by changes in consumer and brand owner behaviors.
Join David Zwang for a look at the current state of labels and packaging, some of the major product announcements we saw in 2020, and what trends to look for as we head into 2021.
What you’ll learn:
Recorded October 28, 2020
How has the COVID crisis impacted the print supply chain for inks, plates, and other consumables? What other non-COVID-related forces are impacting the consumables supply chain? What do these changes mean for print businesses?
John Braceland, Managing Director of the Graphic Arts Alliance (GAA), joins WhatTheyThink Managing Editor Richard Romano for a 30-minute session, sponsored by GAA, for this report on the state of the consumables supply chain.
What you’ll learn:
Recorded October 14, 2020
Inkjet has proven to be one of the most versatile printing technologies capable of printing and decorating a bewildering variety of substrates, surfaces, and objects—opening up new applications and opportunities for print service providers. In this session, Inkjet Insight’s Elizabeth Gooding and Mary Schilling look at some unconventional inkjet applications and also break some stereotypes about what inkjet can be used for.
What you’ll learn:
Recorded September 23, 2020
Print is no longer a static, unconnected piece of paper. Whether it is using augmented reality (AR) to being a print catalog to life, a QR code to use print to launch a website or other electronic content, NFC-based InfoLnkX to offer touchless menus for restaurants, or Xanté’s Infomark to share electronic content via print, a printed document can be a seamlessly integrated part of the “Internet of Things” or a canvas on which rich media can be overlaid. The latest in WhatTheyThink’s LunchNLearn Webinar series will look at several examples of “interactive print.”
This dynamic panel discussion will look at different technologies for making print interactive, including:
What you’ll learn:
Recorded August 26, 2020
The COVID-19 crisis is taking its toll on virtually all sectors of the economy, but it is fundamentally transforming textiles and apparel. Specifically, global supply chain disruptions have focused attention on reshoring textile production, and the pandemic has accelerated other trends that had been underway before the crisis, such as an increased emphasis on environmental sustainability, on-demand production, the end of “fast fashion,” and personalization.
WhatTheyThink senior editor Cary Sherburne was be joined by:
This dynamic panel discussion will look at the current and emerging trends in textiles and apparel, how the COVID-19 crisis has affected the industry and accelerated some of these trends, and what the opportunities are for businesses—even print businesses—in a post-pandemic textile and apparel industry.
What you’ll learn:
Recorded July 29, 2020
Each year, Printing News invites small commercial print shop business owners to participate in our Top 100 Shops Survey, and respondents are then ranked according to their 2019 revenues. In 2019, the shops included on our Top 100 list accounted for more than half a billion dollars in revenue. For the top-ranked businesses, what was the secret to their success? And how do they plan to keep that momentum going—even in the face of this year’s COVID-19 crisis?
In this 30-minute session, WhatTheyThink Managing Editor Richard Romano will share the results of the annual Top Shops survey, talk about some of the challenges these businesses faced in 2019, what challenges they face in 2020, and where they see new business opportunities. Romano will also be joined by Jay Wilkinson, CEO of Firespring Print, this year’s #1 small print business, who will talk about the factors that made 2019 a banner year for Firespring, as well as new and continuing initiatives the company is pursuing through 2020 and beyond.
What you’ll learn:
- Who the top small print businesses in North America are.
- The top challenges small print businesses were facing (before the current crisis).
- What top small printers see as the biggest business opportunities.
- How this year’s #1 small printer won the top spot.
Recorded June 24, 2020
Listen to Trish Witkowski oon the latest developments in mailing and finishing. This 30-minute LunchNLearn webinar highlights the latest technology and product announcements, and trends in mailing and finishing. Get the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
What you’ll learn:
- New developments and trends in mailing and finishing
- New products from major industry vendors
- New features, capabilities, and applications
Recorded May 22, 2020
Listen to Richard Romano and Cary Sherburne discuss the latest developments in Wide-Format, Display Graphics, and Apparel. This 30-minute LunchNLearn webinar highlights the latest technology and product announcements from developers of wide-format printing solutions for the display graphics, signage, and apparel markets. Get the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
What you’ll learn:
- New developments and trends in display graphics, signage, and apparel
- New products from major industry vendors
- New features, capabilities, and applications
Recorded May 21, 2020
Listen to David Zwang discuss the latest developments in Labels and Packaging. This 30-minute LunchNLearn webinar highlights the latest technology and product announcements from developers of labels and packaging solutions. Get the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
What you’ll learn:
New developments and trends in labels and packaging
New labels and packaging products from major industry vendors
New features, capabilities, and applications
Recorded May 20, 2020
Listen to Pat McGrew for the latest developments in Software & Workflow. This 30-minute LunchNLearn webinar highlights the latest technology and product announcements from developers of software & workflow solutions. Get the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
What you’ll learn:
New software and workflow developments and trends
New software and workflow products from major industry vendors
New features, capabilities, and applications
Recorded May 19, 2020
Listen to Inkjet Insight's Elizabeth Gooding cover the latest developments in production inkjet. This 30-minute LunchNLearn webinar highlights the latest technology and product announcements from manufacturers of production inkjet equipment. Get the lowdown on new features, capabilities, and applications that can give your business a competitive edge.
What you’ll learn:
- New production inkjet technology developments and trends
- New production inkjet products from major industry vendors
- New features, capabilities, and applications
Recorded May 18, 2020
Everyone in the digital print supply chain can speed the production of variable data printing (VDP) jobs thanks to a new independent guide to the “dos and don’ts” of optimizing PDF files for the fastest, most efficient processing by digital front ends (DFEs). In this webinar, Martin Bailey, chief technology officer for Global Graphics and the primary UK expert to the ISO committees that maintain and develop PDF and PDF/VT talks about a new guide for creating variable data PDF files that won't slow your digital press.
Recorded May 13, 2020
Allegra. AlphaGraphics. FASTSIGNS. Minuteman. Sir Speedy. Signs By Tomorrow. Signarama. SpeedPro. Every year, WhatTheyThink’s Printing News and Wide Format & Signage conduct their annual Print and Sign Franchise Review. How and what the franchises are doing can be a useful barometer for understanding how the industry at large is doing. Are they growing and expanding their centers? Is revenue increasing? How are they growing? What products and services are they expanding into? What challenges are they facing and how are they confronting them?
Recorded April 22, 2020
To date, 11 states have legalized recreational cannabis, 33 states have legalized medical cannabis, and it’s a safe bet that more are on the way in both categories. There is the smokable form, and there are edibles. CBD (cannabidiol), which comes from the cannabis sativa plant but does not contain THC (tetrahydrocannabinol, the psychoactive ingredient in marijuana), is becoming popular in the health and wellness world, turning up in everything from dietary supplements to athletic wear. We are even starting to see specific cannabis-related products appearing in our own industry—namely, hemp-based paper. We are starting to see regulations emerge regarding the various kinds of cannabis packaging, regulations that seem to change by the day. It’s very much the Wild West, and some companies have started to tame the frontier. What are the opportunities for print and packaging businesses?
Stas Chirkov, Founder of Blunt Skincare, a consumer products company that manufactures a line of CBD oils for health and beauty applications.
Mickey Waite, Packaging, Product Development & Sourcing Expert, and former Project Print Producer at Canndescent.
Michelle Turner, Brand Manager for Neenah Packaging, which launched a line of hemp fiber papers for folding carton converting
This is an essential webinar for commercial print business owners and managers and packaging printers and converters looking to expand into a growing new market. Learn about the current regulatory environment surrounding cannabis-related products, the unique requirements for cannabis-related packaging, and strategies for expanding into this dynamic new product area.
Recorded March 18, 2020
The print distributor market has evolved quite dramatically in the past two decades, and nowhere is that more evident than in what exactly these businesses are called. Traditionally called “trade brokers,” that term has become passé, with “distributor” being the preferred term for what can be described as “non-asset-based sellers of print.” Regardless of what it’s called, it’s a $5+ billion industry, composed predominantly of a large number of small, diverse businesses. What do these businesses do, and what is their role in the overall printing industry?
Matt Bruno, Executive Vice President of Print Services & Distribution Association (PSDA), and WhatTheyThink Managing Editor Richard Romano will look at the state of “trade brokering” today. The 30-minute session will look at the evolution of the distributor market, how distributors have adapted and changed with the times and with changes elsewhere in the printing industry, and how distributors can grow their businesses by understanding the latest indstry trends.
Recorded February 19, 2020
Over the course of the 2010s, wide format and its related constellation of specialty printing applications have helped transform and revitalize the printing industry. As we head into the new decade, what’s the state of wide format? Is it a mature market, or is there still room for growth? It’s a crowded market—what are the opportunities for print businesses who have not yet added wide-format printing capabilities? Is it too late to get in the game? For those who have, what are the growing applications, and what are some strategies for pursuing them?
Join IDC Research Director Tim Greene and WhatTheyThink Managing Editor Richard Romano for an informal conversation about where wide format is today—and where it’s going tomorrow. This 30-minute session will include a preview of WhatTheyThink’s Printing Forecast 2020, as well as some of IDC’s recent findings on the wide-format printing market.
Recorded January 15, 2020
Communicorp is an MSP with multiple lines of business including Print Production, Fulfillment, Merchandise, Marketing Services, and IT Services. They needed a system which could tie together niche software to form an optimal solution. Moderated by WhatTheyThink’s Frank Romano, hear from Gary Robinette, Director, Communicorp Technology, and Patrick Bolan, President and CEO of Avanti, on how Avanti Slingshot Print MIS transformed Communicorps customer experience.
Recorded October 10, 2019
Over the course of the 2010s, wide format and its related constellation of specialty printing applications have helped transform and revitalize the printing industry. As we head into the new decade, what’s the state of wide format? Is it a mature market, or is there still room for growth? It’s a crowded market—what are the opportunities for print businesses who have not yet added wide-format printing capablities? Is it too late to get in the game? For those who have, what are the growing applications, and what are some strategies for pursuing them?
Join IDC Research Director Tim Greene and WhatTheyThink Managing Editor Richard Romano for an informal conversation about where wide format is today—and where it’s going tomorrow. This 30-minute session will include a preview of WhatTheyThink’s Printing Forecast 2020, as well as some of IDC’s recent findings on the wide-format printing market.
Recorded December 12, 2018
GDP grew at +4.1% in Q2 2018. Is this rate sustainable? What’s driving it? Employment data have been very positive, with record levels of employment, indicating more jobs openings than workers to take them. Is that true? Will this "boom that doesn't feel like a boom" get stronger or will the positive signs be undermined by brewing trade wars and Fed actions? What does it all mean for your print business? Dr. Joe Webb offers his latest round up of macroeconomic and industry data to help guide print businesses into the Fall and 2019.
Recorded September 12, 2018
Join APTech’s Julie Shaffer, The CMO Council’s Liz Miller, and WhatTheyThink’s Richard Romano for a sneak preview of two new programs being launched at the upcoming PRINT 18 (Sept. 30–Oct. 2 at Chicago’s McCormick Place)—Red Hot Technologies and the Brand Inspiration Forum.
PRINT 18’s Red Hot Technologies highlight top new product innovations, from cutting-edge software, to new print engines and devices, to the latest finishing solutions—and more! This session will allow PRINT 18 attendees to get a jump on what's new and exciting, and better optimize their time at the show.
The Brand Inspiration Forum, developed and presented in conjunction with the CMO Council, is a cross-industry gathering that will bring together marketing leaders, engagement gurus, creative luminaries, and print industry innovators to share thinking and showcase where and how new thinking, operational innovation, and a fresh mindset about customer engagement channels can be reshaped to be more effective, efficient, and engaging. The forum will also include case studies that merge print and online—and other—channels to create highly successful marketing campaigns.
Don’t miss this exclusive preview of these hot new PRINT 18 programs.
Recorded September 5, 2018
The Atlanta Fed is forecasting +4.8% for second quarter GDP. Full-time employment is at an all time high. Manufacturing surveys show robust growth. Is this real? Is the economy beginning a surge? Whether or not we’re on the verge of a boom, what does it mean for print and communications markets? What do the latest forecasting models show for commercial printing through 2023? And what does all this mean for your print business?
Recorded June 20, 2018
Many converting operations may believe they have reached the limit of their capacity with steps they have already taken to improve operations. But there is still more than can be done. In this session you will hear from companies who have taken label production to a new level with smart workflow automation, taking tasks that previously took hours down to mere minutes and minimizing chance for error along the way.
Speakers include:
Marco De La Vega, CFO of Blair Labeling
Steven Parato, Operations Manager at Cyber Graphics.
Find out how you can streamline your operation even more, improving both service levels and profitability. Register today for this free WhatTheyThink webinar on June 13, 2018, scheduled for 2 PM to 3 PM Eastern Daylight Time.
Recorded June 13, 2018
The new tax reform legislation is complex with a multitude of moving parts, and it can be easy to fail to take advantage of new provisions, or fall afoul of others, that can substantially decrease—or inadvertently increase—your tax burden. With the 2017 tax filing season just about over, now is the time to plan properly for 2018 and beyond, when the full impacts of the new law will start to be felt.
The fourth and final installment is for printers and technology suppliers that work internationally. How does the new tax law impact income made overseas? How can print businesses with overseas operations minimize their tax burden when repatriating income? How can U.S. printers and suppliers navigate international tax laws?
The presenters for this webinar will be:
• Mark Nuzzaco, Vice President of Government Affairs at APTech
• Joseph Webb, Ph.D., Director of WhatTheyThink’s Economics and Research Center and President of Strategies for Management
APTech and WhatTheyThink also gratefully acknowledge the assistance of Stephen Entin, Senior Fellow, Tax Foundation, Washington, D.C.
Recorded April 24, 2018
The new tax reform legislation is complex with a multitude of moving parts, and it can be easy to fail to take advantage of new provisions, or fall afoul of others, that can substantially decrease—or inadvertently increase—your tax burden. With the 2017 tax filing season just about over, now is the time to plan properly for 2018 and beyond, when the full impacts of the new law will start to be felt.
The third installment covers succession and estate planning. What are the best steps to take to make your print business appealing to a potential buyer? How can you take advantage of provisions in the new law to minimize the tax burden on heirs or other successors? Even if you currently have no plans to sell or otherwise leave your business, now is the time to optimize it.
The presenters for this webinar will be:
Mark Nuzzaco, Vice President of Government Affairs at APTechEdward Bortnick, Managing Partner at SKMB Public Accountants
Joseph Webb, Ph.D., Director of WhatTheyThink’s Economics and Research Center and President of Strategies for Management
APTech and WhatTheyThink also gratefully acknowledge the assistance of Stephen Entin, Senior Fellow, Tax Foundation, Washington, D.C.
Recorded April 17, 2018
Tax Reform for Print Businesses: Capital Investment Strategies
The new tax reform legislation is complex with a multitude of moving parts, and it can be easy to fail to take advantage of new provisions, or fall afoul of others, that can substantially decrease—or inadvertently increase—your tax burden. With the 2017 tax filing season just about over, now is the time to plan properly for 2018 and beyond, when the full impacts of the new law will start to be felt.
The second installment covers capital investment. Specifically, is it better to purchase or lease capital equipment? What has the new law changed vis-à-vis depreciation deduction? What is a good capital investment strategy based on the provisions in the new tax law?
The presenters for this webinar will be:
Mark Nuzzaco, Vice President of Government Affairs at APTech
Edward Bortnick, Managing Partner at SKMB Public Accountants
Joseph Webb, Ph.D., Director of WhatTheyThink’s Economics and Research Center and President of Strategies for Management
Recognizing that not all print businesses are the same, this installment of the Tax Reform for Print Businesses webinar series will focus on the specific investment implications of the new law on establishments of all sizes.
APTech and WhatTheyThink also gratefully acknowledge the assistance of Stephen Entin, Senior Fellow, Tax Foundation, Washington, D.C.
Recorded April 10, 2018
The new tax reform legislation is complex with a multitude of moving parts, and it can be easy to fail to take advantage of new provisions, or fall afoul of others, that can substantially decrease—or inadvertently increase—your tax burden. With the 2017 tax filing season just about over, now is the time to plan properly for 2018 and beyond, when the full impacts of the new law will start to be felt.
Recognizing that not all print businesses are the same, the Tax Reform for Print Businesses webinar series will focus on the specific implications of the new law on establishments of all sizes.
The first installment, covers how you structure your business can substantially impact your tax situation. Should you be an S or C corporation? An LLC? A partnership? Some other kind of business entity? Find out how best to set your business up based on the kind of business you do.
This session, featuring an introduction by Congressman Philip English, former member of the U.S. House of Representatives tax writing Ways and Means Committee, and Senior Government Relations Advisor at Arent Fox, will also offer a series of “questions to ask your accountant” allowing both print business owners and their financial and tax planners to be on the same page.
The presenters for this webinar will be:
Mark Nuzzaco, Vice President of Government Affairs at APTech
Edward Bortnick, Managing Partner at SKMB Public Accountants
Joseph Webb, Ph.D., Director of WhatTheyThink’s Economics and Research Center and President of Strategies for Management
APTech and WhatTheyThink also gratefully acknowledge the assistance of Stephen Entin, Senior Fellow, Tax Foundation, Washington, D.C.
Recorded April 3, 2018
Is tax reform working or not? Is the economy faltering or booming? Why are small businesses so optimistic about their prospects? What's really happening with retail sales? Dr. Joe cuts through the information chaos with the latest industry and economic analysis. He'll discuss the latest economic data and what they mean in light of Fed actions, interest rates, inflation, capital investment, and the markets for print, and let you know what he expects in the months ahead. The usual, and often entertaining, Q&A session is included in the webinar, so bring your questions!
Recorded March 14, 2018
For many companies, digital communications promised fast, easy, relevant and more affordable customer communications. But now marketers are realizing that print has a valuable role in the customer communications mix that cannot be underestimated. As a result, the role of print in an omni-channel world is being redefined yet again, with print as a key element. Significantly, Millennials, now the largest population cohort, are more likely to scan their printed mail and less likely to discard it without reading it than other adults!
In this session, we will hear from three organizations who have successfully integrated print into the communications mix with excellent results. They will explain what they do and why, and provide insight into the best ways to integrate print for optimum results. Join us for this important discussion about the future of print in the world of customer communications.
Speakers include:
Recorded January 17, 2018
This month’s webinar takes a hard look at what’s ahead in 2018, with a wrap-up of the industry and economic events of 2017. Third quarter commercial printing profits will be an important part of the discussion, including the divergence in profitability of large printers (trending low) and the rest of the industry (trending healthy). Will the trends of the last two years continue? Dr. Joe will present his forecast of the major macroeconomic indicators, GDP, employment, and inflation, and the likely actions of the Federal Reserve. He’ll comment about the latest goings and not-goings inside the Beltway, and the media and business news that affect the demand for print. A Q&A session is included in the webinar, so bring your questions!
Recorded December 13, 2017
This is a critical webinar that features the latest statistical forecasts for 2018 through 2023 for the US commercial printing industry, and Dr. Joe’s discussion of the models that created them, and what they mean. Then he’ll unveil his own forecast of the industry, revealing the roles of key economic, social, and technological factors at play. The monthly overview of the economy and commentary about the effects of decisions being made (or not being made) inside the Beltway, and other important media and business news that affect the outlook for the industry. A Q&A session is included in the webinar, so bring your questions!
Recorded November 15, 2017
The last quarter of 2017 just started, so the 2018 outlook should be more clear, right? It seems murkier than before! Will retailers have a good holiday season? Can commercial print shipment break its 12-month downtrend? Does tax reform have a chance? Dr. Joe will sort out the conflicting trends, divergent indicators, and Beltway belligerence. He’ll will offer his latest look at printing shipments forecast for 2018 through 2021, and his economic outlook. As always, he’ll finish up with the always popular Q&A.
Recorded October 18, 2017
September has been more interesting than anyone would like, with hurricanes Harvey and Irma creating economic disruption, right at the time we were dealing with a new round of geopolitical tensions. Print 17 will have its share of news. Our comments about the show, printing shipments and profits, and the economy will be at the top of our agenda. We’ll discuss how the bipartisan side-step for the temporary Federal debt-ceiling increase puts a budget skirmish on December’s calendar, just at the time when the Federal Reserve makes a decision about interest rate. It’s setting up to be as an unsettling time, and we’ll put it in perspective, and tell you what it means for your business and the industry.
Webinar registration includes access to the executive summary of our Mid-Year 2017 Business Conditions Survey.
Recorded September 28, 2017
The latest survey of commercial printing’s owners and top executives will be revealed in the July 2017 webinar. This includes their assessment of business conditions as they see it first hand in their companies. These are all part of a soon-to-be-released industry outlook from WhatTheyThink. We’ll also review the latest economic data, unsettling trends in recent printing shipments. The final installment of our “Third Wave” looks at the new nature of print business ownership, and how the industry needs to become a magnet for outside capital again. The economic outlook will be updated with the latest doings (and undoings) inside the Beltway, and some Print 17 news.
Recorded July 19, 2017
The May 2017 webinar will discuss the major revisions that the Commerce Department issued for commercial printing shipments. These changes are extraordinary, and can have dramatic implications for the planning of vendors and print businesses, especially those about to enter their planning and budgeting cycles. Updated forecasts for industry shipments through 2021 will be discussed. Also, we’ll review the latest macroeconomic data, the next phase of the “Third Wave” with insights about the changing workforce and how that challenges long-held business philosophies about worker mobility, adaptability, and entrepreneurship.
Recorded May 24, 2017
Marketers' love affair with a digital-only strategy has begun to wane, and while they are continuing to invest in digital channels, print is regaining ground as an important part of the overall media mix. This opens the door to a more active role for print service providers in moving upstream and becoming engaged with helping marketers develop and execute an effective omni-channel strategy that aligns with the way consumers want to interact with brands, while at the same time improving their own operational efficiencies. In this session, you'll hear from service providers who have successfully made this game-changing leap or are in the process of doing so. They will share insights and lessons learned that can help jump-start efforts for companies who have not yet joined the omni-channel bandwagon.
The session was moderated by Senior Editor Cary Sherburne. She was joined by:
Tim Cooper
Chief Architect
Harland Clarke
Kevin Neal
Data Processing Manager
Curtis 1000
Anil Kapoor
CTO
Strategic Content Imaging
Recorded May 10, 2017
In the April 2017 webinar, Dr. Joe will ponder the latest commercial printing shipments which are down -5% over the last six month period and what that means for print, executives, and industry suppliers. The fourth quarter’s big asset writedowns by big printers held down industry profits: that has our attention, as we explain why small and medium printers are in much better shape. And, we offer our perspective about the latest economic news and a revised outlook. The newest installment of our “Third Wave” examination of media and print focuses on technology as a management art, and a change in management philosophy might be in order.
Recorded April 12, 2017
The March 2017 webinar will discuss how the publishing and ad agency markets finished 2016 and what’s ahead for them. We will also review January’s printing shipments, and the latest national and industry employment data in light of our recovery indicators. The newest installment of our “Third Wave” look of media change will focus on the nature of capital investment in the industry, how we use it and how we build it. The economic outlook will be updated with the latest doings (and undoings) inside the Beltway.
Slides
Adobe Acrobat version of the slides
Recorded March 15, 2017
Webinar covers 2016 printing shipments, national and industry employment, and the status of the business initiatives of the new administration as they confront the culture of the Beltway. The discussion about the Third Wave of media change will continue, including ideas about how print businesses can be positioned for yet another new marketplace.
Recorded February 15, 2017
In this session, our panelists discussed how they have implemented pure-play cloud solutions, developed from the ground up to operate in an open environment and to easily integrate with other applications. This allows suppliers to focus on their individual areas of expertise and printing firms to leverage a variety of modules to round out the total solution by picking and choosing the components that will make up a workflow that meets their needs with minimal internal software development required. What we are seeing is the Uber-ization of web to print. Panelists included:
Recorded February 1, 2017
The latest update and forecasts for the economy and commercial printing for 2017. November's printing shipments showed there's something changing in the marketplace, and print businesses need to act in anticipation. Is this the third wave of technomedia change that challenges print and gives it new opportunities? The opening moves of the new administration will be put in context of the economy and the printing business management.
Recorded January 25, 2017
The latest update and forecasts for the economy and commercial printing for 2017. Now that the new administration is taking shape, find out what Dr. Joe thinks about how the economic policy changes will unfold and what they mean. We'll also have a preview of our latest industry survey.
Our annual forecast provides detailed analysis of the WhatTheyThink Fall 2016 Printing Industry Survey, the latest industry economic data and technology trends, and macroeconomic trends.
Our annual forecast provides detailed analysis of the WhatTheyThink Fall 2016 Printing Industry Survey, the latest industry economic data and technology trends, and macroeconomic trends.
Recorded December 14, 2016
Special post-election 30 minute update of the printing industry's economic situation, print business insights, and the national economy. What will the economy look like with the change of administration on Inauguration Day? What does the outlook hold for the economy in the near term and for the first actions of the new president? Dr. Joe offers his perspectives, what it means for your planning and your customers, and takes your questions, too!
Recorded November 16, 2016
As an industry, we’ve been talking for some time about the need to automate workflow to reduce labor, cycle time and costs. But for many companies, the magic formula has been elusive. In this session, you will hear from three very different organizations how they have overcome these challenges using technology you may already have in your shop to deliver faster turn times, higher color quality and less operator intervention.
Joining us in this session will be:
Recorded October 25, 2016
Dr. Joe's 30 minute update of the printing industry's economic situation, print business insights, and the national economy. This month's topics: latest printing shipments, media issues related to the presidential election, graphic employment, retail markets headed into the holiday shopping season, a perspective of last month's Graph Expo, and other important demographic trends.
Recorded October 19, 2016
A 30 minute overview of the latest assessment of the printing industry's economic situation, print business insights, and the national economy. This month, we'll have some insights into shipments, profits, economic issues related to the presidential election, and other topics. It's an information-packed 30 minutes with Dr. Joe.
Recorded September 21, 2016
Please join us for an important educational session sponsored by MarcomCentral and featuring Mike Reinhardt, Senior Director of Brand Sustainability for Monigle, a branding agency specializing in identity, design, digital and environmental branding.
We’ll discuss how the company is using a fully-featured web portal as a key element of its brand centers to manage branded and identity materials and projects for a broad range of customers, helping them improve quality and brand compliance, increase productivity and reduce time to market. Learn how this approach can be applied in your business to gain higher margin recurring revenue by offering new client services.
Recorded November 18, 2015
Both packaging and commercial print have been undergoing major changes – shorter runs; smaller, more customized lots; faster time to market; ongoing cost pressure. These are just a few of the challenges that printers and packaging converters face in a highly competitive and dynamic marketplace. Manufacturers of conventional and digital presses have made great strides in improving the efficiency of the printing process. But for many organizations, finishing is still a bottleneck and a limitation to the creativity of designers.
In this session, you will hear from two industry thought leaders, Jay Mandarino, CEO of C.J. Graphics; and Ward McLaughlin, CEO of Boutwell Owens. Both have taken steps to remove the handcuffs for designers and add a digital “Last Mile” to their operations for cutting and creasing, adding value and opening significant new opportunities for them and their customers in both commercial print and folding carton. Join us!
Recorded September 2, 2015
What do marketing executives expect from their service providers today?
This must-see Webinar will dive into how customer communication has changed, why this is good news for any printer and how Cross Media marketing can help you capitalize on these needs.
Panelist Include
Alex Granat, DMA Mobile and Connected Marketing Council and Commercial Director at Transeo Media. Now Commercial Director at Transeomedia, Alex has spent the past 15 years at the forefront of launching innovative technology to the print and marketing industry and has been a member of 3 successful and subsequently acquired technology startups. Transeo Media are an expert technology integrator that provide personalised marketing automation and gifting solutions that empower brands with a measurable, connected and coherent multi-channel customer engagement strategy.
Phil Copperwheat, Technology Director. Philip is a successful Technology leader with over 15 years of success in startup and turnaround environments. Multi-industry experience spanning digital and media, property and construction, manufacturing and distribution, and secure services, including both large and small enterprises. Skilled in developing strategy and leading business transformation in partnership with C-Level leaders to meet organisational objectives. Excellence in identifying gaps and recommending effective technology solutions.
Steve Winn Managing Director, Blackdog Digital. Steve's journey in the world of print began aged 16. Completing a four year apprenticeship he has worked with some amazing people over the years. Watching and learning from some of the best Steve is now four years into running his own business. Giving creative people a creative print solution is a key factor is Steve's vision. Utilising his vast experience, Blackdog Digital print is quickly becoming a major player in the digital market place. Offering a fresh and enjoyable experience to clients is key to growing fantastic relationships.
Recorded July 8, 2015
Sponsored by Canon
Amidst all of the hoopla about digital communications, mobile devices and the resurrection of the 1970's "paperless office" discussion, there are still strong preferences for paper across many demographics and applications. In this session, Jim Hamilton, Group Director at research firm InfoTrends, joins Senior Editor Cary Sherburne for a lively discussion of recent research. This includes an InfoTrends study sponsored by the Envelope Manufacturing Association (EMA) about paper preferences for bills and statements and data published by Scientific American that show preferences for and benefits of information on paper. Join us for this session to learn more about how to position the value of print in an increasingly digital world.
Recorded November 12, 2014
Sponsored by X-Rite
As the printing industry continues down the consolidation path, many companies are choosing to merge, acquire or be acquired in order to bolster their market strength. There are many challenges associated with consolidating companies. Deals often look great on paper but unless proper attention is paid to the integration process, the results can be disastrous.
This webinar features:
Warren Werbitt, Founder & Fisherman, Pazazz Printing in Montreal, a communications company offering a full range of Cross Media Integrated (CMI) marketing solutions all centrally located in Montreal. Werbitt has gone through several acquisitions and has implemented industry-leading color measurement and management strategies.
Paul Reilly, Partner, New Direction Partners. Paul was formerly the Chief Executive Officer, President and Chairman of the Board of Cenveo, Inc. He has as much or more experience with acquisitions as anyone in the industry, both from the perspective of the acquiring company and as a consultant facilitating mergers and acquisitions.
Peter Muir, President of Bizucate, a business development and marketing consultancy. Peter has extensive field experience in working directly with companies as a trainer and consultant. He is a well-known speaker at industry events and has a broad perspective relative to what works—and what doesn’t—in making a printing company successful.
Paul Biernat, Global Director of Operations, Graphic Measures (GMI). GMI certifies, monitors and measures the performance of packaging suppliers and helps brand owners control the variables through print facility certification and scientific, repeatable measurement of global packaging.
During the session, we will take a look at some of the factors that cause mergers and acquisitions to be successful – or fail, and identify some aspects of printing company mergers and acquisitions (M&A) that are often overlooked in the integration process, particularly focusing on the role an effective color management process plays.
Recorded September 10, 2014
Sponsored by Xerox
While digital printing has reached a level of marketplace maturity, there is still a significant amount of innovation occurring in the space, both from the perspective of technologies and the way those technologies are being applied to meet existing and emerging client needs. Join us for this exciting session where three experienced digital printing professionals will be sharing how they use digital printing technologies in innovative ways to grow their own businesses and those of their customers.
Recorded June 11, 2014
Sponsored by PTI Marketing Technologies
Receiving print jobs over the web is critical for any printing business today. But simply receiving these jobs via a web-to-print solution is not enough anymore. There is so much more that can now be easily and affordably incorporated into a customer-facing web interface. Web-to-print, of course, remains a component, but it is not even necessarily the lead selling point. In this session, hear from marketers and brand owners about their expectations and learn how to increase share of customer with an expanded range of online services.
Recorded April 30, 2014
Sponsored by Adobe
In Part One of this two-part series, we looked at how Adobe’s Creative Cloud subscription model has changed the way users access and utilize a wide range of Adobe publishing applications. In Part Two, we talk with users from the print and design communities who have leveraged this easier accessibility to a wide and diverse range of solutions to create new revenue streams for their business.
Recorded February 26, 2014
Sponsored by BiznessApps
Conducting business with a smartphone or tablet is becoming commonplace. In fact, more than 33 million U.S. customer already engage in shopping-related activities on their mobile phones. Are you prepared for this mobile revolution? In this informative session, you will learn about the power of mobile, how you can harness it for your own business, and some simple techniques for helping your customers do the same. You will hear from mobile app resellers who have been able to quickly and easily generate a brand-new revenue stream by building mobile apps and mobile-optimized web sites for their customers—without the need to hire a programming staff. Join us for an exciting start to 2014—and discounted access to mobile app development tools.
Recorded February 19, 2014
Sponsored by Adobe
With Adobe’s switch from physical distribution of much of its licensed software to a cloud-based distribution/subscription model, there has been a significant amount of discussion in the industry about the value and benefits of this move for users. In Part One of this two-part series, we will speak with three Creative Cloud members: two printers and a design firm. They will discuss how this new model has changed the way they use the applications within their organizations, the new capabilities that it has given them access to and the benefits they are seeing from the current model. In Part Two, our panelists will share ideas about new business opportunities available to them via the broad array of applications included in the Creative Cloud subscription model that they might not otherwise have taken advantage of.
Recorded February 12, 2014
Sponsored by PTI Marketing Technologies
In Part Two of this webinar series, we will hear from representatives of both the enterprise and print service provider communities who have successfully implemented web-to-print. Their advice and experience will shed light on best practices for implementation, sales & marketing, and ongoing development of innovative business opportunities related to web-to-print and related customer-facing web services.
Recorded December 4, 2013
Sponsored by PTI Marketing Technologies
In a crowded playing field, it can be difficult to decided what web-to-print solution will best for your business. The one unarguable factor is that you need a web-to-print solution. Whether you are just adding this capability or looking to replace an older existing system, this session will provide insight and guidance from representatives of the commercial print, in-plant and enterprise environments. Join us again for Part Two, scheduled for December 4th, to talk about best practices for web-to-print implementation, including sales strategies.
Recorded October 16, 2013
Sponsored by Screen USA
High-speed, high-quality sheetfed inkjet technology offers quick startups, superior image resolution and flexibility to handle diverse print projects. The key to profitability for print service providers is finding the right customers and applications that fit the capabilities of this revolutionary production platform. In this webinar, you will hear from printing company executives who recently implemented B2-size inkjet to add more services to their portfolios. The speakers will explain how the sheet size and print quality make the sheetfed inkjet format ideally suited to traditional short-run commercial work, as well as specialty print solutions and personalized products. The discussion also will include tips on marketing and selling sheetfed inkjet printing with variable data to help customers lower inventory costs, improve cycle times and speed to market, and produce small volumes more cost-effectively.
Recorded August 21, 2013
Sponsored by Canon
Join a panel of industry experts who will discuss the technologies you can expect to see at Print 2013 and how they apply to the future of your printing business. In this session, sponsored by Canon Solutions America, Senior Editor Cary Sherburne will be joined by David Zwang, Frank Romano and Richard Romano. It will cover everything from workflow and cloud-based solutions to print engine technologies, finishing and wide format. Whether or not you plan to attend Print 2013, this session is a must for any printing business concerned about staying current with technology trends and ahead of customer demands.
Recorded August 14, 2013
Sponsored by Xerox
Production inkjet is going mainstream, with more and more print service providers adopting the technology. How do they make their decisions with the plethora of choices in the marketplace? Where does the volume come from? How much is new applications versus transfer from other technologies, including offset and electrophotography? How do they justify the investment? These are just a few of the insights you will gain by joining us for this informative session with print service provides who have made the production inkjet leap.
Recorded August 7, 2013
Sponsored by CHILI Publish
By now, as a print service provider, you have probably implemented a web-to-print solution—if not, you should! But are you getting the most out of the solution you have installed? During this session, we will speak with service providers who have taken their web-to-print solutions to the next level by integrating easy-to-use and affordable solutions that provide clients with an easy way to manage and edit online documents, whether it is an HR professional acquiring business cards or handbooks for new employees, marketers wishing to customize or personalize collateral, or product marketing professionals looking for an easier way to manage and distribute technical documentation. Hear from these presenters how they have been able to differentiate themselves in the market, retain and grow customers and acquire new customers by enhancing their web-to-print offering with these advanced solutions.
Recorded May 15, 2013
Sponsored by Screen USA
As production inkjet solutions continue to mature, many print service providers are seeking guidance on how and when to best introduce this technology into their production platforms. Whether they are looking to enhance throughput as compared to toner-based devices, migrate volume from conventional offset presses, or create entirely new applications, there are many considerations in making this significant investment. This first part of a two-part series, sponsored by Screen USA, will explore how successful print service providers have profitably integrated production inkjet printing into their production platforms. It will also provide details on total cost of ownership and return on investment for these presses. Participants will be able to download an educational white paper that will augment webinar content.
Part two of the series, scheduled for August 21st, just prior to Print 2013, will delve into the applications print service providers have most successfully implemented on their production inkjet presses.
Recorded April 24, 2013
Sponsored by PODi
It's easy to say you have to change to survive. But how does an established business actually turn itself around? Here’s one company’s story – CustomXM, a second-generation, 40+ year old printing operation has become a successful integrated solutions provider. They used emerging technologies to significantly increase new business during the recent recession. You'll hear ideas that worked along with some that did not. This is real-world transformation not bright, shiny science fiction – being ahead of the curve can be messy, but it's the only way to move forward to future opportunities.
Key Takeaways
CustomXM has found one path to change. There are many, many more. Come to PODi's AppForum to hear how other leading companies, like Allegra, Caskey Group, ImageSet Digital, IWCO, Presstech Digital, The Standard Group and more are moving beyond traditional print. Join hundreds of your peers and explore new options in relevant direct marketing, cross-media, interactive print, mobile and social media, marketing automation, packaging and marketing portals – along with top sales strategy and training.
Recorded December 12, 2012
Sponsored by Ricoh
In Part One of Social Media Meets Print, we heard from print service providers who have been successful in deploying cross-media campaigns that include social media and print for themselves and for their clients. In Part Two, we take the discussion to a new level with more advanced concepts such as augmented reality and location based services. Stay ahead of the competition by educating yourself on where the market is going. Did you know that, according to comScore, 70 percent of mobile searches lead to action within one hour while 70 percent of desktop searches lead to action within one month? Print is an important vehicle for getting those mobile searches started! Register now and join us to learn more.
Recorded December 5, 2012
Sponsored by Screen USA
Printing company representatives discuss their successful transition from traditional to digital high-speed inkjet printing, and how they have carved out new business and product niches. Register now and join us to learn more.
Recorded November 7, 2012
Sponsored by Ricoh
In Part One of this two-part series, learn how print and social media work together for a more effective marketing strategy. Social media is all the rage and the print component of an effective marketing campaign often gets overlooked. Whether it is printed signage, direct mail or social media “bugs” and handles included in printed marketing collateral, print can be leveraged to drive more traffic to social media venues and to improve monetization of social media investments. Hear from experts on the front line of social media who will share their knowledge and expertise, giving you actionable ideas you can implement immediately for your business and for that of your clients.
Recorded October 24, 2012
Sponsored by Océ
The emergence of digital and Internet technologies as well as social and mobile media in recent years has brought about new printing trends that will forever change the printing industry. These printing industry trends have changed the way companies do business from the design to the printing phase of operations. Technology has paved the way for new value added services from variable data to data analytics. In this post Graph Expo webinar a panel of industry experts will explore key Graph Expo announcements as well are recent developments across a number of fronts including:
Recorded October 17, 2012
Sponsored by SmartSoft
To survive in today’s dynamic print market, most printers have implemented a series of software systems such as web storefronts, print MIS, workflow automation tools and more, in order to streamline their workflow, gather better business and production data, etc. But if these solutions are not well integrated, the result is ‘The Silo Effect’. Getting disparate systems to talk to each other—from order entry and prepress to accounting and shipping—can be a challenge, often resulting in error-prone and time-consuming rekeying of data.
In this session, you will hear from companies that have eliminated “The Silo Effect” from their businesses and the benefits they have reaped from a more streamlined workflow, such as faster turnaround times and greater profitability. Join us.
Recorded October 3, 2012
Sponsored by Canon
There has been a lot of hype about the need for printer service providers to transform their businesses to a marketing services provider model. How much of this is hype and how much is reality? This session, sponsored by Canon, will feature three printing firms that have made this transition with fabulous results and a brand-new energy in their companies that translates to new business, new customers and new revenue streams. You don’t necessarily need to take the word of industry pundits about the need to transform your business, but you should take heed of what your peers are saying and doing. That’s what this session is about. Join us.
Recorded September 12, 2012
Sponsored by WhatTheyThink Wide Format
Two successful wide-format shops and an industry analyst share strategies for developing and implementing unique and profitable wide-format printing applications and services.
Recorded July 11, 2012
Sponsored by Sun Chemical
Ink costs may seem trivial at an estimated 5% or less of the total cost of a printed job, but using the wrong inks can be costly. Spot colors, incorrectly mixed, result in wasted ink, or worse, rejected printed output. While purchasing cans of special colors can eliminate much of the risk, this approach also frequently results in leftover ink that is thrown away or takes up valuable shelf space in the production area, increasing overall ink costs. Join us for this educational webinar and hear how two leading printing firms have solved their ink dilemma by significantly reducing ink costs.
Recorded June 20, 2012
Sponsored by Pageflex
For printers, from expanding their businesses to operating more efficiently, web-to-print is described as the one solution they need to be successful.
Yet for all the hype, there are many printers who aren't experiencing the benefit that web-to-print promises. Howie Fenton, Senior Technology Consultant at NAPL, writes that in his experience there is about 30% adoption of web-to-print in the companies he sees, and only about 50% have it working well and are successful in making it a profitable part of their business.
If you're not happy with the results your web -to-print solution is producing, or have yet to adopt web-to-print, then this webinar is for you. You'll hear first-hand from organizations who have successfully used web-to-print to grow their profits, offer new services, and meet the changing needs of their customers. Their real-world experience will give you a better of understanding of how to use web-to-print to transform your business.
Recorded April 4, 2012
Sponsored by Kodak
Whether or not you are going to drupa 2012, it is important to be aware of what will be shown at the world’s largest printing trade show. This session will give you some insight into how leading companies are leveraging production inkjet either as a standalone press or in a hybrid configuration with web offset. Our presenters will not only share how they have revitalized their businesses with inkjet but also discuss what they expect to see and do and learn when they travel to Dusseldorf in May.
Recorded March 14, 2012
Sponsored by Kodak
Join us for this informative session that features two high-performance in-plant operations, Printing Services for the Michigan Farm Bureau and John Sarantakos at Oklahoma University. These two operations are growing through the deployment of innovative digital printing technologies and applications. Learn how they are evangelizing print within their respective organizations, how they are understanding and supporting enterprise business objectives with their services, and what their priorities are for the future. This is a rare opportunity to gain an inside look at how progressive enterprises are using print as a vital part of their business communications media mix.
Recorded January 25, 2012
Sponsored by PODi
Personalized video is one of the exciting new technologies changing the face of cross media and as part of an integrated cross-media campaign was recently used to promote the PODi AppForum 2012. It will be featured at PODi’s 2012 AppForum, along with XMPie’s PersonalEffect® Video, a new Adobe® After Effects® plug-in that finally makes these types of very engaging videos, and much more sophisticated personalized movies, possible with off-the-shelf software. We’ll have the chief architects of this program with us during this webinar session to explain both the creative & integration components and the technology side of the “Herman” campaign. (Try it at www.SparkNewIdeas.com )
Ben Dyon of DME Studios will discuss the importance of a great idea – a critical point missed by many marketers. Ben will explain how XMPie was used for the basic cross media framework and how the Flash personal movie is created. He’ll illustrate how important it is to use an Event Management Touch Point Process to manage a multi-part campaign for audience acquisition like “Herman.”
Larry Zusman of XMPie introduces the new PersonalEffect Video – what it is and how it enabled creating the “Herman” campaign without custom tools or programming.
Dave Erlandson of PODi will review the campaign objectives, audiences, channels utilized, expectations and first results.
Recorded January 11, 2012
Sponsored by WhatTheyThink Speakers Bureau
Join us on December 7th for the latest economic outlook presented by Dr. Joe Webb, Director of WhatTheyThink’s Economics & Research Center. These highly popular sessions are loaded with information and insight that will help printing companies better understand the economic and technology climate and what it means for their businesses. With 2012 right around the corner, this session will aid in business planning for next year and beyond. Dr. Webb will discuss:
Recorded December 7, 2011
Sponsored by Kodak
There is no question that personalized direct marketing has finally hit its stride. New technologies, faster engine speeds, high quality and improved price/performance are some of the key factors that have made this marketing technique affordable for companies of all sizes. In this session, you will hear from Tim Street, Director of Operations, and Tim Klunder, VP of Sales and Marketing, of Tribune Direct, a company that produces more than 7 million pieces of direct marketing materials daily using toner-based digital presses, production inkjet and hybrid offset/digital methodologies. Hear them discuss how they evolved their business, what type of infrastructure (people, process, technology) is required to succeed, and how the various technologies can be applied to produce the most effective solution. Whether your company is large or small, there will be actionable takeaways for you in this important session.
Recorded November 9, 2011
Sponsored by Kodak
As the flow of goods and information globally becomes more streamlined, brand owners, enterprises, artists and various owners of content and intellectual property are increasingly concerned about protecting their goods and information from counterfeiting, illegal copying or other fraudulent activity. Today’s digital printing technologies offer many ways to make documents and packaging more secure. This includes fluorescing inks, MICR, microprint and other unique and innovative ways to protect valuable content, intellectual property and products such as ticketing and other high-value products including sports memorabilia, certificates of authenticity and more. Join us in this educational session that will identify new revenue opportunities for digital printers who are interested in adding secure printing capabilities to their list of offerings.
Recorded October 12, 2011
Sponsored by Fujifilm
With any manufacturing process, there are always opportunities for combining and automating to take steps and touches out of the process. It’s no different in commercial printing. The printing industry continues to face a challenging economic time and printers are tasked with growing their businesses while also minimizing their costs. Job planning is an area of opportunity that is often overlooked when companies are pursuing automation initiatives, but automation of the planning process can result in significant time savings. How do you do your production planning today? Are you missing opportunities for more efficiency in this important part of the production process? What happens when experienced planners retire or leave the company? Who fills the gap? Join us in this session to learn how leading providers are using specialized tools to automate the planning process and improve the efficiency of the overall production process.
Recorded July 27, 2011
Sponsored by Canon
Many companies focus on gaining new business by seeking out and acquiring new customers. But the most successful companies get and stay that way by maximizing valuable relationships with existing customers—making them feel special, helping them achieve their business objectives, being a true partner in their business, leveraging their willingness to be a reference to help you gain broader business with the existing customer company and/or referring you to peers outside their company. This webinar will focus on ways you can increase sales through a systematic and planned review of your best customers, then developing an action plan to grow both the bottom and top lines.
Recorded June 22, 2011
Sponsored by FujiFilm
As print service providers of all types look for new ways to do business in the face of dramatic structural changes in the printing industry, wide format printing presents some interesting business expansion opportunities. Hear from printing businesses who have successfully added wide format to the mix. What are the pros and cons, investment requirements, training requirements and opportunities? Find out whether wide format is a good choice for widening your business horizons.
Topics for discussion include:
Recorded May 18, 2011
Sponsored by EFI
Modern Litho developed the first MIS system to run bi-directionally throughout the plant and was the first company in the U.S. to implement EFI’s Monarch Suite running through Kodak’s Prinergy/Insite system, and plating jobs through automation. The results have been no less than revolutionary. This is a story that should be heard by anyone running a printing business today. During this session, attendees will hear directly from Jim Tomblinson, Director of Operations at Modern Litho and Brown Printing, about the journey the company has undertaken, the stunning results they have achieved, and have the opportunity to ask questions during the session. Don’t miss this important event.
Recorded May 11, 2011
Sponsored by FujiFilm
Increased efficiency is the name of the game in an economy that is slowly recovering but still tough. In this session, IDEAlliance’s Joe Fazzi will review the G7 process and discuss how operating in G7 compliance mode can benefit printing businesses of all sizes. It will also feature printing executives whose G7-certifed firms have taken advantage of improved quality and efficiency, highlighting the results they have achieved and sharing best practices. As it becomes increasingly common for printing firms to run presses from multiple manufacturers and/or operate in a hybrid offset/digital model, G7 certification is a key element in ensuring the best possible quality and efficiency, while reducing ink usage and waste due to excessive makeready or rework. This is a session you will not want to miss.
Recorded April 27, 2011
Sponsored by WhatTheyThink Speakers Bureau
Please join us on April 20th, 2-3 PM Eastern, for the second quarter Economic Outlook Webinar with Dr. Joe Webb, Director of WhatTheyThink's Economics & Research Center. As the recovery slowly chugs along, Dr. Joe will share his thoughts about the best strategies for printing firms. Don't miss his unique perspective on key topics:
Register today and don't miss this important session which will provide invaluable guidance as you build your strategies for 2011 and beyond.
Recorded April 20, 2011
Sponsored by Fujifilm
Productivity and Profitability: How Choosing the Right Printing Plates Can Make a Difference
What are the metrics you should be thinking about when choosing printing plates?
It’s not as simple as buying a ream of paper at the office supply store. Plate selection can have a number of ramifications—positive and negative—that affect the profitability and productivity of a printing operation. This session will feature printers who have delved deeply into the transition costs of making a change versus the impact of a change on prepress and pressroom productivity and have learned to look beyond price per plate as the sole selection criterion.
This educational webinar will focus on process, not specific products or suppliers.
Recorded February 23, 2011
A preview of new opportunities
Join us for this first look at where the industry is going in 2011. To provide insight WhatTheyThink has invited the Track Chairs from PODi’s upcoming AppForum Conference. These four are frontline practitioners and industry thought leaders. Attendees will learn about the key trends and strategies that represent the most profitable opportunities for 2011.
Key Takeaways
Speakers
Featuring David Erlandson, GM Caslon & PODi
Register for the 2011 PODi AppForum
Recorded December 15, 2010
Sponsored by WhatTheyThink Economic Advisory Service
In this webinar from 12/8/2010, Dr. Joe presented the latest economic outlook for 2011 as well as offer a quick view of what to expect in 2012. He also shared WhatTheyThink’s latest print business conditions survey and talked about the potential impact of the November election results.
Specifically, he discussed:
Register below to access the playback files (PDF, MP3 and flash playback)
Recorded December 8, 2010
Sponsored by Grow Socially
This third in a series of social media webinars features printers who have successfully incorporated social media into their business practices. Attendees will gain insight into their strategies as well as what they have gained, or expect to gain, from their participation in the world of social media. Margie Dana, President of Print buyers International, will also join the panel, contributing anecdotal data from the many buyers and sellers of print she talks to and surveys on a regular basis.
View the webinar archive for Part One: delivered by social media expert and author Tamar Weinberg.
View the webinar archive for Part Two: Social Media in Action, the Marketer’s Perspective
Recorded November 17, 2010
Sponsored by GMC Software Technology
There is only one real way that potential customers can do an apples-to-apples comparison of your business versus competitors…and that is to look at your respective websites. Your site is your chance to strategically and creatively position your company, your brand, and your unique point of difference to prospects, customers (whose business you want to retain), prospective employees and partners.
You may be surprised to see just how good…and how bad…the competition really is.
Bob Lieber – CEO of OriginalThought – is your guide and commentator for this Industry Website review, sponsored by GMC Software Technology. You’ll see examples of award winning sites from commercial printing and related companies…you’ll see how some of the largest companies are outdone by smaller companies...you’ll learn some big mistakes to avoid and get new ideas you can implement within your own site.
Recorded November 10, 2010
High speed inkjet technologies are getting a lot of “ink” these days in the print industry press. Many companies are evaluating this technology and weighing the potential benefits to their operations and their customers’ businesses.
Join us for an informative webinar featuring three printing companies that recently acquired high speed production inkjet technology on their offset web presses. They will review the factors that drove their investment decisions and the business model adjustments required to support their new capabilities. You’ll also hear about the types of variable data print applications they’re producing and the benefits of these applications to their customers.
Recorded November 3, 2010
When it comes to digital plates, what issues continue to face printers in today’s competitive market?
Hear from 3 different printers who have recently adopted new thermal digital plate technology that enables prepress departments to be more efficient, presses to be more productive, environmental impacts to be lessened, and owners to realize more margin in print.
Recorded October 20, 2010
Sponsored by EFI, Page DNA and Red Tie
The print procurement process is going through a major transition. Customers expect self service options. Online ordering enables printers to solve more than print manufacturing needs – from automating and centralizing national marketing programs to monitoring and controlling marketing budgets.
Web to print expert, Jennifer Matt will provide her perspective on transitioning your company from a primarily offline business to ecommerce as a primary way of doing business. Moving online requires strategy first, technology second. Who are you targeting? What do you want to sell? How are you going to approach customer acquisition? The webinar will include three examples of what’s working today for printers when they utilize web technology to expand their value proposition beyond manufacturing.
Recorded October 13, 2010
Sponsored by Grow Socially
The second in a series of three webinars, this session features marketing experts who will discuss how they are using social media to market their businesses. Speakers will share their thoughts about the role social media plays in modern marketing, its pros and cons, and best practices for implementing a social media strategy. Some of the issues explored will include the types of social-media services marketing professionals are looking to outsource, how they select providers, and what the role of print is in an integrated communications strategy that includes social media.
Recorded September 22, 2010
Sponsored by WhatTheyThink Economic Advisory Service
During this one-hour event, Dr. Joe will provide a first look at what the industry and the economy at large might expect in 2011 as well as share WhatTheyThink's latest print business conditions survey. Advance questions for the webinar Q&A session can be submitted here.
Specifically, he will discuss:
Recorded September 15, 2010
Sponsored by GMC Software Technology
Many in our industry are grappling with this question: What will it take to transform my business?
How do you safely get from where you are to where you need to go? How do you build a sustainable, profitable business?
Presented by Bob Lieber and Bob Rosen, this webinar will provide practical answers to these and other questions. Learn how to finance your future business with your current business. Discover your path to business expansion‚by building on what you're already doing today. Find out why merger and acquisition activity could be right for you, even if you are a small business.
Bob Lieber, CEO of Original Thought LLC and a WhatTheyThink contributor, has worked extensively with companies inside and outside the printing industry on how to transform and position their businesses for significant growth. Bob Rosen is President of R.H. Rosen Associates, Inc. a consulting firm specializing in the graphic arts industry. Having worked with almost 600 graphic arts companies, he has also bought companies of his own, built them and sold them. He knows how things work from the inside
Recorded September 1, 2010
Sponsored by Grow Socially
Tamar Weinberg, author of The New Community Rules: Marketing on the Social Web and leading social media expert, will conduct an informative and interactive session on using social media to promote your business or to develop services which can be offered to customers. Don’t miss this unique opportunity to hear and interact with Weinberg live. We promise that you will leave this session excited about social media and the role it can play in your business, with actionable ideas you can put to work immediate. If you are already using social media, there is always more to learn from the experts.
This session is the first of a series of three webinars on Social Media, sponsored by Grow Socially. Mark your calendars for September 22nd to hear from leading marketers how they are using social media and what the think the future of social media will be. On November 17th, a panel of printers will talk about how they have turned social media to their advantage for business growth.
Recorded August 18, 2010
Sponsored by the Print CEO Forum
Join us for an informative and entertaining webinar session, including pontifications by David Zwang and Frank Romano on what new stuff might be at GraphExpo…or not.
Five months and a giant ocean separate Ipex and GraphExpo. Will GraphExpo be worth a trip? Few Americans went to the UK, so GraphExpo is likely to be worth a look -- if the vendors bring the same or even new stuff.
WhatTheyThink’s dynamic duo will discuss the most important solutions that were on display at Ipex and what we may expect to see at GraphExpo.
Recorded August 11, 2010
Sponsored by GMC Software Technology
Bob Lieber, CEO of Original Thought LLC and a WhatTheyThink contributor, has worked extensively with companies inside and outside the printing industry on how to differentiate their businesses for exponential growth. In this session, Lieber will explain the basics of a differentiating strategy. He will be joined by successful print business owners who have achieved their own success through differentiation. Attendees will leave this session with actionable ideas they can apply to their own businesses.
Recorded June 16, 2010
Sponsored by the Print CEO Forum
Health reform will completely restructure the employer-based health insurance market. In fact, it's no longer really insurance, but rather a federally defined and administered health benefit. This program will explain in English what Congress has done and how it will affect you and your associates. Some questions to be answered include:
Do not miss this important program. The information you gain by attending will have far-reaching effects on how you manage your business in light of this restructure of employer-based health insurance.
Recorded April 9, 2010
Sponsored by WhatTheyThink Economic Advisory Service
During this one-hour event, Dr. Joe will provide a fresh look at business conditions for printers, designers and agencies, including the latest survey data in collaboration with CreativePro.com. It will provide insight into current economic conditions as the economy begins to show signs of recovery. Advance questions for the webinar Q&A session can be submitted by visiting WhatTheyThink’s Economics & Research Center and selecting “Ask Dr. Joe.”
Recorded April 7, 2010
Sponsored by RISO
A new study by research firm Interquest challenges the belief that glossy direct marketing mailers deliver superior response rates when compared to matte finished materials produced with inkjet technology. This session will review the results of the study, which involved mailing more than 10,000 postcards to marketing executives in the financial services, healthcare, banking and manufacturing industries to measure response rates against cost of production. Attendees will also hear from print executives who are using both technologies and learn how they determine which technology to use to best meet the client’s business requirements. Attendees will be able to download the full research report.
Recorded March 24, 2010
Sponsored by MindFireInc
The praises of personalization and cross-media have been sung for some time, and we are starting to see more case studies that disclose results of individual personalized campaigns, compared to previous efforts. This webinar will take a broader approach, comparing response rates of more than 650 real-life personalized cross-media campaigns from the MindFireInc database, with data from DMA and PODi to statistically demonstrate the uplift that can be gained from relevant, personalized communications. In addition, the session will include detailed discussion of several recent campaigns that will suggest new options and methods for taking cross-media campaigns to the next level, including closed-loop analysis of the results. For print service providers interested in making the transition to marketing services providers, and for those who have already started this exciting journey, this session will provide actionable ideas that can be translated into exceptional promotional activities on behalf of both clients and the print service provider organization itself. Session attendees will be able to download the research report that is the source of data behind this program.
Recorded January 20, 2010
Sponsored by GMC Software Technology
As print service providers are increasingly making the move to marketing services providers, they have a growing opportunity to help their customers increase the value of each and every customer touch point. This can take the form of adding color to transactional documents, making direct marketing pieces more personalized and relevant, and moving into the realm of TransPromo communications. The secret to success is analyzing all of the customer touch points, ensuring that there is brand integrity across all touch points, and looking for ways to consolidate communications to both improve the customer experience and reduce costs. Our panelist will speak about how they have been able to leverage this strategy for the benefit of their customers and their own businesses. They will also discuss how they have leveraged these strategies in promoting their own businesses to provide a competitive advantage.
Recorded December 16, 2009
Sponsored by WhatTheyThink Peer Groups
Join us for Dr. Joe Webb’s quarterly Economic Outlook Webinar. During this session, Dr. Joe will update us on both the economy at large and the state of the prining industry, including what to expect in 2010. Specifically, he will discuss:
Recorded December 9, 2009
Sponsored by HP
Today's successful commercial printers have realized that to survive, they need to provide a diverse range of service and product offerings to serve the full gamut of customers' needs. These services can range from non-print media, such as mailing and fulfillment and even non-print media development (like Web site design, direct e-mail campaign management and development, etc.) as well as other types of printing including digital, variable-data printing and wide-format. As printers transform into "marketing services providers," the emphasis is on becoming a "master of all media". Large format represents an important element of that strategy. In this webinar, HP technology expert, Dr. Ross Allen will share the evolution of underlying technology and the importance of large format latex solutions in an eco-friendly environment. You will also hear how service providers have expanded offerings to leverage the brand assets and creative from sales collaterals and marketing brochures and profitably deliver signage and point of purchase display materials. Participants in this webinar will get great technology insight as well as a clear understanding of profitable large format applications.
Recorded December 2, 2009
Sponsored by RISO
With all the buzz around the “inkjet drupa” and the major advances in inkjet technology being introduced by various equipment suppliers, most of the attention has been centered on the very high end (roll-fed, wide format, etc). But what about a more affordable mid-volume inkjet solution? Hear from industry expert and WhatTheyThink contributor Andy Tribute and a panel of print service providers about the emerging trends in affordable high-speed inkjet and what that might mean for printing operations seeking new revenue streams, production efficiencies, and market differentiation.
Recorded November 18, 2009
Sponsored by HP
While digital printing technology is important, generating results with digital print requires much more than just a press. Successful print service providers are using a wide array of resources to help them enter new markets, explore new opportunities, and outpace the competition. This webinar will introduce the importance of leveraging tools and technology associated with business development, training and education, and new market development. Additionally, we’ll discuss how to take advantage of user communities like DSCOOP to interact with peers, exchange experiences, and share and learn best practices.
Recorded November 11, 2009
Sponsored by WhatTheyThink
Statistically, members of peer groups perform better than their counterparts that are not involved in one. Peer group members get out as much as they are willing to put into the peer group process, especially if the peer group is well structured. While a peer group cannot guarantee a company’s success, what it can guarantee is that members will be better off being a part of peer group than being on your own.
During this session, you will hear a round table discussion with three current members on the importance of belonging to a peer group.
Attendees will leave this session with a greater understanding of the peer group process and the benefits it provides in helping them manage their businesses more effectively.
Recorded October 28, 2009
Sponsored by WhatTheyThink Merger And Acquisition Service
This session, presented by Paul Reilly and Stuart Margolis, Partners in New Direction Partners and long-time financial and turnaround veteran, will discuss the effects of recessionary periods of profits in printing businesses and key metrics for ensuring continued profits even during difficult times. This includes an in-depth discussion of using Value Added per Payroll Dollar as a key metric and methods for managing to this metric for higher profitability. Attendees will leave this session with actionable ideas for improving business performance that can be immediately implemented.
Recorded October 21, 2009
Sustainability, Lean and Knowledge Management are bottom-line issues! Consumers are demanding them and are increasingly doing business only with companies addressing them. Learn how you can implement a Sustainability, Lean and Knowledge Management programs effectively and profitably.
This webinar will be presented by professor Ken Macro, an authority on the graphic communication industry and sustainability. Professor Macro is also co-author of the book, “Lean Printing: Pathway to Success.”
Recorded September 30, 2009
This three-part series will be conducted by professor Kevin Cooper and professor Ken Macro. Regardless of the business strategies that a graphic arts operation or industry supplier chooses to pursue, the most important underlying consideration is a streamlined, efficient, and automated operation. Implementing Lean Manufacturing practices is a requirement for any graphic communication business—including printers and vendors—expecting to not only survive but thrive. This series will provide in-depth insight into how to get started with Lean. For participants who purchase all of the sessions at the same time, a discounted rate of $89 per session is available.
Webinar Dates:
July 15, 2009: Lean Management and Manufacturing
August 26, 2009: Cultural Imperatives in Becoming Lean
September 30, 2009: Sustainability, Lean and Knowledge Management
Recorded September 30, 2009
Sponsored by WhatTheyThink Speakers Bureau
This one-hour event will include the latest data and analysis relative to the state of the economy and present a picture of what is ahead for print and media in 2010. Advance questions for the webinar Q&A session can be submitted by visiting WhatTheyThink’s Economics & Research Center and selecting “Ask Dr. Joe.”
“As we begin to see economic recovery,” said Randy Davidson, President, WhatTheyThink, “it will be important for owners and managers of printing companies to seriously consider the reshaping of their businesses for new market realities of 2010 and 2011. Dr. Webb will provide specific insights that can help in this process as we approach the fourth quarter of the year.”
“The fourth quarter is likely to be a make-or-break proposition for too many print businesses” said Dr. Webb, “but it is also a time of opportunity for those who are making perceptive investments for the future. Regardless of what happens with the economy, there are profit-making opportunities and we will highlight those in the session, along with the results of our latest reader survey.”
Topics to be addressed will include:
Recorded September 23, 2009
Sponsored by EFI
As we enter a new phase of the printing industry, “business as usual” is simply not going to work. Join us in this session to learn how to proceed with “Business as ‘UN’ Usual” for a winning strategy. You will hear from practitioners who are investing in innovative digital technologies and increased automation to transform their businesses and generate new revenue streams.
Recorded September 9, 2009
This webinar will move participants beyond Lean principles to a discussion on the organizational imperatives that drive success with Lean tools. This is the second in a series of three fee-based webinars conducted in partnership with Cal Poly’s Graphic Communications Institute. You can register for this session only for $99 (see below), or if you choose to participate in all three in the series at a discounted price of $89 each, it is not too late! For the three-session option, register here.
Successful Lean implementation uses the diverse resources of the entire organization; managing the cultural aspects of your business is as important as educating corporate leaders and employees on what Lean basics to implement.
The webinar will cover:
The purpose of this webinar is to provide participants with an immediate understanding of clear ways to increase motivation, productivity, and profits while reducing costs. Lean concepts are particularly useful in difficult economic times such as those now being faced by all industries.
This webinar presented by professor Kevin Cooper will get you started on a new road to successful management. Professor Cooper is also co-author of the book, “Lean Printing: Pathway to Success.” Each participant will be given the opportunity to receive a copy of professor Cooper’s book from PIA for $20 (a 50% discount) and be entitled to one free consultation via email.
This is the second in a series of three fee-based webinars conducted in partnership with Cal Poly’s Graphic Communications Institute. You can register for this session only for $99 (see below), or if you choose to participate in all three in the series at a discounted price of $89 each, it is not too late! For the three-session option, register here.
Recorded August 26, 2009
Sponsored by HP
Shorter run lengths, faster turnaround times, increased job complexity, and an increasing demand for web-based job submission are a few of the major workflow challenges print service providers are facing today. In addition, a challenging economy puts more pressure on print service providers to focus on gaining efficiency throughout their entire workflow.During this Webinar, we’ll hear from service providers that have leveraged hardware and software solutions to implement a more streamlined and efficient workflow from start to finish.
Recorded August 12, 2009
Digital printing, specifically inkjet and toner technologies, have become mainstream in commercial printing, small businesses and home office printing. How will these technologies affect commercial printing in the future? What implications are there related to consumable costs, recycling, sustainability and the future of commercial printing?
To prosper in the printing, publishing, and packaging industries today means understanding and adopting new ways of producing printed materials that address market demands for:
There is no question that the technologies being addressed today are going to satisfy these demands. Technologies include consumables with inkjet and toner being major components. Successful and profitable printing establishments across industry segments—commercial printing, newspapers, magazines, packaging, financial and legal printing, on-demand, variable data, in-plants, and others—will need to integrate inkjet and toner applications to their production mix or they will not survive. These technologies will also be the focus of new companies entering the printing industry for the first time.
Learn what the current trends and research is related to these technologies and how they will fit into current and future industry and consumer demands.
This webinar presented by a world-renown authority on the topic, Dr. Penny Bennett. Dr. Bennett will instill the foundation to get started in addressing the seven market demands listed. Each participant will be given the opportunity to receive a copy of professor Bennett’s book, “The Handbook for Digital Printing and Variable-Data Printing” from PIA for $20 (a 50% discount) and be entitled to one free consultation via email.
Recorded August 5, 2009
Sponsored by HP
Digital print quality has improved by leaps and bounds over the last decade. Today, we’re seeing an abundance of print volume that is short-run in nature or needs to be turned around quickly, but still requires a high degree of color control and quality. Hybrid offset/digital environments, where a digital device needs to match an offset press, are also common in today’s production environment. New tools and techniques are available to enable more print service providers to achieve a high degree of image and color quality. During this Webinar, participants will discuss end customer perspectives on quality, improvements in digital presses as well as some of the tools utilized to achieve high fidelity quality and various applications where quality is a critical factor in print production.
Recorded July 29, 2009
This webinar will provide the foundational understanding of starting a Lean journey. Principles and Lean terminology will be discussed and defined. Participants will depart with a broad understanding of how Lean principles can positively impact the graphic communication industry.
The graphic communication industry including printer, publishers, packaging companies, equipment and supply vendors, and so on are facing difficult economic conditions. The demand for printing has shifted to other modes of delivers such as the Internet and World Wide Web, and the graphic communication industry must now “reinvent” itself to compete. “Reinventing” means not only adopting new technologies and processes, but it means adopting new management styles as well. Lean management and manufacturing is a proven pathway to success in the 21st century for companies of all sizes—small, medium, and large.
The webinar will cover:
This webinar will be presented by professor Kevin Cooper who will teach you how to get stated immediately. Professor Cooper has assisted many companies in North America and abroad on how to realize business success through Lean practices, and he will do the same for you. Professor Cooper is also co-author of the book, “Lean Printing: Pathway to Success.” Each participant will be given the opportunity to receive a copy of professor Cooper’s book from PIA for $20 (a 50% discount) and be entitled to one free consultation via email.
Register for all 3 Lean Manufacturing Webinars and save $30!
Recorded July 15, 2009
Sponsored by GMC Software Technology
Improving the efficiency of customer communications has become a global imperative for many organizations. This is driven by the trifecta of an uncertain economy, increased competition and the growing maturity of technology that allows for a functional multi-channel customer communications platform. Increasingly, marketers are seeking out all customer touch points and looking for ways to customize and unify the customer experience. During this session, you will hear from print service providers who have leveraged this customer need to position their businesses for growth, even in tough economic times.
Recorded June 24, 2009
Sponsored by WhatTheyThink Speakers Bureau
This one-hour event will include the latest data and analysis relative to the state of the economy and suggest what we might expect to see through the balance of the year, both in the economy at large and within the printing industry. Advance questions for the webinar Q&A session can be submitted here.
Recorded June 10, 2009
Sponsored by MindFireInc
Industry pundits have been telling print service providers for some time that they must make a transition to marketing services providers. But what does that really mean? How do you do it? And if you make the effort, does it really make a difference? This session features companies who have successfully made the transition and their leaders are willing to share the secrets of their success. Find out if this is the right path for your business, and more importantly, get a good start on the ideas that will take you there. If you are already in the game, chances are you can benefit from hearing about best practices from your peers. Registrants for this event, sponsored by MindFireInc, will receive a free white paper on the topic.
Recorded June 3, 2009
Sponsored by GMC Software Technology
Many companies have worked hard to optimize their mailing costs, but efforts have primarily been focused on large mailings such as statements, bills, catalogs and direct mail, as well as individual campaigns of other types. A significant amount of ad hoc mail--that is, mail generated in small quantities by distributed office workers--enters the mail stream at full postal rates. During this session, you will learn how savvy companies are capturing ad hoc mail for centralized printing and mailing. This allows them to optimize postal costs, reduce the overall cost of printing, and improve the productivity of the workers generating ad hoc mail. This is a session you will not want to miss.
Recorded May 13, 2009
Sponsored by HP
Packaging is essential in capturing that “first moment of truth” – the three seconds it takes for a customer to notice a product on the store shelf. In today’s economy, that instant represents an incredible marketing opportunity for consumer packaged goods companies when you consider that nearly 70 percent of all purchase decisions are made at the shelf. Brand managers no longer have to compromise on quality and dumb down their package designs when they choose digital print technology. Expanded color options give them the ability to do complex creations not possible on flexo and the ability to handle multiple SKUs or shorter runs to more effectively manage the supply chain. This webinar is designed to share with you how digital technology can effectively be used for digital packaging in a world where everyone wants projects faster, cheaper and more targeted – without sacrificing quality. You’ll get the perspective of the brand manager and label converter on how digital packaging can deliver results.
Recorded April 29, 2009
Sponsored by HP
For years we’ve heard that adage, “A picture is worth a thousand words”. Savvy print service providers are quickly learning that digital pictures have substantial value and can be linked to thousands of dollars. This webinar will review photo applications and most importantly how digital printers are cashing in on the market opportunity.
Recorded April 15, 2009
Sponsored by EFI
The key to success, especially in challenging times, is a holistic examination of business and production operations to ensure a seamless flow of work through the shop. As run lengths and turn times continue to shrink, it becomes even more critical to handle every transaction efficiently and profitably. In addition, the range of services being offered must also match market demands. Whether you choose mailing and fulfillment, digital color or superwide format, adding these services offers many opportunities to expand share of customer, improve customer retention, and improve customer acquisition rates. Hear from successful print service providers who are benefiting from a diverse business and learn how this approach is helping them succeed, today and tomorrow.
Recorded April 8, 2009
Sponsored by The WhatTheyThink Economic Advisory Service
This one-hour event will examine the current state of the economy as the new Administration gets underway and will suggest ways for printing businesses to position themselves for strength as the economy rebounds. Advance questions for the webinar Q&A session can be submitted by visiting WhatTheyThink's Economics & Research Center and selecting "Ask Dr. Joe."
Recorded March 25, 2009
Sponsored by Océ North America and The Digital Nirvana
TransPromo communications, or the blending of promotional messages into transactional documents, has received extensive trade press attention. “it is clearly a growth opportunity for commercial printers, direct mailers and transactional service bureaus. What often is not discussed are the unique design considerations required to make TransPromo successful. InfoTrends has generously agreed to share recent research on this subject with our audience. This session will provide thought starters and advice from experts that should be considered when getting into the TransPromo game.
Recorded March 11, 2009
Sponsored by CREO Color Servers
It’s not news that 2009 is shaping up to be a difficult economic year, although it is just about all you hear on the news. But in any time of economic turmoil, there are always positive actions that can be taken to emerge a stronger, well-positioned organization when the turnaround comes—and it will eventually come. Hear from innovative and successful print service providers who are making the tough decisions and preparing for a positive future. Learn about free or affordable training and education resources that will ensure that your organization is at the top of its game. Listen to your peers discuss how to prioritize investments and the importance of paying attention to your business and production infrastructure. Find out how successful companies are attracting new customers and new revenues even in these difficult times. Don’t miss this important event.
Recorded February 25, 2009
Sponsored by MindFireInc
This one-hour event will provide graphic arts, printing and publishing executives with an analysis of the current economic climate and a discussion of what these turbulent times mean for individual printers and the printing industry as a whole. It will also offer the first look at what to expect after January 20, 2009. Listeners are also able to send questions for the webinar’s Q&A session. Advance questions can be submitted by visiting WhatTheyThink’s Economics & Research Center and selecting “Ask Dr. Joe.” Topics to be discussed include:
Recorded December 10, 2008
Sponsored by Compass Capital Partners
During times of economic turmoil, the natural tendency is to hunker down and wait it out. But that is likely not the best decision for most businesses. During this session, financial experts Peter Schaefer of Compass Capital Partners, who has worked with hundreds of printing firms in good times and bad, will generously share his extensive expertise, advice and guidance about how to improve the value of your company, even in difficult economic times. Compass Capital Partners has spent extensive effort analyzing the difference between no profit, low profit and super-profitable printing companies, and will be sharing some of that analysis with our listeners. This session has something to offer to any printing business owner or manager who is looking for business growth, now and in the future.
Recorded December 3, 2008
Sponsored by CREO Color Servers
During this session, two outstanding experts in Workflow Automation will share their experiences, advice and guidance, including best practices for utilizing workflow automation to better leverage investments in digital printing technology. By pursuing this path to take cost and time out of the business, print service providers can position themselves to improve margins and increase their competitive advantage. The session will be moderated by Cary Sherburne, Senior Editor at WhatTheyThink. Sherburne will be joined by Dave Zamorski, COO, Associates Graphic Services of Wilmington, Delaware, and Ben Passmore, President and co-founder of Terminal Van Gogh of Mississauga, Ontario. Session attendees will have the opportunity to participate in a drawing for a free KODAK DARWIN Desktop VDP software license.
Recorded November 12, 2008
Sponsored by the HP Capture Business Success Program
Lean manufacturing-often simply called "Lean"-is the term used to describe the management and production methodologies that were originally developed by the Japanese automotive industry. Lean focuses on avoiding and eliminating the seven wastes-defective products, overproduction, excessive work-in-process inventory, over-processing, unnecessary movement of people, unnecessary movement of products, and waiting. While it started in the automotive market, these same principles apply to the graphic communications market. Successful graphic communications companies are implementing Lean practices in order to narrow the productivity gap.
If your business isn't profitable as it could be and you trying to get more from your manufacturing processes log on to this thought provoking webinar. This session will challenge your current thinking on efficient print production. It will provide a comprehensive understanding of lean manufacturing principles and strategies, and introduce Lean Manufacturing as imperative to the economic vitality of graphic communication industry.
Recorded October 22, 2008
Sponsored by Press-sense
With a challenging economy, business workflow automation is one of the hottest topics among all printing establishments. While equipment and software providers are introducing new solutions, printers are adopting the technology at different rates. The benefits of effective implementation include a better handle on their entire operation from order entry to customer service to production and fulfillment; for those who are still investigating its possibilities, the varying systems available promise greater efficiency. Most importantly, business workflow automation positions the print service provider to be the low cost producer and extract higher margins. This webinar will focus on tools and approaches to optimize all facets of workflow and achieve operational excellence, maximum profitability and make money in tough times.
Recorded October 15, 2008
Sponsored by MindFireInc
Join us for the fourth quarter economic outlook webinar with Dr. Joe Webb, sponsored by MindfireInc. With an increasingly confused economic environment, Dr. Webb has the right prescription for navigating these rocky waters. Topics to be discussed include:
Recorded September 24, 2008
Sponsored by the HP Capture Business Success Program
Business success involves not only presence of the right equipment, but it also requires a competent, well-led and stable workforce that can ensure the equipment and software provides the competitive advantage your organization is seeking. Changing with the times brings requirements for personnel with the specific knowledge and skills to design a super-efficient work environment. It also requires the sales and operational expertise to support the expanded services portfolio to drive print profitability and de-commoditize print. Successful marketing services providers are rapidly discovering that there is a need for new personnel who have different aptitudes, attitudes and the computer literacy needed to handle advanced information technology.
This HP sponsored webinar will provide the information you need and let you hear from marketing services providers about how they transformed their workforce and their businesses to deliver advanced solutions and emerge as a consultative business partner.
Recorded September 10, 2008
Sponsored by the HP Capture Business Success Program
Customers and prospects buy from you if they know that you exist! You need to effectively position your business in the eyes of your target markets and then properly promote the services that you offer. Customers and prospects are receiving hundreds of marketing messages everyday via the Internet, cell phones, PDAs, blogs, direct mail, and television. Your job is to cut through the clutter and make sure that your business is the one that gets noticed. In today’s market, how customers receive information is up to them, not us. With all the technology that is swirling around us, the key is to approach current and potential customers on multiple fronts with consistent and integrated marketing. This session will discuss how marketing service providers have re-positioned their businesses and created a “buzz” with both existing and potential customers.
Recorded August 6, 2008
Sponsored by the HP Capture Business Success Program
As print service providers continue to make the transition to marketing services providers, many are turning to wide format inkjet applications as a value-added service. During this session, you will hear about the market size and conditions from InfoTrends, as well as learn about practical experiences from two service providers who have profitably deployed wide format technologies to address a wide range of applications, from posters, banners and point of sale displays, to building wraps and products created with unique substrates. Learn how wide format can widen your product and service horizons.
Recorded July 9, 2008
Sponsored by Kodak
“The United Nations Division for Sustainable Development defines sustainability as ‘Development that meets the needs of the present without compromising the ability of future generations to meet their own needs’,” said Mazur. “As print buyers continue to push for green solutions, it is important for printers to understand the entire sustainability picture, and that is what this session is about.”
Mazur will be sharing his extensive sustainability knowledge during the session, as well as providing access to valuable resources that any business can use to improve its sustainability ratings.
Recorded June 25, 2008
Sponsored by MindFireInc
Join us for the third quarter economic outlook webinar with Dr. Joe Webb, sponsored by MindfireInc. With an increasingly confused economic environment, Dr. Webb has the right prescription for navigating these rocky waters. Topics to be discussed include:
Recorded June 18, 2008
Sponsored by the HP Capture Business Success Program
Proper data management, before, during, and after the start of your campaign, is essential. Each facet of your campaign, from customized mail pieces to the follow-up, is based not only on the quality of data, but on how well it is implemented and organized. A direct mail campaign that uses variable-data printing can be complex to plan. Based on your level of personalization and the depth of your database, your campaign may include thousands of possible combinations of variable text and graphical elements. The data used to drive these communications must be cleansed, aggregated and organized, and this can be a daunting task. This session is designed to share how companies have successfully leveraged and managed data to develop effective campaigns.
Recorded May 21, 2008
Sponsored by Océ North America
Digital printing processes allow the document lifecycle to mirror the product lifecycle bell curve. For example, smaller volumes of marketing collateral may be required during product introduction, higher volumes during the growth and maturity stages, and smaller volumes again as product sales moderate. Book publishers can choose a short run for a promotional tour, higher volumes for the book release, and “books on demand” to avoid back order and out of stock situations.
Because quality no longer drives the workflow when making the choice to use digital printing processes instead of offset, the determining factors are more likely to be run length and processing costs. Determining those can be challenging to determine.
In this webinar we will learn how two print service providers decided when to move print jobs from one process to another. What costs – both in time and expense – do they factor in? Are there other considerations?
Recorded May 14, 2008
The number of mergers and acquisitions in the printing industry seems to be on the rise, as businesses look for new and different ways to address a contracting market. Mergers and acquisitions expert Peter J. Schaefer, President of Compass Capital Partners, Ltd., will share his expertise and insight relative to mergers and acquisitions and address the following topics during the session:
For any company interested in merging with another firm, acquiring another firm or being acquired, this session will provide critical information that will help inform the process.
Recorded May 7, 2008
Sponsored by HP
The printing industry like many other industries is starting to pick up steam in going "Green". From recycling paper to using soy ink, smart printing companies are starting to realize the benefits of going "Green". We all have a responsibility to future generations to help insure that we are taking care of our planet so they have the same opportunities as we do. Printing as an industry is a heavy user of electricity and natural resources such as trees to make paper. There are ways that printing companies can participate in helping to reduce their impact on the environment. This session is designed to share with you strategies that your peers in the industry are leveraging to preserve the environment.
Recorded April 30, 2008
Sponsored by Océ North America
Every day more and more companies announce environmental stewardship programs, sustainability initiatives, and development of products with lighter carbon footprints. It is possible that soon we will begin to question whether all this activity is truly a move to be better corporate citizens or simply a jump on the latest marketing bandwagon.
Companies who are building a sustainable strategy and focusing on good corporate citizenship are looking to third-party certification to validate their strategies to the market. In this session we clear up some of the confusion about the certifications available to graphic arts companies, discuss those certifications as part of an overall sustainability strategy, and show how they enhance the credibility of marketing messages.
"Green" certification is turning into alphabet soup and we're all getting lost in the acronyms! We've got FSC, SFI, CoC, SGP and it goes on from there! What does it all mean? Should your company consider one or all of these certifications? This educational event will help you sort it all out.
Recorded April 22, 2008
Sponsored by The Business Solutions Division of Canon Canada Inc.
Over the past 15 years, print on demand has evolved from a new and developing technology into a business that generated more than $ 53 billion in 2007 in North America.. With double-digit growth continuing, the print on demand market is moving into the mainstream as a central part of print service providers' business plans. This webinar provides participants with a solid understanding of the concepts, trends, products, and services that drive the print on demand market by:
Recorded April 16, 2008
Sponsored by Press-sense
This one-hour event will provide printing business owners and managers with valuable insight into successfully managing a printing business and the importance of metrics in that management process.
Recorded April 9, 2008
The combination of affordable color and a broad portfolio of software solutions is helping the savvy print service provider transform into a more profitable organization participating in the lucrative marketing value chain.…In fact some are even starting to refer to their organizations as Marketing Services Providers. These firms are providing an array of services related to the marketing process, from campaign inception to program execution. They have focused on business development initiatives and know that they need a solid strategy, clearly identified target markets, a repositioned firm, a solid sales team, and a thorough understanding of the price vs. value equation. This webinar is designed to share with you business development strategies to build double digit growth businesses.
Recorded April 2, 2008
Sponsored by MindFireInc
This one-hour event will provide graphic arts, printing and publishing executives with an analysis of the current economic climate and a discussion of what these turbulent times mean for individual printers and the printing industry as a whole. Listeners are also able to send questions for the webinar’s Q&A session.
Recorded March 26, 2008
Sponsored by InfoPrint Solutions Company
Presented by WhatTheyThink.com and NAPL
Today, there’s a lot of buzz surrounding the concept of “transpromo.” No, transpromotional applications aren’t something like trans-fats that are bad for your health and well-being! Transpromo provides an opportunity to blend those must-read transaction statements, confirmations, and notifications with marketing messages to drive business volume. This webinar is designed to discuss the transpromo marketing opportunity, discuss the importance of statement design and let you hear from a direct mail firm that is building transpromo into their business mix.
Recorded March 12, 2008
Sponsored by Press-sense
For the past two years, the Must See 'ems panel at Graph Expo has identified MIS as THE most important technology for the future success of print service providers. But acquiring an MIS is only part of the equation. How you implement and manage the system--and the data it produces--following implementation, and how much of your operation you link to that system determines how much benefit you will be able to reap. In this session, you will hear from successful service providers who have built a path to profitability in a highly competitive environment with an MIS system as a critical centerpiece. How did they do it?
Recorded February 27, 2008
Sponsored by Avanti Systems
For the past two years, the Must See 'ems panel at Graph Expo has identified MIS as THE most important technology for the future success of print service providers. But acquiring an MIS is only part of the equation. How you implement and manage the system--and the data it produces--following implementation, and how much of your operation you link to that system determines how much benefit you will be able to reap. In this session, you will hear from successful service providers who have built a path to profitability in a highly competitive environment with an MIS system as a critical centerpiece. How did they do it? Join us to find out.
Recorded February 20, 2008
Sponsored by BCC Software and MCS Incorporated
The race to reach the coveted, great American vote is well underway. The politicians participating in the presidential election of 2008 are out of their starting blocks and moving quickly down the lane identified by their respective party affiliations. Tacticians, strategists, pollsters, statisticians, advisors, campaign managers have held physical or virtual meetings to formulate their plans to enable their candidate to be the first to reach and capture the hearts and/or minds of United States citizens over the age of 18. What does all of this mean for the printing industry, and how can printers best capitalize on this business opportunity. Mary Ann Bennett of The Bennett Group will present a unique perspective. Unlike most WhatTheyThink webinars, this session will not be available in the archive. Mark your calendars now for this not-to-be-missed event.
Recorded February 6, 2008
This final 2007 WhatTheyThink webinar session is the ideal kick-off to the holiday season. We never know what Frank will talk about, or who his guests will be, but we do know that it will be fun and informative. We hope to see you there!
Recorded December 18, 2007
Join Dr. Joe for an update on his 2008 and 2009 printing industry economic outlook as well as other insights and opinions he will be offering during this popular quarterly economic outlook webinar.
Recorded December 12, 2007
In today’s market, the marketing professional’s challenge is far greater than brand communications. Marketing groups must now fill the pipeline with predisposed prospects, optimize customer value, and be accountable for demand generation through market differentiation and integrated multi-channel multi-touch campaign management. This requires new competency in business analytics, database management, digital marketing, field sales, channel operations and marketing results analysis.
The message to the graphic communications service provider trying to break into the lucrative marketing value chain is that you need to be prepared to speak to and successfully address the issues and concerns of marketing professionals. Marketing executives make decisions daily on media selection and targeted campaigns. You need to be prepared to have the right dialogue. This session is designed to let you hear from key marketing professionals as well as graphic communications service providers that have “cracked the code” in delivering marketing solutions.
Recorded December 5, 2007
As part of WhatTheyThink's on going vertical market series, Industry pundit Frank Romano will be joined by print buyers from the university marketplace. In addition to an overview of the opportunities this market offers to print service providers, attendees will also learn what buyers are looking for in a print service provider partner, and how best to sell to buyers in the higher education market.
Recorded November 13, 2007
Recorded November 6, 2007
- Sponsored by Press-sense
Learn about innovative uses of Web-to-Print technology in commercial and in-plant environments
Recorded October 24, 2007
The manufacturing industry is extremely diverse, according to Romano, making it difficult to cover every segment within the context of a web seminar. “But we will provide enough information to help printers reach this large and diverse market,” he adds. Segments include: • Aerospace product and parts manufacturing • Chemical manufacturing, except pharmaceutical and medicine manufacturing • Food manufacturing • Machinery manufacturing • Motor vehicle and parts manufacturing • Pharmaceutical and medicine manufacturing • Steel manufacturing Learn more about the opportunity for both digital and conventional print in the manufacturing industry as Frank Romano and industry guests review the market, the print buying habits of the manufacturing industry.
Recorded October 17, 2007
- Sponsored by Canon
NAPL is partnering with WhatTheyThink.com to present a free webinar reviewing findings of the recently released NAPL Digital Services Study 2007: Identifying Digital Leaders - The First Step and featuring study co-authors NAPL Vice President and Chief Economist Andrew Paparozzi and Senior Consultant/Digital Technology Howard Fenton.
Recorded October 10, 2007
Sponsored by GMC Software Technologies
Recorded August 8, 2007
Recorded July 25, 2007
- Sponsored by Kodak
Registration for this no-charge webinar is available at this special Web page:
http://members.whattheythink.com/home/webinarregistrationform4.cfm
“Print is a major part of insurance marketing,” said Romano, “representing a spend of $7.0 billion in 2006. On an annual basis, insurance companies mail something to almost every U.S. citizen over the age of 18.”
Romano points out that the insurance market in the U.S. is forecast to grow 11 percent to $146.5 billion in 2008. He adds, “There are two levels of marketing and advertising budget. On the corporate level there is national and branding promotion. This pales next to the money spent by individual marketing departments. Marketing managers are responsible for new and existing business. A new program, like nursing home insurance, might have a budget of 30 percent of anticipated business; while, an existing program might have a budget of 2 percent of last years? revenue.” The insurance industry overall spends an average of 13.8 percent of total revenue on marketing budgets.
During this session, attendees will learn more about this growing market for digital and conventional print as Frank Romano and industry guests review the market, the products, and the trends of the insurance industry.
“It is well known that digital color printing's short runs and personalization capabilities improve targeting, response rates, and overall effectiveness of integrated communications programs,” said Randy Davidson, President, WhatTheyThink. “Printers who can support these programs and help marketers at insurance companies use new media to better track performance against their clients' goals will have an advantage in landing business in the insurance industry. We are pleased that Kodak is sponsoring this event, enabling us to bring this ‘how-to’ session to industry executives.”
Recorded June 12, 2007
- Sponsored by Printable
In addition to Pellow, webinar speakers will include: • Kelli Adkins, the Director of National eProcurement for Prime Digital Printing, a $5 million company with a highly defined niche of customized web to print programs and high impact, personalized business development solutions.. Her team is responsible for the conceptualization, design and implementation of programs for Fortune 1000 companies, universities, franchisors, associations and non profits. • Pam Junge, Director of Print eCommerce for The F.P. Horak Company, with over 26 years of printing experience and ultimately responsible for the sell, setup, testing, and internal production processes for all ecommerce projects. Horak was the first printer in Michigan and one of the first in the U.S. to embrace ecommerce technology, which has been the cornerstone of their sales strategy. • Grady Barnard,Recorded May 23, 2007
“We know that properly executed, variable data campaigns can deliver an excellent return on investment (ROI),” said Professor Leininger. “But how do those results get tracked and who should take responsibility? Tracking the results of variable data printing should not be left up to the customer. If your company can manage the data better, design the variable fields with more targeted results, maximize the mailing discounts, and adjust the process as the target becomes more defined, you will become more skilled at variable data printing than other companies.” During this session, attendees will not only learn how to design and manage campaigns for better results, but will also learn how to prove those improved results to the customer. During this Webinar, Dr. Leininger will this Webinar outline a process any printer can follow to establish their own benchmarks for the results on each and every variable data job they produce.
Recorded March 29, 2007
“Ad agencies influence over $102 billion in print buying in the U.S.,” said Romano. “Eighty percent of creative agencies are involved in print buying decisions and almost all of them play either a primary role or collaborative role in campaign development and direction.” According to Romano, a study by the Rochester Institute of Technology (RIT) Printing Industry Center found that creative agencies play a critical role in the printing industry eco-system. This survey of 250 agencies revealed that creative agencies, and especially the Production Managesr within those agencies, are involved in print buying decisions and account for an average purchase of $1.5 million annually and a median of $400,000. “It is well known that digital color printing's short runs and personalization capabilities improve targeting, response rates, and overall effectiveness of integrated communications programs,” said Randy Davidson, President, WhatTheyThink. “Printers who can support these programs and help agencies use new media to better track performance against their clients' goals will have an advantage in landing agency business. We are pleased to be able to bring this ‘how-to’ session to industry executives.”
Recorded February 27, 2007
Sponsored by Mindfire
Recorded January 30, 2007
Sponsored by Goss International
Recorded September 14, 2006
- Sponsored by EFI
During this one-hour event, a panel of experts will provide graphic arts executives with insight, advice and guidance relative to implementing Fulfillment Services for the commercial and in-plant printing industry. In an interactive round table format, facilitated by Sherburne, panelists will answer prepared questions and questions submitted by the audience about the lessons they have learned in implementing fulfillment services and what they plan for the future.
Recorded April 5, 2006
During this one-hour event, experienced owners of wide format printing equipment will share their perspectives on the wide format business growth opportunity in an interactive round table format. Speakers include David Allman, General Manager, iMagic, and Jay Roberts, President of Techjet Imaging. Presenters will also discuss some of the unique and innovative applications they are producing for customers in their wide format operations.
Recorded January 19, 2006
- Sponsored by Man Roland and EFI
Recorded December 14, 2005
- Sponsored by Exstream, Kodak, and Printable
Michael Moran, co-founder of Market Connections in Toronto, who has launched a successful custom publishing operation addressing specific vertical markets Joe Mislinski, Chief Information Officer for Vestcom's Marketing and Business Communications unit, who spearheaded the move to standardize document creation at Vestcom and speaks at industry events on personalization Christopher M. Petro, President of Global Soft Digital Solutions, Inc., whose company has implemented many sophisticated and successful one-to-one communications initiatives on behalf of its customers.Recorded December 1, 2005
This is a catch all that catches the past registrants that have not been attached to a webinar ID
Recorded November 10, 2005
This one-hour event is the second in a three-part series on Print MIS. Part One, entitled Print MIS Basics, can be accessed from the WhatTheyThink Webinar home page or by clicking here. In Part Two of the series, long-time MIS users will share their experiences and insight relative to the role of Print MIS in improved profitability. Speakers include Sam Shaffer, General Manager of Vectra, a marketing services and full-service printing company; and David Bennett, President of Bennett Graphics, one of Georgia’s premier sheetfed printers, a company that prides itself on being smartly run. Topics for The Impact of Print MIS in Improved Profitability will include: Print MIS: A Brief Review Leveraging MIS: For strategic and tactical business management To enhance engagement of employees in delivering profitability The Role of Scheduling in Improved Profitability
Recorded November 3, 2005
Recorded December 15, 2004
Recorded August 11, 2004
Recorded April 28, 2004
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