WhatTheyThink

New Revenue Opportunities with Secure Printing Applications


Sponsored by Kodak

 

As the flow of goods and information globally becomes more streamlined, brand owners, enterprises, artists and various owners of content and intellectual property are increasingly concerned about protecting their goods and information from counterfeiting, illegal copying or other fraudulent activity. Today’s digital printing technologies offer many ways to make documents and packaging more secure. This includes fluorescing inks, MICR, microprint and other unique and innovative ways to protect valuable content, intellectual property and products such as ticketing and other high-value products including sports memorabilia, certificates of authenticity and more. Join us in this educational session that will identify new revenue opportunities for digital printers who are interested in adding secure printing capabilities to their list of offerings.

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