By Frank Romano
Frank goes on a mini rant about textbook pricing. Students are paying a small fortune for textbooks because of student loans, government subsidies, and, perhaps, greed.
By Dr. Joe Webb
The GDP estimate of Q1-2015 growth was at +0.2% when consensus was +1.0%. The estimate will be revised at the end of each of the next two months. That consensus estimate of professional economists has been revised down regularly since the beginning of the year, with many of the original estimates at +3% or higher.
By Barb Pellow
In what is perceived as a commodity-oriented marketplace, print sales reps struggle to maintain a proper balance between features and benefits. This article explores how Symeta (Brussels, Belgium) has transformed its business with strong sales and marketing and a value-based approach to communications.