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Latest Printing Industry and Economic Analysis

By all accounts, the economy is humming along. GDP growth has been positive, with unemployment being at historic lows-and even the labor force participation rate is getting closer to its pre-recession level. As for the printing industry, shipments have been good and bad throughout 2018, but the overall trend is that the industry is losing whatever seasonality it once had.

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Recent Commentary & Analysis

Control Waste to Improve Your Bottom Line

Although today’s printers understand that they must automate their print operations, a bias seems to exist between the potential benefits of investing in equipment vs. software. This article cites recent research from Keypoint Intelligence – InfoTrends to highlight the importance of controlling waste. By implementing processes, procedures, and software, printers can accurately measure waste and improve their quality control.


The Proven Path to High Profits: Sell as Much as You Can Produce for as Much as the Customers Will Pay (Premium Content)

The key to effective pricing (aka profitability) is not just understanding costs, but understanding the market for print and what customers are willing to pay. Tailoring estimating and quoting to individual customers, or groups of customers, can help maximize the contribution from current customers, and potentially win customers who may have been hesitant to do business with you.


Pattern Recognition as a Path to Print Business Efficiency (Premium Content)

Your print business is rich with patterns. By looking at patterns we can find ways to codify those patterns into processes that make us more efficient. You need real human processing for your business—free this up by taking the recurring stuff off their plates.


Four Millennials and One Gen Z Dish on QR Codes

I got four Millennials and one Gen Z in a room and peppered them with questions about QR Codes. Did they use them? Why or why not? If they didn’t, what was holding them back? What I discovered is that, in the mind of these generations, if it ain’t broke, why fix it?


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Data Analysis

February 2019 Printing Shipments: Starting the Year Off on the Right Foot

February 2019 Printing Shipments: Starting the Year Off on the Right Foot
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Printing shipments for February 2019 came in at $6.08 billion. In keeping with the industry’s seasonality, it’s down from January, but so far 2019 shipments are higher than 2018’s. More info

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