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Printing Forecast 2018

The Forecast 2018 report provides detailed analysis of the latest WhatTheyThink Printing Industry Survey, the latest industry economic data and macroeconomic trends, as well as industry and cultural technological trends to look out for in 2018.
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Recent Commentary & Analysis

How Fogg’s Behavior Model Brings “Simple” Back to Marketing

Are we over-complicating marketing strategy? With so many techniques competing for dominance, it’s easy to forget that sometimes the simple things work, too. This post looks at Fogg’s “behavior model,” which can help your clients keep it simple...and successful.


Bespoke Processes and Manufacturing: What Are They and What Are They For? (Premium Content)

In this new series David Zwang will look at how the new requirements of print and packaging manufacturing, and how the demands and opportunities of Industry 4.0 are being facilitated by new bespoke production and workflow methods. He will look at the requirements, technologies, methods and the educational processes necessary to bring it all together. In this article in the series, he takes an initial look at drivers and solutions.


Unmade: Changing the World of Fast Fashion (Premium Content)

Unmade, a UK-based company dedicated to providing solutions and tools to enable widespread adoption of on-demand personalization and customization of apparel and other soft goods, started by developing software to enable custom knitted items, but is now expanding into direct-to-textile printing and more. Read the full story.


The [Office] Space Age: Signs By Tomorrow Transforms the American Diabetes Association’s New Headquarters (Premium Content)

Environmental or experiential graphics are a growing trend in signage, with sign shops using the latest display graphics technologies and substrates to transform office spaces. As a result, sign and display graphics providers are working more closely with interior designers and architecture firms. Case in point: Signs By Tomorrow’s interior graphics for the American Diabetes Association’s new headquarters.


More Commentary & Analysis

Data Analysis

Consumer Durable Goods Still Struggle to Reach Recession Levels

Consumer Durable Goods Still Struggle to Reach Recession Levels
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CPI-adjusted consumer durable goods manufacturing remains well below its pre-recession level—one of the reasons that GDP has been so lackluster. More info

Data Analysis Archive

 

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