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New White Paper

Market Opportunities for Wideformat Digital Printing

Digital printing continues to grow significantly, transforming the packaging, signage and display supply chain.

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Upcoming Webinar

Getting in the Omni-Channel Game

Marketers’ love affair with a digital-only strategy has begun to wane, and while they are continuing to invest in digital channels, print is regaining ground as an important part of the overall media mix. In this session, you’ll hear from service providers who have successfully made this game-changing leap or are in the process of doing so. They will share insights and lessons learned that can help jump-start efforts for companies who have not yet joined the omni-channel bandwagon.

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Recent Commentary & Analysis

Ask More Questions, Make Fewer Assumptions, Sell More (Premium Content)

People buy workflows; therefore sales is a discovery process that reveals the challenges in their workflows that you might be in a position to solve. You have to ask more question and make fewer assumptions.


It’s All About Me!

An image used in presentations at EskoWorld struck me as a telling comment on changing consumer behavior. Take a look.


Kodak: An Update on Strategy and Performance (Premium Content)

Senior Editor Cary Sherburne tuned into Kodak’s Second Quarter Earnings Call to get an update on Kodak’s strategy. There were some surprises in the call, and more detail about strategic initiatives moving forward.


Wide Formant and Packaging are "Digital Proof" But But Where are the Real Opportunities for Printers?

You can’t protect an iPod in a digital box and you can’t replace vehicle wraps with email. Sure, there is some encroachment of digital technologies on the sign and banner industry, but there are limits based on the role that these products play. This article looks at some of the statistics on the current state of these two industries.


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Data Analysis

Updated Commercial Printing and New GDP Data

Updated Commercial Printing and New GDP Data
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The Bureau of Economic Analysis released the Q2-2017 GDP data and revisions to historical data beginning with 2014. Back in mid-May, the Commerce Department updated historical commercial printing shipments (NAICS 323) as part of its manufacturing shipments revisions. This week’s chart shows an updated view of both data series in current dollars (sometimes called “nominal;” both terms mean that data are not adjusted for inflation). The red line is year-to-year growth rate in GDP, and the blue line is year-to-year change in quarterly shipments. Since around 1997 printing shipments have not met GDP growth except for a moment between 2010 and 2015. The most recent printing shipments trend at the right of the chart are remarkable for their direction. A discussion of the GDP revisions and the current status of printing shipments can be found in the column of August 7.

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Data Analysis Archive

 

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