WhatTheyThink

Taking the Mystery Out of Adobe Creative Cloud


Sponsored by Adobe

With Adobe’s switch from physical distribution of much of its licensed software to a cloud-based distribution/subscription model, there has been a significant amount of discussion in the industry about the value and benefits of this move for users. In Part One of this two-part series, we will speak with three Creative Cloud members: two printers and a design firm. They will discuss how this new model has changed the way they use the applications within their organizations, the new capabilities that it has given them access to and the benefits they are seeing from the current model. In Part Two, our panelists will share ideas about new business opportunities available to them via the broad array of applications included in the Creative Cloud subscription model that they might not otherwise have taken advantage of.

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