Making the Most of Personalized Direct Marketing: The Tribune Direct Story
Sponsored by Kodak
There is no question that personalized direct marketing has finally hit its stride. New technologies, faster engine speeds, high quality and improved price/performance are some of the key factors that have made this marketing technique affordable for companies of all sizes. In this session, you will hear from Tim Street, Director of Operations, and Tim Klunder, VP of Sales and Marketing, of Tribune Direct, a company that produces more than 7 million pieces of direct marketing materials daily using toner-based digital presses, production inkjet and hybrid offset/digital methodologies. Hear them discuss how they evolved their business, what type of infrastructure (people, process, technology) is required to succeed, and how the various technologies can be applied to produce the most effective solution. Whether your company is large or small, there will be actionable takeaways for you in this important session.
When: Anytime - webinar archive playback is available on demand
Where: Anywhere - all that is required is an Internet connection and a modern desktop web browser or smartphone.
Log in or Become a member to Attend this Free Webinar
Our sponsored webinars offer our members the opportunity to learn from industry experts. They are provided to you at no charge through the generous support of our sponsors. When you register for a webinar, sponsors may receive may receive your contact information including email. If you do not wish the Webinar sponsor to receive your contact information, do not register or view the webinar.
For details on Webinar sponsorship opportunities, please contact our sales team.