Log In | Become a Member | Contact Us

Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     Production Inkjet Tools & Resources     Industrial Print Analysis     European Coverage     Conversations on Print Podcast

The Preference for Paper

Sponsored by Canon

Amidst all of the hoopla about digital communications, mobile devices and the resurrection of the 1970's "paperless office" discussion, there are still strong preferences for paper across many demographics and applications. In this session, Jim Hamilton, Group Director at research firm InfoTrends, joins Senior Editor Cary Sherburne for a lively discussion of recent research. This includes an InfoTrends study sponsored by the Envelope Manufacturing Association (EMA) about paper preferences for bills and statements and data published by Scientific American that show preferences for and benefits of information on paper. Join us for this session to learn more about how to position the value of print in an increasingly digital world.


Webinar Details

When: Anytime - webinar archive playback is available on demand

Where: Anywhere - all that is required is an Internet connection and a modern desktop web browser or smartphone.


Log in or Become a member to Attend this Free Webinar

Our webinars are provided to members free of charge thanks to support from our sponsors. Basic Membership is free. Log In or Become a Member, doing so is simple and free



Our sponsored webinars offer our members the opportunity to learn from industry experts. They are provided to you at no charge through the generous support of our sponsors. When you register for a webinar, sponsors may receive may receive your contact information including email. If you do not wish the Webinar sponsor to receive your contact information, do not register or view the webinar.

For details on Webinar sponsorship opportunities, please contact our sales team.

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2017 WhatTheyThink. All Rights Reserved