Don't Call It Brokering: A Look at the Distributor Market
The print distributor market has evolved quite dramatically in the past two decades, and nowhere is that more evident than in what exactly these businesses are called. Traditionally called “trade brokers,” that term has become passé, with “distributor” being the preferred term for what can be described as “non-asset-based sellers of print.” Regardless of what it’s called, it’s a $5+ billion industry, composed predominantly of a large number of small, diverse businesses. What do these businesses do, and what is their role in the overall printing industry?
Matt Bruno, Executive Vice President of Print Services & Distribution Association (PSDA), and WhatTheyThink Managing Editor Richard Romano will look at the state of “trade brokering” today. The 30-minute session will look at the evolution of the distributor market, how distributors have adapted and changed with the times and with changes elsewhere in the printing industry, and how distributors can grow their businesses by understanding the latest indstry trends.
Our webinars are provided to members free of charge.
Log In or Become a Member (doing so is simple and free)
Our sponsored webinars offer our members the opportunity to learn from industry experts. They are provided to you at no charge through the generous support of our sponsors. When you register for a webinar, sponsors may receive may receive your contact information including email. If you do not wish the Webinar sponsor to receive your contact information, do not register or view the webinar.
For details on Webinar sponsorship opportunities, please contact our sales team.