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Beating the Postal Drain: Optimizing Postal Costs for Ad Hoc Mail

Sponsored by GMC Software Technology

Many companies have worked hard to optimize their mailing costs, but efforts have primarily been focused on large mailings such as statements, bills, catalogs and direct mail, as well as individual campaigns of other types.  A significant amount of ad hoc mail--that is, mail generated in small quantities by distributed office workers--enters the mail stream at full postal rates. During this session, you will learn how savvy companies are capturing ad hoc mail for centralized printing and mailing.  This allows them to optimize postal costs, reduce the overall cost of printing, and improve the productivity of the workers generating ad hoc mail.  This is a session you will not want to miss.


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