Recovery Indicators Cause Concern

The recovery indicators turned in a mixed performance that warrants some caution, concern but not worry, yet. Some outside economic analysts starting to raise concerns about the economy in 2016. Citibank analysts peg the chances of recession in 2016 at 65%, the first such prognostication of a major investment firm that we have seen.

US Commercial Printing Shipments Have a Strong October, +$204 Million

For 17 consecutive months the US commercial printing industry has scored increased shipments compared to the same month of the prior year. In current dollars, the Commerce Department reported that shipments were $7.729 billion. That meant that October 2016's shipments were +$204 million compared to 2015, a +2.7% performance. For the year through October, shipments are +3.3% on a current dollar basis.

Mobile Plays Big Role in Black Friday

The rise of mobile marketing has been long expected, and it looks like Black Friday 2015 is key milestone: mobile was more than half of web site traffic for e-commerce sites. Black Friday “brick-and-mortar” traffic was disappointing, but retailers were aggressively pushing sales online because it reduces the risks of riot-like runs for bargains as stores open. Target Stores had so much online traffic for CyberMonday its servers could not handle the volume. It wasn't the first time that Target misforecast demand for online sales. Some of Black Friday shopping may have been “window shopping” for mobile ordering. IBM, which still has a big business in systems for retailers issued a free download report about what was learned on Black Friday. In that report is the chart we highlight this week. If you sell to retailers or to businesses that sell to retailers, the report is worth reading.

B2C And Web-to-Print: What It Takes To Build A Successful Online Business

Most printers are business to business (B2B), they do business with other businesses that they have a working relationship with. Business-to-consumer (B2C) is the term used for online businesses that serve anyone who shows up on the website (not necessarily just consumers). As printers consider B2C, they need to understand what it takes to build a successful online business.

Gelato: It Could Sweeten Your Business and Make You Mobile!

Henrik Müller-Hansen, Gelato’s Founder and CEO, had a vision for democratizing the world of printing. This article provides an overview of the Gelato Group’s offerings and explores how these solutions can make a difference in today’s mobile world.

Delphax elan Set for 1Q2016 Commercial Availability

As the production inkjet market continues to gain traction, more choices are coming to market, many of which were first shown at drupa 2012. As we approach drupa 2016, there is no doubt that a growing number of production inkjet solutions will be making their way to commercial availability. Delphax elan is one of those.

Are You Talking to Brand Owners?

As printing companies continue to transform their businesses by offering marketing and related services, establishing direct communication with the brand owner at client or prospect companies – the person who ultimately has responsibility for driving brand initiatives – can pay big dividends. Learn more about what these new services might look like.

Show Your Work: A Plethora of On- and Offline Channels Lets Specialty Printers Strut Their Stuff

From your own physical location—and website—to social media, to local business media, there is no shortage of options for showing off and promoting cool, creative projects you have completed.

The Economy Stays Positive But Weak

The US economy was reported to be stronger in the third quarter than originally thought, but much of it was a rise in inventories. If retailers were stocking up for Black Friday, that might have been a mistake based on early reports. What's happened to the relationship of commercial printing and department stores? Dr. Joe has the history of that and also previews what's coming in this week's economic data.

Expect New Looks and New Roles for Corrugated

Take another look at the tried-and-true stuff that shipping cartons are made of. Some top developers of packaging printing technology are.

Off the Wall at Comic-Con

If you been to Comic-Con in the last five years, you have seen Las Vegas based Off the Wall Signs & Graphics’ work. Its updated fleet of grand format printers have enabled bigger projects with shorter cycle times and are the basis for the company’s growth. Learn more in this story sponsored by HP.

Kodak CTO Terry Taber: Commercialization and Monetization of Technology

Five years ago, Kodak CTO Terry Taber began building a technology pipeline that he hoped would lead the company into new businesses, including a key focus area for CEO Jeff Clarke, Functional Printing. He speaks with Senior Editor Cary Sherburne about the current state of the organization from a technology perspective.

“We Say Yes Where Others Say No”: At Island Pro Digital, Words to Live and Work by

Packaging isn’t everything at Island Pro Digital, a printing company with a highly diversified product base. But, it represents some of the most interesting work that the firm fabricates for its clients.

Canon Supports Literary and Print Production with “Future Authors Project”

The scale of the program is modest, but when the young writers who take part in it see their words in print, its achievement seems far-reaching.

For SpeedPro of Central New York, Display Graphics Are Not Purely Academic

Four-and-a-half years ago, Bob Kelleher of East Syracuse’s SpeedPro Imaging of Central New York made the transition from software sales to wide-format printing and has never looked back.

Printing's Birth-Death Data Show Improving Industry Health

Even the usual industry dynamics are dynamic. The latest commercial printing industry birth-death data comparing 2012 to 2011 show a rising birth rate and a declining death rate. The +1608 births and -2262 deaths in 2012 were recent lows, as was the net change of only -654 establishments.

Thermochromic Imaging: the Color Shift That’s Supposed to Happen

That old hippie mood ring you’d die of embarrassment to be seen wearing now? It was the cutting edge of an important decorative technology for labels and packaging.

Former Wunderman Exec Joins Tukaiz

The news story reporting that James Eby, a 25-year veteran of Wunderman, joined Tukaiz as Chief Creative Office caught my eye. Tukaiz, which recently started an in-house agency, agenz, has long been an innovator and thought leader in the industry. Now they have taken that to a whole new level with Eby leading agenz.

Key Questions to Ask When Investing in Print Software Integration

Integration projects span a wide spectrum, from cheap and easy to complex and very expensive. Focus all your attention about print software integration from one place – your business objectives.

Allison Payment Systems: More than 120 Years of Innovation

Allison Payment Systems was founded in 1888 by Noah Allison, who is credited with the invention of the coupon payment book. The focal point for Allison Payment Systems is personalized customer communications through electronic delivery and first class mail … and lots of it.

So you’re buying a new digital press. What about the DFE?

The choice of a digital front end (DFE) is perhaps one of the most overlooked decisions in the purchasing process. In some cases, there is only one choice. But for a wide range of toner-based digital presses, two (or even more) options are available. Senior Editor Cary Sherburne spoke with a number of printing professionals to better understand how they are approaching this decision and what criteria they use. Read more for advice from the front lines.

Growth in Folding Cartons to 2019 Will Be Meager but Measurable, says Paperboard Packaging Council

A growth forecast of half a percentage point per year may not sound like much, but it indicates undeniable post-recession momentum for the folding carton market.

Present at the Creation: Frank Steenburgh Remembers the Launch of Xerox DocuTech

Building the world’s first “print shop in a box” was a watershed achievement for Xerox. So was marketing and selling it—a story that “DocuFrank” knows from the inside.

Xerox DocuTech’s 25th Anniversary

It’s hard to believe that the Xerox DocuTech Production Publisher was launched 25 years ago last month. This was truly a breakthrough product that is credited with launching the print-on-demand market and ultimately generated billions of dollars of revenue for Xerox and its customers.

USPS EDDM Volume Decline Continues

What could be an important product for local retailers to make their baby steps into direct mail, keeps declining as the USPS raises prices on the Every Door Direct Mail (EDDM) service.

From Challenger Sale to Challenger Customer: An Expanded Perspective on B2B Selling

Following on the success of their 2012 book entitled The Challenger Sale: Taking Control of the Customer Conversation, authors Matthew Dixon and Brent Adamson have published a new book entitled The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results. This article outlines ideas from the new book and explores how winning the right types of customers can enable salespeople to do their jobs more effectively.

LED Technology Gains in Importance as UV Curing Solution

Printers working with UV curing have a new technology to learn about, if they are not already acquainted with it: UV LED

Top 5 Mistakes in Choosing a Print MIS Solution

Your Print MIS or Print ERP is the most important print software in your business. The process for purchasing a Print MIS is dysfunctional; avoid these five common mistakes in your Print MIS sales process.

Recovery Indicators Bounce Back

The recovery indicators had a better month than last. Five of the six indicators increased and one fell below the level of the start of the recession. New orders for manufacturing and non-manufacturing were impressive in their increases, in stark contrast to government reports about September's durable goods and factory orders.

SGIA 2015: The New Fall Collection

We wrap up our coverage of last week’s SGIA Expo 2015 with a look at a handful of the major new product announcements that were made at the show.

The Box is in Demand - October 2015 Mergers, Acquisitions & Restructuring in the Printing, Packaging & Related Industries

The Box is in – paperboard, corrugated, decorated, foil-stamped, bar-coded, laminated, textured, embossed, pearlized, diecut, folded, glued, large and small. Folks in the business of printing love the box. Unlike the box’s troubled cousin, commercial printing, the box is reordered on a regular basis and is far less subject to disruption by online internet-based technologies.

Despite the Economic Muddle, Printing Shipments are Rising. What's Ahead?

The economic pundits were out in full force about the unemployment rate falling to 5%. Was it meaningful? Is this the sign of a bullish economic rebound? Then there's the 16 month rise in printing shipments. You'd think there'd be cheers from the audience that Dr. Doom is dead, and long live Dr. Boom! Instead, we hear nighttime crickets. What's behind the rise in shipments, is it real and will it last?

SGIA Expo 2015 Opens to Large Crowds—and the Future of Retail Graphics

The Atlanta skyline may have been shrouded in fog, but inside the Georgia World Congress Center, all was clear on Wednesday as the SGIA Expo 2015 officially opened.

Can We Trust Government Data?

A recent academic paper published in the Journal of Economic Perspectives (Volume 29, Number 4, Fall 2015), “Household Surveys in Crisis,” illustrates the problems of government surveys that are used to make multibillion dollar and multiyear decisions of government and business.

Third Quarter US Commercial Printing Shipments Have Highest Growth Rate Since 1996

The US Commerce Department reported that commercial printing industry shipments are up for 16 consecutive months in current dollars compared to the same month of 2014.

SGIA 2015 Kicks off in Atlanta with Educational Sessions Galore

It’s not so much Hotlanta as Humidlanta, and although the SGIA Expo officially opens on Wednesday, Tuesday saw a full slate of programs that ran the gamut from the highly technical (the Printed Electronics Symposium), to the specialized (the vehicle wrapping hands-on workshop), to the very basic (Wide-Format 101).

Why Web-to-Print Matters More Now Than Ever

Web-to-print is a critical piece of your online presence. The ability for your customers to easily transact with you online is no longer a differentiator, it’s an expectation.

How Quality Comes in a “Chain Reaction” at New York Label & Box Works

A label and carton company doesn’t get to be 137 years old without having made an unwavering commitment to quality. The 137-year-old label and carton company profiled here has done it by adopting a well-known philosophy of continuous improvement as its playbook.

From “Packademia,” Solutions Not to Be Sniffed at

Stink-squelching film, inkless color printing, and built-in 3D bar codes are three recent laboratory innovations that could be commercialized as packaging problem-solvers.

Omni-Channel Communications: Delivering the Customer Experience

Consumers have all channels turned on and they are in control of how they gather information, obtain advice from friends and family in their social networks, and complete transactions with suppliers. This article cites recent research from InfoTrends to explore the role that service providers can play in delivering an omni-channel experience.

Third Quarter GDP Not Good, but Better Under the Surface

The advance estimate of third quarter 2015 real GDP is +1.5%. We much prefer the year-to-year comparison, and also without the fluctuations of inventories. Those figures, also indicated in the chart, are +2.03% and +2.18% respectively. Net inventories have been running very high, but in the third quarter were $56.8 billion. This figure was cut in half from Q2, and is close to the 2010 to 2014 average.

Print vs. Printers

There’s an important point that needs to be made upfront, boldly and italically: Print and printers are two distinct things. We all love print. But we love printers and the people who work in print businesses more.

A Night to Remember for DWS Printing Associates

Can you say “sesquicentennial”? It’s an anniversary. This company feels the pride and the joy of every one of its 150 years.

The Secret to Success: Digital Lizard sees 500% revenue growth

Digital Lizard of Las Vegas reports an astounding 500% growth from 2011 to 2014. Senior Editor Cary Sherburne speaks with Digital Lizard President Bill Wieners to find out how this growth was achieved and what his expectations are for the future in this article sponsored by HP.

SGIA Expo Heads to Atlanta

A plethora of educational opportunities, a packed show floor, and new product introductions are on tap for this ever-growing show.

Attracting the New Industry Workforce: Do We Know How to Do It?

There's a new poster that hopes to attract students to the printing workplace. Dr. Joe wonders if it can. He's got some ideas. Is getting involved in events a real business opportunity? There are so many touchpoints in the event process that there are numerous opportunities to help your clients and build your business

Labelexpo 2015: What Keeps a Trade Show Young?

Exhibits at this innovation-packed event said it all about the accelerating advance of digital technologies into every segment of the label printing market.

NFC Tags: Adding Innovation to Print

A number of applications that blend print and mobile technologies are emerging, and some of these creatively leverage Near-Field Communication (NFC) tags. This article explores how certain firms are merging print with NFC tags to deliver exciting new applications for their customers.

Recession Coming? Third Quarter GDP Looks Weaker than Experts Forecasted

The latest estimate (October 20) by the Atlanta Fed's GDPNow model indicates that third quarter GDP will be +0.9%. That is, until the next data for their model comes in.

The Transition from Physical to Digital Communication

This pace of change is outrunning your print business’ technology decisions. A web-to-print platform decision you made two years ago could be completely out of date with the mobile-first world we live in today. Your aging ERP/Print MIS system has no way of understanding a product that exits your building via an Ethernet cable rather than a shipping truck.

Label Seminar in Brussels Reviews the State of the Release Liner Segment

Pressure-sensitive labels account for half of all release liner applications. Conferees at this event found no shortage of opportunities to discuss technical advances and market challenges.

Crossing the finish line – a Cinderella story

At drupa 2016, expect post-press to emerge as a Cinderella story. Already, prepress and print have benefited from technologies that speed work through the production process, but for many companies post-press processes are still a bottleneck.

Economic Headlines Miss Factors that Explain Economy

There's no COLA for Social Security recipients this year, and that has nothing to do with the popular drink. The campaign trail leads to all kinds of abuse of economic data, so Dr. Joe adds a different perspective to things. Income isn't always income, because it's spending that really matters. Dr. Joe explains why. The winner of the Nobel Prize in economics explains the contentious political environment.

Is There Enough Extra Room in That Package for a Lawsuit?

People don’t like packages that look as though they contain more than is actually inside them. But, prosecutors and class-action attorneys do.

The Xerox Premier Partner Congress: Your Network at Work!

The 2015 Xerox Premier Partners Congress (October 6-7 in Prague, Czech Republic) explored how the power of networking can be put to work. This article highlights just a few of the positive experiences that attendees and business partners enjoyed at this year’s event.

Recovery Indicators Mixed; Weak Employment Data Raise Downside Concerns

The Economic and Research Center Recovery Indicators had a mixed month but other economic data should raise some concerns.

Pew Internet Survey Shows Social Media Use Up, Way Up, in Last Ten Years

The Pew Internet Survey has released their latest survey (free download) of social media use and the long term trends are striking. The organization started tracking use in 2005 when social media use was by just 7% of the US population. Now, 65% of adults use social networking sites. Our chart shows the increases by age group.

Ninety percent of those between 18 and 29 use social media, which is not a surprise. Those social media users who are 65+ has more than tripled from 11% in 2010 to 35% in 2015. The report includes data about social media use by various demographics including income, race, gender, community, and education.

Commercial Printing Shipments in Uptrend: 15 Consecutive Months of Growth, Best Growth Rate Since 1996

US commercial printing industry shipments are up for 15 consecutive months compared to the same month of the prior year.

HP Indigo 10000 a Game-Changer for Dreamworks Graphic Communications

Dreamworks Graphic Communications calls its HP Indigo 10000 a game-changer, eliminating one offset press and increasing the amount of hybrid offset/digital work it does. EVP John Perkins shares his thoughts on the benefits of digital printing with Senior Editor Cary Sherburne in this HP-sponsored article.

Dye-Sublimation Printing Helps the USA Synchronized Swim Team Swim In Ink

St. Louis’ Triflare specializes in racewear for triathlon participants, swimmers, and other athletes—all produced digitally using dye-sublimation printing.

The Training Benchmark: How Does Your Company Compare to Industry Leaders?

Although cross-training is certainly important, it is only one component of the overall training pie. This article discusses other considerations that are equally or even more important, including how well our industry trains and how your company compares to the leaders in the industry.

Turmoil in the Garden of Meredith - September 2015 M&A Activity

September 2015 –Mergers, Acquisitions & Restructuring in the Printing, Packaging & Related Industries

Changes in Commercial Printing Employment by State

The chart shows the changes in the average number of employees per establishment in the US and large printing states. The average size of printing businesses in an area offers clues to the kinds of printing produced there and the history of the industry in that area.

A Strategic Approach to Print Workflow Automation

All printers should be thinking about “workflow automation” as a strategic initiative; produce more with less labor, less waste, in less time as a way to remain competitive. Time savings should be strategically invested in diversification, new skills acquisition, and cross-training.

TruTag Technologies Pushes Back Against the Pharma Fakers, One Tablet at a Time

A dust-sized anti-counterfeiting tag for medicine pills? Turns out the idea isn’t hard to swallow or digest.

Image Test Labs: New Sheriff in Town for Grading Press Performance

Three pairs of eyes that have seen it all in print measurement are looking straight at the acceptability of press output from machines of every type.

Cracked Rear View

We’re always trying to look at things—trends, technology, etc.—from a historical perspective. We try to compare new phenomena to older phenomena that we understand. That’s normal. History is cyclical, isn’t it?

Profit Leaders Take It All, Again

The PIA Financial Ratios have been published for decades, and may be the most recognized of the association's publications. There are, of course, problems with all kinds of research gathering efforts, but the positives of the Ratios reports outweigh the negatives from a methodological standpoint.

Debt as a Percentage of GDP

Many people confuse debt and deficit when they see it as part of the Federal government's annual budget. Deficit is the annual shortfall between a government's spending and its revenues. Debt is the accumulation of all of the deficits and surpluses of the prior years in that government's history.

Updated Printing Industry Capacity Utilization Data – Not What Everyone Thinks It Is

Even in the industry's most profitable and growing years, the mantra “there's too much capacity in the industry” was always heard. It's been a misplaced and inaccurate portrayal of the business, yet it persists.

Mobile is at the Heart of the Customer Experience!

Mobile technology can interact with the consumer at the most contextually relevant time and location possible. Mobile can and will work when it is used properly. This article discusses the fundamentals of creating a true customer experience and explores how Target Stores created an effective mobile campaign for the 2014 holiday season.

As Publication Markets Decline, SAPPI Steps Up Its Profile in Packaging

Anyone who has ever picked up a glossy magazine probably has touched SAPPI publication paper. Now the company hopes to achieve the same kind of ubiquity with its packaging papers.

Successfully Building Storefronts…And Managing The Scope Creep

One of the most common calls we get is from people frustrated about trying to build storefronts for their customers. The questions we get are often along these lines: “I’ve had this software for 6 months and we have only launched one store. Why is it taking so long?”; “Are my people qualified to build these storefronts?”; “I have no idea where to start, where should we start?”

The Cassavetes Project Opens at Canon Hollywood

In 1981, L.A. photographer Steve Reisch captured legendary director John Cassavetes and his stock company backstage as they rehearsed and performed an experimental series of plays. Unseen for 34 years, the images have been brought back to life thanks to a partnership between Reisch and Canon USA.

Four Key Trends Driving Flexible Packaging

The advantages of flexible films—economy, versatility, convenience, and bio-adaptability—will make flexible packaging one of the most opportune growth markets in packaging over the next several years.

Software’s Impact on the Future of Print

Print is a manufacturing process built on technology. As new technological developments emerge, the print industry grows in capability, productivity, and value. In the last twenty years, a boom in global innovation has coincided with new business models and brought print into the fold in a lot of newfound industries. Allan Brow, Kodak's Vice President Software Solutions Division shares his thought on the future of print in this article sponsored by Kodak.

The State of the Economy and Print

Dr. Joe wonders why there isn't a little spring to the industry's step with 14 months of better sales levels. It could just be that printers a feeling a sense of relief as they wonder what's next. And then there's the economy. Second quarter GDP look great, but was really less filling. He scratches the economic surface and finds some skepticism inside. If he didn't, he wouldn't be Dr. Joe.

The Customer Experience (CX) Factor: It’s Time to Get in the Game!

By improving the customer experience, businesses can drive value, reduce cost, and build a competitive advantage in the marketplace. Customers are seeking partners that deliver solutions beyond simple variable data, pURLs, and customized landing pages. The article explores how businesses can gain a competitive advantage by delivering an improved customer experience.

Wide-Format’s Expanded Presence at Graph Expo 2015

If it jets ink, it’s a hot technology, and while production inkjet got the bulk of the buzz at last week’s Graph Expo, wide-format and specialty printing continue to play a much larger role.

Wrapping Up Packaging at Graph Expo 2015

Those who came to the show in search of answers for packaging production should have had no trouble locating them in the vendor stands and specialty areas where packaging solutions were being featured.

Inkjet On Fire at Graph Expo 2015

Production inkjet held center stage at Graph Expo 2015, proving that has gone mainstream. Senior Editor Cary Sherburne looks at some of the announcements and the North American debuts for this game-changing technology.

Canada's Commercial Printing Shipments

Canada's commercial printing industry had a small rebound more than three years ago, before that of the US, and has been on a somewhat steady course since. In US dollars, however, Canada's gains market have been erased recently with the stronger dollar.

The Unclear Future of Transactional Printing and Mailing

Although things are changing, traditional mailing and printing methods are still an important part of the ecosystem. Early predictions about the rapid adoption of electronic invoices and online payments have proven to be exaggerated. This article references recent InfoTrends research to explore how transactional printing and mailing is changing over time.

Five Steps to Wide Format Growth

InfoTrends enumerates the keys to success in wide-format printing, from developing a strategy, to choosing equipment, to picking partnerships, to effectively training the sales staff.

Encouraging Compliance and Use of Your Print MIS System

One of the unexpected challenges of a Print MIS system can be lack of adoption, along with the lingering dependency of third party tools. These two factors take away from the data integrity of the system itself. Ease of use is the sure-fire way to build compliance, and will also remove the reliance on external tools.

How Graphic Measures International Cultivates Packaging’s “Best of the Best in the World”

Not every packaging printer has what it takes to pass muster with this performance-certifying organization. But, those that clear GMI’s high bar can claim elite status among packaging service suppliers.

Canon Comes to Town with Everything—Literally—It Makes and Does in Imaging

“Everything under one roof” took on a new and dazzling meaning as Canon made good on the promise at Canon Expo, its 100,000-square-foot technology showcase in New York City

Advertising Agency Revenues Up +40% Since Bottom of Recession

Dr. Joe summarizes what he would say at Graph Expo 15 breakfast. Content creation is proving to be a big money maker for the ad agency business. Publishers are still having monetization problems which makes that whole “content is king” still questionable. Maybe it's because the real king is the marketplace of millions of content consumers.

Komori and Screen: Better Together

Today at the very first Graph Expo press conference, Komori and Screen shared some big news: Komori and Screen have entered into a strategic selling agreement that effectively joins the two companies’ sales organizations.. Senior Editor Cary Sherburne was on the scene to bring WhatTheyThink members additional insight on the news.

Newspaper Publishers Enter the Eye of the Storm - August 2015 M&A Activity

August 2015 –Mergers, Acquisitions & Restructuring in the Printing, Packaging & Related Industries

Mobile First: Mobile Technology Is Changing Consumer Behaviors

Mobile facilitates new thinking because its capabilities and tools enable marketers to transform why, when, where, and how audience members engage with their brands. This article explores how mobile technology is changing consumer behaviors and creating new opportunities for highly interactive engagement.

Profits Per Employee Increase

The nearly $15,000 profit per employee of 2000 may not be in the cards for the US commercial printing business any time soon, but it looks like this measure is headed to its second best performance since the end of the recession. Using the latest data for the second quarter of 2015, and adding the previous three quarters to create a full year, profits per employee seem to be headed to $7,700, a thousand dollars more than the level of 2014.

Watching the Wheels Go Round and Round—Or Not

The new UnSquaring the Wheel project from Chris Bondy, Wayne Peterson, and Dr. Joe Webb is a new methodology for transforming print businesses. And it is ideally suited for those looking to add wide-format printing.

New PANTONE EXTENDED GAMUT Coated Guide Offers ECG Standardization for the First Time Ever

Senior Editor Cary Sherburne presents details and insight relative to Pantone’s announcement today about its new Extended Color Gamut Coated guide – what is it and what does it mean for printing and packaging for designers and print providers.

Improvement in Industry Shipments, Profits Improvement Elusive

The 4-quarter moving total of inflation-adjusted US commercial printing shipments have been increasing, but unfortunately profits have not. Q2-2015 four-quarter shipments are up +2.3%, but profits are unfortunately down for the last four quarters -10.8%.

“The September of Canon”

This month, Canon will make a triple play for industry attention with events that illuminate how far it has come as a source of production solutions.

Ricoh Partners with Forbes Magazine at Marketing Rockstars Event

Nearly 2,000 marketers attended, up from about 1,350 last year, to hear 50 speakers from companies including Google, Starbucks, Adidas, Twitter and more. Ricoh was one of 100 exhibitors with a very busy booth that featured lots of information and examples of cross-media marketing solutions, featuring direct mail.

SEC’s Rule 30e-3 Said to Threaten Print Revenues and Employment

The Securities and Exchange Commission wants to modernize the way the investment industry reports on what it does. The plan could include freeing these companies from having to print and mail certain shareholder documents.

Stepping Up to the Data Challenge… What’s Your Role? (Part 2)

Data offers businesses new opportunities to better understand their customers through a limitless number of sources, including purchasing behaviors, interactions, demographics, and history. Last week’s article discussed the challenges that marketers face in today’s data-driven world, and this one explores the strategies that Innovairre is pursuing to help clients effectively use data.

Latest Printing Shipments Reflect Rebound

July's inflation-adjusted US commercial printing shipments continued to outshine prior year shipment levels. This was the best July since 2008 on a current dollar basis and since 2010 on an inflation-adjusted basis. On average, monthly industry shipments have been about $200 million higher than the year before. They are also tracking closer to GDP growth rates, a feat the industry has not done for almost two decades.