Displaying 201-225 of thousands of articles
Augmented Reality (
Sales of a children’s book, The Adventures of Snooky Under the Sea, raise money in the fight against sarcoma, a deadly form of cancer. But the title made news in a curious way when another “Snooki” tried to register her moniker as a trademark for printed matter and books.
Based on new research,
The communications industry is on track to post a compound annual growth rate of 6.
During yesterday's WhatTheyThink webinar Frank Romano and David Zwang Preview GraphExpo 2010 we polled the audience asking, “What’s Your Next Big Equipment Investment?”
As I write this,
Standard Mail volume continued to grow in the third quarter of 2010 following a slight uptick in the second quarter but,
Running a small print services company is tough. Running for high public office against a richer opponent is tougher. Now imagine trying to do both under pressure from a civil lawsuit by an unhappy business partner. That, according to press reports, is the can of worms confronting Dave Westlake, a co-owner of High IQ in Watertown, WI, and a Republican candidate in Wisconsin’s U.S. Senate primary election next month.
Sticker shock is common these days when mailers are presented with postage estimates for their direct mail campaigns.
Twenty or so years ago when I had more hair and less money I remember clipping coupons.
I just read an interesting case study from the Triscuit brand.
Joel Templin, Craig MacLean, and Katie Jain, founding partners, JAQK Cellars; David Dees, national sales manager.
Last night, in a tasting at a wine boutique on the Upper West Side of Manhattan, the creators of a new line of premium wines from the Napa Valley made their first bid for attention in the New York metro market. Those who dropped by to sample—including one lady with a live lobster in her tote bag—were intrigued not just by the complexities of the eight varietals on offer, but by the distinctive appearance of their gambling-themed bottles. Tumbling dice. Suits of cards. Points from a roulette wheel. An embedded poker chip. Tightly executed color images on offset-printed paper labels and screen-printed wraps. Meet JAQK Cellars, a brand that comes to market with an exceptional pedigree in graphic design and package printing.
The US Postal Service continues to lose money,
Return on marketing investment has become a hot topic as marketers seek to prove the value of their activities and programs and strive to bolster their credibility in the C-
Printing Industries Alliance Declares “Major Victory” for NYS Printers as State Budget Passes with Critical Tax Exemption Retained
New York State’s budget was 125 days late when it finally was passed on Tuesday, but it contained something that printers throughout the state considered well worth waiting for: their continued exemption from the sales and use tax on printed and mailed promotional materials. Printing Industries Alliance (PIA) said that preservation of the exemption is a major victory for printers in New York State. In a message to his members, Timothy Freeman, president of PIA, called the exemption “critical for our industry. It is a significant competitive advantage for New York State printers.”
The US Postal Service said on Monday that it sees no merit in the Affordable Mail Alliance’s (
Workers of the world, unite. You have nothing to lose but your fear of getting printer’s ink on your jeans. As a revolutionary slogan, it probably wouldn’t rouse the masses to the barricades, but Levi Strauss & Co. is hoping that the universal appeal of ink on paper will draw visitors to the craft print shop it has set up in San Francisco. A temporary installation, the shop is part of a marketing campaign through which the apparel maker aims to demonstrate solidarity with America’s working people.
When is a book not a book?
It’s that time again,
Last week’s MailerMailer report showed that success in email has been in steady decline for 5 years.
(detail from original art)
We’re only passing this along, folks. Headbäng, a music blog for heavy metal fans, reports that Watain, a black metal band from Sweden, recently commissioned the printing of a poster in human blood. The job was perpetrated—uh, we mean produced—by Metastazis, a photography and graphic design firm started in Paris and currently based in New York City.
The US Postal Service won’t be getting approval for its plan to cut mail delivery to five days per week from the Senate panel overseeing its budget.
Sportswear manufacturer Brooks Sports Inc.