Back in early 2016, Ricoh acquired AnaJet, a leader at the time in direct-to-garment (DTG) printing. Since that time, the company has continued to develop its DTG portfolio, recently adding a new, more productive printer to its line. We spoke with Deputy General Manager for Ricoh’s Industry Print Business, Christian Compera, to learn more.
A small group of trade journalists was invited to get a first-hand look at products and services which were originally scheduled to launch at drupa 2020. For many journalists, this was the first on site event since the COVID-19 outbreak. The general audience will be able to experience the drupa 2020 news as part of the Heidelberg Innovation Week. WhatTheyThink European section editor Ralf Schlözer
Packaging trends have been shifting since before the COVID-19 pandemic and will continue after it becomes a footnote in history, although perhaps at an accelerated pace. The real drivers for change are the rise of urban living and mega-cities and increased environmental awareness. This all means that packaging-based supply chains will continue to adapt to the growing population centers and drive packaging growth and shifts.
A new type specimen project. A typeface for people with poor vision. Tommy Hilfiger helps make fashion more sustainable. The Large Hadron Collider may be about to locate a parallel universe. Large paintings of medical bills are sold to pay those same medical bills. Can robots be funny? Qantas sells off fully stocked drinks carts. A tourist steals “cursed” relics from Pompeii. The “patron saint of the Internet” is a millennial who is on the verge of canonization. San Francisco’s birds got quieter during lockdown. Thirteen centuries of English in two minutes. Two words: fruit ninja. Remembering Dave Chandler. All that and more in WhatTheyThink’s weekly autumnal miscellany.
In August 2020, printing shipments rose to $6.90 billion—the third straight month of increasing shipments—and while it’s still well below August 2019’s $7.52 billion, given where we came from, that ain’t bad.
We all, at one level or another, understand that we live in difficult times. Never before have we expected, even demanded, so much from our leaders. Meeting those expectations is the most fundamental challenge for today’s leaders. Since leadership implies followership, if we don’t meet those expectations the best we’re likely to get is disinterested and disengaged followers. We must strive to be better.
In order to reduce the ecological footprint of textile printing, a lifecycle assessment of the entire printing process is essential. In this SPGPrints guest article first published on Texintel.com, Jos Notermans talks about how digital technologies can improve the sustainability position of the textiles industry and reduce the environmental footprint of textile printing.
Although sales reps might not be able to visit offices in person for quite some time, this doesn’t mean that sales channels have been hung out to dry. There are still plenty of ways to reach customers and prospects so they can see your offerings online. This article shares some tactics for standing out from the pack and ensuring that your digital content does what you need.
Most web-to-print software solutions are built inside software companies. Propago was built inside a large commercial printer. This is a unique origin story for a software platform and it tells us a lot about how and why features made it into the Propago product. Print Software Section Editor Jennifer Matt takes a close look at Propago’s web-to-print solution.
It’s up to us, the people who “make stuff,” to make sure our friends and neighbors know that print is alive in their communities, and that it needs their support. A century ago no one needed to point out the importance of print as an industry; it was assumed. No longer. We need to be more vocal about the important role we play. In the latest installment of Johnson’s World, Steve Johnson explains what you can do to get the word out.
We caught up with Francis A. McMahon, Executive Vice President at Canon Solutions America, in the wake of the virtual thINK Ahead 2020 Conference to talk about how Canon’s customers are faring in the crisis, how Canon itself has responded, and how the crisis has demonstrated the wisdom of the Grateful Dead lyric, “Once in a while you get shown the light/In the strangest of places If you look at it right.”
The COVID pandemic has wrought many changes in the printing industry in general and the sign industry in particular, but one interesting development has been an increase in residential signage. The market for this kind of signage may not disappear once the pandemic does (if the pandemic ever does)—and it can prove to be a lucrative opportunity worth seizing.
The potential opportunities in corrugated packaging are significant, but like any other process, if it was easy, everyone would be doing it. In this article, we will look at some of the technical challenges.
The COVID-19 pandemic is forcing the world to change quickly, and printers don’t have the luxury of waiting to see what’s going to happen. They must start getting business as quickly as possible and make up for the weeks of sale losses. To survive, it will take fast action on the part of print owners to adjust to the new post-virus economy. Luckily, most practices are already available to deal with the new dynamics. John Giles explains how many printers are reviewing their business practices as they deal with what they have learned from the lockdown.
With €19.9 bn in revenue and more than 120,000 employees, the graphic arts industry in Germany is large—and the largest in Europe. But there are additional print segments as well, adding to a total print market of €35bn. This is the first of a series of articles on the size of and trends in the printing industry in key countries in Europe.
Seattle-based RPI recently made several acquisitions, actions that caught our eye in light of the uncertain times we find ourselves in. We reached out to CEO Rick Bellamy to get an update on RPI, the strategy behind the acquisitions, and Bellamy’s general feelings about the industry at large.
In 2010, there were 4,128 establishments in NAICS 3222 (Converted Paper Product Manufacturing). By 2018, that number had declined -12% to 3,547. In macro news, the unemployment rate drops, but not entirely for the right reasons.
RIT’s exhibit of early 20th-century political cartoons. Leather made from fish skin. A zipline candy delivery system for COVID-era trick or treating. Home Depot’s giant skeleton barges its way into other brands’ social media. Send a “Screaming Telegram” to that special someone? New Tarot card decks for the 21st century...and beyond. Don’t use Arial for, you know, real design. Tesla invents the “inadvertent convertible.” A dental training robot goes rogue. Google’s machine learning-based hieroglyph translator. Santa will be social distancing this year. Who is surprised that the murder hornets have a “slaughter phase”? RIP Eddie Van Halen. All that and more in WhatTheyThink’s weekly autumnal miscellany.
The ongoing COVID-19 pandemic has many of us working from home much more frequently than we did in the past. How are people who continue to work from home—at least for the time being—using paper? This article cites research from a recent Keypoint Intelligence study to explore how newly at-home workers are fulfilling paper-based business processes.
The market for CBD, a cannabis derivative has climbed from $108 million in 2014 to $845 million in 2019. Current projections have the industry growing close to the $2 billion mark by 2022. CBD and cannabis products need not only protection from the elements—they need unique custom containers and packaging that help them stand out. This article, sponsored by Renegade, looks at companies that have incorporated beautiful and innovative design elements with superb materials to stand out on store shelves.
In order to achieve the change required in the textiles and apparel industry, brands and manufacturers must be able to deliver product diversity at any scale – a new generation of agile manufacturing. While this clearly requires the adoption of digital technologies, like other industries moving along the analog-to-digital continuum, it doesn’t mean that analog technologies are going away. Read this insightful piece by textiles expert and WhatTheyThink contributor Debbie McKeegan.
In normal times, businesses use change management techniques to help employees adjust to changes driven by things like process automation. But these “abnormal” times are driving unprecedented change throughout our lives and our businesses, and it is more important now than ever before to help our employees come to terms with the changes that are required of them in order to smoothly move our businesses forward. PrintLink’s Arnold Kahn and Dino Scalia explain how.
DemandMetric and PFL have released their 2020 “State of Multichannel Marketing” report, a survey of 600 marketers on their use of multichannel marketing and coordinated marketing efforts. This is the second year that the companies have paired up to conduct the research, so we look at some highlights of the year-over-year results.
Making decisions wears us out, even easy decisions like what to wear, what to eat for breakfast. Decision fatigue is something we need to manage especially when it comes to projects that require lots and lots of decisions (like Print MIS implementations).
How many meetings have you been a part of where the head of sales points fingers at the marketing team and exclaims that no leads are being delivered, therefore marketing is failing? How many meetings have you been a part of where marketing details their program and engagement plan with no feedback from the sales teams? Pat McGrew explains how to get everyone on the same page and not working at cross-purposes.
Sign companies have had to quickly adapt to provide more relevant signs for the ever-changing situation. Signs continue to assist us in our everyday lives as we try our best to slowly get back to business.
Printers know the benchmark for quality, paper choice, and operating cost has historically been the offset printing process. That’s where Kodak’s ULTRASTREAM Inkjet Technology comes in, which is redefining what’s possible with inkjet in terms of productivity, output quality, flexibility, and customization. This article, sponsored by Kodak, takes a close look at the Kodak PROSPER ULTRA 520 press.
Thanks to James Andres from S&S Activewear for contributing this week’s textiles article. Streetwear is a style of casual clothing which became global in the 1990s. The COVID-19 pandemic and increased work from home models have also increased demand for more casual clothing. Andres talks about how streetwear has contributed to art, creativity and philanthropy and profiles the response of four streetwear brands.
Once describing the intersection of signage and décor, the application area of environmental graphics now, in the age COVID, has come to embody new kinds of signage and display graphics—and are even moving into the home.
From Q1 to Q2, book, periodical, and newspaper publishers, as well as advertising and related markets, saw quarterly revenues drop, some quite abruptly. For some of these markets, the pandemic only accelerated trends that had been long-ongoing.
Fashion brands are designing for the Zoom generation. New face mask technology from Georgia Tech. Why Costco’s hot dog and soda combo only costs $1.50. The “United States of Letterpress”—a collection of letterpress samples from across the country. The user manual for the world’s oldest preserved digital computer has finally been found. A national park in Thailand mails trash back to litterers. The most tattooed man in France frightens small children. What may help New York City restaurants get through the winter? Yurts. Geeking out on the number 42. David Mitchell defends a broadband-killing television. Strippers try to get out the vote. All that and more in WhatTheyThink’s weekly autumnal miscellany.
Amazon has revolutionized retail sales and personalized/customized service. Now it looks like the company is taking it to the next level with the addition of a massive digital textile printing investment as part of its luxury stores where Amazon Prime customers can buy a wide range of top luxury fashion labels. This is part of Amazon’s Climate Friendly Pledge, helping customers make sustainable and eco-friendly purchasing decisions. Read more.
During a live virtual webinar, Keypoint Intelligence – BLI will honor the products and technologies that will help shape production printing for years to come. Winners in the production print space will be announced on Monday, October 5, at 10 a.m. (ET).
We often hear that we are entering a “new normal”—but this assumes that there was ever an “old normal.” Nothing has been “normal” in the complexity of business change for at least several decades. Contributor Preston Herrin identifies five steps for “training” your organization to respond to change and crisis with speed and agility.
If you are engaging with print buyers, you know that the process looks very different from the way it used to. Just ask Maeghan Nicholson, marketing manager of Suttle-Straus, a large commercial printer just outside Madison, Wis. After a wide-ranging conversation about changes in the process, here are three takeaways.
Web-to-print portals are the enabling technology behind a “print program” which can elevate your relationship with your customers from transactional to relational. That relationship becomes “stickier” when technology is embedded into the customer’s organization.
With all the multiple disruptions happening in today’s marketplace, there is absolutely no room for complacency and nostalgic dogma. You and your company have to rethink the unthinkable, challenge all your assumptions, and see through the obstacles. BoSacks cites two companies who are rethinking what it means to be a publisher.
Bespoke or “custom-built” solutions are moving print from a stand-alone process to become a part of the product manufacturing process. David Zwang takes a look at the current bespoke and hybrid packaging solutions, and the advantages they can have over pure digital or analog solutions.
In any business, there can be multiple strategies, developed in individual departments with the best intentions, but resulting in a series of disconnected plans that have little chance of moving the company forward. In this article, Pat McGrew defines what constitutes a good strategy, and how you can (and should) combine your company’s assorted strategies into a single cohesive and actionable strategy.
According to the Q2 2020 ISA Quarterly Economic Report, the COVID crisis accelerated some trends both for print and digital signage that had started to emerge pre-crisis. The sign industry isn’t expected to recover to 2018 or 2019 levels until 2022.
Online print in Europe offers a fairly mixed picture with some countries achieving considerable volumes generated via online ordering, while others are lagging behind. Still, volumes were on the rise everywhere—at least until the coronavirus crisis hit the industry. In this article, WhatTheyThink European section editor Ralf Schlözer looks at some revenue numbers, leading countries, major players, and growth rates.
The American Association of Textile Chemists and Colorists (AATCC) has a robust program of educational webinars. Most recently, the organization has sponsored a series of three important sessions related to testing and standards for PPE, especially important during this COVID-19 pandemic which shows no signs of ending. Of particular interest to our readers is a Duke University research project that developed a low-cost method for testing the efficacy of facemasks.
Canadian thieves target hot tubs and beef, for some reason. Silk-based ink can be used to create wearable sensors. A Michigan woman receives a postcard mailed in 1920. The rise and fall of the iconic Fotomat. An old TV causes trouble for a Welsh village. The typography of Star Trek. What is the best time zone? The Evel Knievel Stunt Cycle is back! All that and more in WhatTheyThink’s weekly autumnal miscellany.
In 2010, there were 3,088 establishments in NAICS 54186 (Direct Mail Advertising). By 2018, the number of these establishments had dropped to 2,341. In macro news: initial unemployment claims rise again.
Whether it be a ransomware attack or a breach that lets cyberthieves make off with customer data, cyber risk is an ever-present danger for any print business—made worse in the age of COVID with more employees working from home on their own devices. Kevin Keane lays out some essential steps print businesses can take to boost their cybersecurity.
Meet New York Textile Designer Elizabeth Halpern. She started out studying architecture but switched gears to work in the New York fashion district. In this Texintel interview, Halpern shares the story of her journey from architecture to fashion to life as an independent designer. What has inspired her and what is her biggest takeaway from her work in the fashion industry. Find out more!
The COVID-19 pandemic has prompted businesses of all types to think differently about their bottom lines, profit projections, revenues, and sales strategies. This article, the second in a two-part series, discusses sales pitfalls to avoid and offers strategies for addressing current and future challenges. Last week’s article offered additional insight on smart selling by highlighting some sales best practices during pandemic times.
When you are helping your clients select the target audiences for upcoming campaigns, are influencers on the list? We hear more and more about “influencer marketing,” but how does it work? Should you be helping your clients do it?
Spoonflower was a pioneer in the field of on-demand textile printing and production. As the rest of the industry races to catch up, new CEO Michael Jones is aiming to take Spoonflower to the next level. Cary Sherburne talks with Jones and senior vice president of research and development Kerry King about their vision for the future.
Signarama’s Kristin Gallucci looks at the evolution of signage over the course of the pandemic, and how Signarama franchise owners have had to re-imagine their production, re-envision their offerings, and re-invent their marketing to create new and unique products to answer the needs of communities.
One of the keys to business success is being able to do more with less, and the key to success in doing more with less is to increase the return on your investment of time. Contributor Dave Fellman identifies ways you can be more efficient.
The textiles industry is a huge polluter. Although there are many sustainability initiatives at play, there is still more that can be done. Just ask multidisciplinary researcher Roya Aghighi. She’d like you to reimagine your wardrobe as living things. Find out what that means!
The NFL season begins—and so does Scorigami. New graphene-based apparel. Amazon enters the fitness wearables market. The Simpsons as classic works of art. Public Service Announcement: a live snake is not an acceptable face covering. Is there life on Venus? How Beethoven’s Fifth Symphony changed the way people listen to classical music. The New York Times and Facebook collaborate on AR reporting. Children’s letters inspire LEGO to rethink its packaging. 2020 news would bewilder a time traveler from...2019. A “cake shield” for blowing out birthday candles. A Santa-wearing-a-mask Christmas ornament to enhance seasonal depression. All that and more in WhatTheyThink’s weekly pre-apocalyptic miscellany.
Printing shipments continued to rebound in July, coming in at $6.75 billion, up from June’s $6.63 billion. We remain hopeful, but as we have been seeing lately, we are far from out of the woods virus-wise and we may see shipments start to decline again come the fall.
Printers need to consider innovations that negate the need for proofs (hard or soft) except under exceptional circumstances. Hint: train the customer to submit print-ready PDFs that are truly ready to go. You will still need to do preflight, etc., but the emphasis should be on taking the time lag created by the proofing cycle out of the process.
On a global scale, sales representatives are finding it impossible to sell the way they used to—face-to-face meetings are difficult, some prospects still haven’t returned to their offices, and businesses and consumers remain on high alert. This article, the first in a two-part series, highlights some sales best practices during a pandemic. The second will discuss sales pitfalls to avoid and provide strategies for addressing current and future challenges.
One of the ways the textiles and apparel industry is starting to adjust to the stresses exposed by the pandemic is to accelerate adoption of digital technologies. But what is the appetite for change, really? Textiles expert and WhatTheyThink contributor Debbie McKeegan shares her insights.
Dr. Anthony Fauci’s trading card is the TOPPS Company’s best-selling card of all time—and a product of the ruthless efficiency of the company’s production workflow. What lessons are there for the rest of the industry?
Don’t have a mindset like a lighthouse. Have a mindset like a fast, nimble, ship with the most advanced navigation systems. When navigating the waters of the print manufacturing industry, stationary businesses will not survive.
The definition of “industrial printing” has been changing, especially with the advent of inkjet printing, which is opening up all new “industrial” applications. This article looks at the state of industrial printing today, and the various applications that comprise it.
QR codes can be used in many different ways by restaurants and other small businesses to interact with patrons in an engaging way, as well as comply with COVID regulations and promote public health and safety. ColorKarma’s Shoshana Burgett escaped quarantine and looks at several examples of how restaurants and pubs are using QR codes.
In this article, sponsored by HP, Senior Editor Cary Sherburne provides an overview of the latest features of the HP Indigo 12000 and HP Indigo 15K digital presses, including innovations that take digital printing to a new level of quality and productivity. She also cites on-site experiences of two customers, L&L Printers and New London.
The Customer Communications Management (CCM) market continues to undergo radical changes, especially in the wake of COVID. Aspire CCS recently published “Understanding the New Digital Reality,” an extensive study of the effects of the pandemic and its resulting economic and cultural fallout on the customer communications market. This third of a four-part series focuses on how social distancing measures have forced many businesses to enable their employees to manage customer communications remotely, further accelerating the transformation from CCM to CXM by pushing more organizations toward cloud computing.
I first crossed paths with John Lacagnina when he brought to market the world’s first network production printing solution through his company at the time, Entire. Over the ensuing years, he has continued to innovate and bring dynamic change to the industry. Learn more about his story, his thoughts about the industry, and what he’s up to today.
Guest contributor Michael McDonald, president of SPESA, provides an update of how the association has been helping its members in the sewn products industry cope with the COVID-19 pandemic, and what its updated roster of events looks like.
Even during this global pandemic, request for proposals (RFP), request for information (RFI), request for quotes (RFQ) have not stopped, but successfully bidding on them has changed. Lisa Magnuson walks through some of the hazards, and ways of avoiding them.
The San Francisco Bay Area skies match PANTONE 130U. For ideas on how fashion should evolve, look to China. Programmable, 3D-printed textiles. Creative signage for the National Library of Luxembourg. Poetic signage is randomly appearing throughout the US. A robot pens an essay for The Guardian. Tired of cloth masks—how about transparent bubbles? What’s with gender reveal parties? Someone customized a van to drive upside-down and backwards, for some reason. Because it’s 2020 and why not: shiitake mushroom-flavored candy canes. All that and more in WhatTheyThink’s weekly gender revealing miscellany.
In 2010, there were 2,378 establishments in NAICS 54185 (Outdoor Advertising, although until 2012 this category was referred to as “Display Advertising”). Establishments dipped in the mid-2010s, but hit a new peak in 2018 at 2,765 establishments. In macroeconomic news: unemployment is down, but unemployment claims data paint a dark picture.
The clock is ticking for the Brexit negotiations and the future relations between the UK and EU are still unclear. Print will be impacted as well; not only print products that are exported and imported, but also raw materials and machinery. This article by WhatTheyThink European section editor Ralf Schlözer looks at some trade volumes and implications of the Brexit for the printing industry.
There is no question that the printing industry at large has suffered due to the impact of COVID-19 and the subsequent economic downturn. This article provides a brief overview on the toll that the pandemic has taken on printing companies’ financials and explores whether e-commerce might help turn things around.
This article by textile expert and WhatTheyThink contributor Debbie McKeegan was originally published on Which PLM. In it, she notes the fashion industry is broken, not a surprise to anyone who has been following it, and suggests where we can go from here and why it might not transform as quickly as we would wish.
During times of crisis like the COVID-19 pandemic, consumers look to brands to provide leadership. It’s not enough to provide great products, great prices, and great service. Consumers are looking to brands to have a social conscience, as well. This look at statistics collected by Engage for Good provides a number of lessons for both printers and their customers.
Like it or not, all work involves learning. Not like our education system, but self-directed, project-based learning. You have to be a self-learner and as a leader you have to hold your people accountable for self-learning.
Designing and creating policies and procedures that ensure that essential business functions/processes are available during and after a disaster is an important process for all businesses. If done properly, it can actually prove to be beneficial beyond business continuity and disaster recovery as a way to handle production overflow during peak times
Printing company owners are seeking new markets as the pandemic affects their businesses, and many owners are evaluating an opportunity that leverages their inkjet printing expertise—digital direct-to-shape (D2S) printing. Contributor Pete Basiliere details the market opportunities for print providers in the D2S space.
Velox specializes in industrial-scale direct-to-shape digital printing—or, as the company calls it, “decorating”—predominantly on tubes, aerosols, and other cylindrical items. We take a look at the capabilities of Velox’s technology.
A beau proposes to his typography-loving girlfriend at the Museum of Printing. A “typewriter artist.” “Living fabric” that purifies the air around it. Interactive, “clickable” paper that doesn’t require an external power source. A videogame that simulates flying in coach, for some reason. Record chain restaurant bankruptcies. The accelerating adoption rate of new technologies. “Anti-procrastination glasses.” Sensible and silly snacking. All that and more in WhatTheyThink’s weekly doomscrolling miscellany.
The Census Bureau recently released its monthly report on retail sales, and after a dramatic plummeting, July retail sales were $536.0 billion, up 1.2% from June (seasonally adjusted), and 2.7% above July 2019. But this may paint a rosier picture of retail than is warranted.
What’s driving customization in the textile manufacturing sector, and why do we need to redefine fast fashion production? These questions are answered by textiles expert and WhatTheyThink contributor Debbie McKeegan, who offers a look at Fashion Enter, an ethical, sustainable business that manufactures sewn products and which has embraced digitization and continue to invest in the future.
Many of us are still struggling to figure out how to best work from home as the COVID-19 pandemic continues. Although some found the sudden transition from “work office” to “home office” earlier this year to be relatively simple, other struggled without the devices and support systems that they would normally rely on each day. This article cites data points from recent Keypoint Intelligence research to explore how people are coping with limited resources while working from home.
Yesterday, Canon Solutions America announced the new Arizona 2300 Series wide-format flatbed printer. The new series is built on a novel approach to media handling that eliminates zones, masking, and taping, helping speed job changeover and reduce operator intervention.
Marketers are anxiously awaiting the world to “return to normal,” but what does normal look like? Even when consumers start buying again, there may be radical changes in product categories, segmentation, and product positioning that will outlast the pandemic. Do your clients know what they are? Are they prepared to adjust to them?
As your business matures and grows, you will need to improve your processes. As software invades every corner of your business, your processes have to change to adapt to the new reality. You need to know who in your company is a process creator.
In June, Inkjet Insight presented Inkjet Innovation Week, a series of webinars that organized the latest inkjet announcements in the context of current market trends and new application segments. The topics covered included trends in production inkjet in the document and packaging space, snapshots of new inkjet product releases, highlights of recent software updates driving inkjet productivity, and an overview of new inkjet papers and specialty media opportunities. This article provides some highlights of the webinar series.
Offering a diverse array of applications, from banners and feather flags, to vehicle wraps, to ADA signage, to channel letters 30 stories above the ground, Signs By Tomorrow Fort Worth has grown dramatically since Phil Fox bought the franchise in early 2018. An emphasis on marketing and versatility have been the keys to growth—even in the midst of a global pandemic.
Now that production inkjet has finally reached the offset quality barrier, some believe that it is the death knell for toner. Although as Mark Twain said, “The reports of my death are greatly exaggerated” and based on recent developments in toner technology I believe that is the case here as well.
Did you know that St. Louis, Mo., was a fashion hub from the turn of the 20th century until the end of World War II? Now there are significant efforts to reestablish the city’s fashion prominence, led by the Saint Louis Fashion Fund. We spoke with co-founder Susan Sherman, and the CEO of high-tech knitting manufacturer Evolution St. Louis, Jon Lewis, to learn how their initiatives are progressing.
Considering most printing companies have an assortment of presses, finishing equipment, and product types, having disparate imposition workflows is a very inefficient way to manage it. Ultimate has raised the bar again with the just-released Impostrip 2020.
The Hidden Disabilities Sunflower program comes to the US. IKEA Taiwan adds Animal Crossing characters to its catalog. Also: 70 years of IKEA catalogs are now online. Amazon launches AR-based furniture decorating. A “thread artist” sews realistic embroidered foods. Clear Channel’s new billboards can track your movements. How to combat the growing scourge of robot abuse. A photo essay looks at the US’s New Deal-era post office murals. John Shepherd devoted his life to trying to contact space aliens. Newly discovered research notes describe an attempt to decipher the Rosetta Stone. Two words: vomit fraud. All that and more in WhatTheyThink’s weekly virtual miscellany.
In 2010, there were 8,219 establishments in NAICS 54182 (Public Relations Agencies). After a slight contraction due to the Great Recession, PR agencies started to grow again, peaking at 8,548 establishments in 2018. In addition, we estimate there were an additional 37,954 freelance or sole proprietor PR agency establishments in 2018. In macro news: Q2 GDP revised up.
There has been a great deal of discussion here and elsewhere about how the pandemic has accelerated efforts to restructure the textiles and apparel supply chain, resulting in both companies exiting China for destinations such as Vietnam and India, as well as reshoring of textiles and apparel in the US and Europe facilitated by the growing availability of digital technologies that enable new ways to design, manufacture and distribute textiles and apparel. This article contains a review of a report from the Ellen MacArthur Foundation: “A New Textiles Economy: Redesigning Fashion’s Future.” Well worth reading in full!
Amid uncertainty about what the future might hold, many people have discovered that the COVID-19 pandemic has given them additional time for projects. This article explores the recent uptick in creative output and considers what this might mean for creative amateurs and the industry.
Growing data repositories, fractured data management, and the need for automated solutions to extract actionable insights are among the top challenges seen in the data of Salesforce.com’s sixth annual “State of Marketing Survey.”
Augmented reality (AR) has played a somewhat limited role to date in the world of print and packaging, with its largest footprint in the digital world—but that may be about to change. Cary Sherburne looks at some recent AR-enabled catalogs developed by Paris and Montreal’s ARGO.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.