Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.
Please offer your feedback to Cary. She can be reached at [email protected].
Displaying 1726-1825 of 1805 articles
Published February 23, 2012
Cary Sherburne and Annette McCrary, Director of Production Marketing at Ricoh Americas Corporation discuss the reoccurring trending topic of printers adjusting to the current market state and how Ricoh is helping their customers make that adjustment,
Published February 22, 2012
The announcement that Jeff Jacobson, President & CEO of Presstek, was departing the company to take on a senior role at Xerox caught many industry watchers by surprise. Senior Editor Cary Sherburne spoke with Jacobson to get the story behind the story.
Published February 17, 2012
Chief Strategist for Mimeo Charlie Corr and Cary Sherburne talk about bringing inkjet into the primarily toner company.
Published February 16, 2012
Cary Sherburne and VP of Marketing Mike Dane discuss Ricoh's view on the rebirth to paper in a multi-channel communication market.
Published February 14, 2012
Today, Epson launched its next generation, newly-branded 64” solvent printer – the SureColor S30670 is a four-color solvent printer (CMYK) using Epson UltraChrome GS2 ink. Read more.
Published February 10, 2012
Dscoop, the wildly successful HP digital printing users group, has added a new conference to its repertoire. Co-located with Dscoop7 being held in Washington D.C. March 22-24, the event, DSee, takes place on March 22, 2012, and has already sold out. Hear more from Dscoop board members and HP about this novel event.
Published February 7, 2012
Christian Schowalter, Product Marketing Manager at EFI, tells Cary Sherburne about the new turnkey solution with the Fiery XF solutions.
Published February 7, 2012
Now that the dust has settled a little on the acquisition of AlphaGraphics (AGI) by Blackstreet Capital and CEO Kevin Cushing’s unexpected departure, Art Coley, AlphaGraphics’ Interim President, talks to WhatTheyThink Senior Editor Cary Sherburne about the AGI perspective, future prospects and franchisee reaction.
Published February 6, 2012
David Erwin Senior VP Market Development at NCP Solutions discusses some of the challenges they face with customer organization in transaction and trans-promo markets.
Published February 3, 2012
President of Hubcast Tony Dolph and Cary Sherburne discuss the success of their global cloud printing network and the international cost savings potential.
Published February 1, 2012
Cary Sherburne, WhatTheyThink’s Senior Editor, had a few questions for Allegra’s Carl Gerhardt and Mike Marcantonio about this acquisition. Here’s what they had to say.
Published January 30, 2012
Well known industry analyst and President of Printcom Bill Lamparter and Cary Sherburne discuss an industry analyst perspective of the 2012 drupa show.
Published January 27, 2012
In December, WhatTheyThink’s Senior Editor, Cary Sherburne, joined a number of her press and analyst peers on a visit to Fenske Media in Rapid City, South Dakota. In this article, she shares details about the event and includes an exclusive interview with Tom Fenske, one of the four brothers that own and operate the business.
Published January 27, 2012
Rumors that AlphaGraphics was on the blocks proved to be true when the company announced it had a new owner. Senior Editor Cary Sherburne spoke to CEO Kevin Cushing to get the story behind the story for our readers.
Published January 25, 2012
Océ Business Services introduced Océ PrintExpress, an online print and distribution service that augments its Managed Print Services offerings. Senior Editor Cary Sherburne speaks with Océ Business Services and its partner, Mimeo, to get the scoop.
Published January 24, 2012
Cary Sherburne and President of imageoptions Brian Hite discuss the company's involvement as a beta site for EFI's GS3250LX.
Published January 23, 2012
Cary Sherburne and HP's General Manager of Scitex Xavier Garcia have a conversation focused on print service providers looking to expand their offerings with wide format.
Published January 19, 2012
Jeff Hayzlett’s second book, Running the Gauntlet, is out, launched January 3rd. Read what Senior Editor Cary Sherburne has to say about the book and the SnapTags it incorporates.
Published January 17, 2012
Cary Sherburne and EFI's VUTEK Product Manager Jamie Dolpies talk about the latest LED curing technology recently included in their product line and the suite of advantages it brings to the industry.
Published January 17, 2012
Web-to-print provider Aleyant profiled one of its customers in a recent press release that caught my attention. Thinking this was an innovative print service provider who had launched a niche holiday application, I contacted them to see what they do the rest of the year. Not a print service provider!
Published January 16, 2012
Scitex Strategic Marketing Manager Harel Ifhar tells Cary Sherburne how HP is constantly striving to bring new technologies and business ideas to their customers to help them evolve their business.
Published January 13, 2012
Cary Sherburne visits Mercury Print Productions and interviews President John Place about their increase in educational book printing in the inkjet market.
Published January 12, 2012
Gina Testa, VP Graphics Communications Industry for Xerox, talks about the preparation and expectations for this year's drupa season.
Published January 10, 2012
Senior Marketing Manager Mark Goodearl and Cary Sherburne discuss how EFI brings better integration for a more efficient workflow to meet wide format's ever increasing demand for automation.
Published January 9, 2012
On December 7th, HP announced the acquisition of print MIS provider HiFlex. WhatTheyThink Senior Editor Cary Sherburne spoke with HP to understand more about this acquisition and how it fits into the HP portfolio. You may be surprised to learn where the acquisition is reporting within the HP organization.
Published January 9, 2012
Cary Sherburne and Xavier Garcia, General Manager for HP's Scitex, discuss the evolving wide format market and give advice to print providers.
Published December 19, 2011
On April 15, 2010, President Obama announced his intent to nominate William J. Boarman as the 26th Public Printer of the United States. Following that announcement, WhatTheyThink covered the long, and ultimately unsuccessful confirmation process, revealing a number of problems with the nominee. Apparently more problems have arisen and his nomination was returned to the President. Read more.
Published December 15, 2011
Andy Tribute and Cary Sherburne chat about the rapidly approaching drupa season and some of the key things they will be looking for.
Published December 15, 2011
NewPage was the first paper manufacturer to bring to market a coated stock optimized for production inkjet. Availability of an affordable coated stock solution is at the top of the wish list for many production inkjet press owners. We expect to see much more activity in this space between now and drupa. In the interim, Senior Editor Cary Sherburne spoke with the folks at NewPage to get the full story.
Published December 12, 2011
Wild Apple Graphics recently added a new digital press that allows the company to offer short runs of certain popular print sizes. Cary Sherburne spoke with Jim Chadwick, Director of Technical Services, to understand how digital printing is streamlining the company’s art print business and why they chose the digital press they purchased.
Published December 2, 2011
Chief Marketing Officer at GMC Bill Parker shares with Cary Sherburne why GMC rebranded their software into GMC Inspire.
Published December 1, 2011
continue their in-depth discussion on KCI. Part 1 can be found here
Published November 29, 2011
Cary Sherburne and KCI's General Manager Eric Liggett sit down for an in-depth discussion about KCI
Published November 28, 2011
Cary Sherburne and Vice President of IT Strategies Marco Boer highlight some of the key findings in the latest PRIMIR study, Impact of Electronic Technologies on Print.
Published November 18, 2011
German firm Printechnologics has developed another way for print to be interactive utilizing the increasing number of touch screens—tablets, smartphones and more—now in the marketplace. What is a Touchcode, how can it be used and when might we start seeing them in the market? Cary Sherburne speaks with Printechnologics CEO Sascha Voight.
Published November 18, 2011
Crackerjack Robert Carrier and Cary Sherburne sit down to discuss how automation is playing a bigger role with smaller jobs.
Published November 17, 2011
Cary Sherburne asks CEO Gary Garner his perspective as a repeat attendee and the value drupa brings to the industry.
Published November 15, 2011
Susan Moore with DPI in Atlanta shares with Cary Sherburne the value of automation measured in both time and money saved.
Published November 14, 2011
As we approach drupa 2012, what are the technologies we can expect to see that will drive change in the printing and publishing markets? Once again, we can expect to see a significant position for inkjet in the array of new technologies exhibitors have on display. This time, however, while there will still be a large presence in the production sector.
Published November 10, 2011
Howard Owen of Stafford Printing shares some of the trials and tribulations of retraining people now that they're a hybrid printer with both digital and offset.
Published November 8, 2011
Vice President for Global Strategic Product Management Grant Miller and Cary Sherburne chat about the how Pitney Bowes is helping their customers adapt as more mailers are printing and printers are mailing while maintaining efficiency and keep costs low with new products and services.
Published November 4, 2011
Printing firms today face many challenges and opportunities. Entrepreneurs like AlphaGraphics Owner Chuck Stempler provide examples of what the printing firm of the future might look like and offer services to small commercial and quick printers to help them reach their own goals.
Published November 1, 2011
As we look at ways to ensure that print remains viable and that we have the right set of services to go with it, becoming an iPad app developer is an interesting avenue to explore that may be easier than you think. Cary Sherburne reviews two options for easy entry into this market.
Published November 1, 2011
Kevin Marks and Cary Sherburne sit down and discuss Pitney Bowes recent product announcements that aim to help firms be more productive in the production print space.
Published October 28, 2011
Cary Sherburne interviews Vice President of Interactive Solutions Val DiGacinto about life after the DG3 Group acquired the Ace Group.
Published October 27, 2011
Jochen Meissner President/CEO of Goss International shares his unique perspective as both an exhibitor and attendee on why it's so important to attend drupa.
Published October 24, 2011
Cary Sherburne and Bill Parker chat about GMC breaking into new markets with GMC Inspire and moving with the industry beyond just print.
Published October 20, 2011
PTI's Director of Professional Services Shabnam Behzadpour tells Cary Sherburne what printers should look into in order to optimize their print on-demand worflows.
Published October 17, 2011
Cary Sherburne and Consultant Hamilton Costa from ANconsulting discuss the Latin America market and the opportunities that lie within.
Published October 13, 2011
Vice President of Marketing for PTI Dustin Ritter sits down with Cary Sherburne to share just what modern marketers are looking for in today's more social world.
Published October 12, 2011
Recent news stories about Kodak have implied that the company’s digital transition is not going as planned, even suggesting an investigation into filing bankruptcy. While waiting for Kodak to announce quarterly earnings on November 3rd, WhatTheyThink spoke with President & COO Phil Faraci to gain his perspective these issues.
Published October 11, 2011
Cary Sherburne asks Dan Horkan, Owner of PreCycled, to give a few detailed examples of how their customers utilize their digital printing toolsets.
Published October 11, 2011
Bill Cole, CEO of TRI-C Enterprises and PIAG Chairman, talks with Senior Editor Cary Sherburne about the impact last year’s PIAG book study group, featuring Disrupting the Future by Dr. Joe Webb, had on the future of his business…a wake-up call that infused new energy and excitement into his life and his business.
Published October 5, 2011
Although most of us understand that electronic communications are here to stay, it can still be difficult to figure out how best to leverage it in a business sense. WhatTheyThink spoke with Mohawk’s Chris Harrold, VP, Business Development, about the company’s new service platform for digital printers, Mohawk MakeReady, a great example of using the Web to deliver valuable information while building increased credibility for the business.
Published October 3, 2011
Strategy Partners' Oscar Dubbeldam and Cary Sherburne discuss privacy standards in Europe and how they compare to the United States.
Published September 30, 2011
Following up on her recent article, Graph Expo Retrospective, Senior Editor Cary Sherburne takes a look at production automation, a key "Critical Technology" as identified by the Graph Expo Must See 'ems committee. Getting started might be more affordable than you think.
Published September 29, 2011
Cary Sherburne interviews Frank Romano about his expectations at the upcoming 2012 drupa and why it's so important for members of the industry at any level to attend. For more information on drupa 2012 click here.
Published September 27, 2011
As the industry gets back to work following a busy Graph Expo 2011, it is a good time to take a look at some of the technologies that were on display-both those that are critical to the short- and long-term profitability and survival of a printing company, and opportunistic technologies that can provide differentiation.
Published September 20, 2011
CEO of Progressive Solutions Mark Sarpa chats with Cary Sherburne about the world of digital printing and offers his advice for those looking to enter the digital field.
Published September 9, 2011
In July of 2010, Agfa acquired the assets of the Harold M. Pitman Company. It's been just over a year, and WhatTheyThink takes an exclusive look at the status of the integration.
Published September 7, 2011
Yesterday, Ricoh and Zumbox announced an alliance under which mailers can opt to provide their customers mail via Zumbox, the world's first digital postal mail system. WhatTheyThink spoke with Ricoh's Don Dew to get the inside scoop.
Published September 1, 2011
Following our recent article on the latest news from Zumbox, a player in the digital mail space, we contacted Pitney Bowes' John Schloff to find out the latest about its digital mailbox offering, Volly. Schloff shares an update, including insight into strategy and plans.
Published August 30, 2011
For almost a decade, pundits have been projecting that paper mail, especially transactional mail, will be displaced by electronic alternatives. Just like the paperless office, it hasn't happened yet. But there's a lot happening in the digital postal mail realm that could change the picture entirely. John Payne of Zumbox talks about what's ahead.
Published August 29, 2011
On August 25th, Seattle-based RPI announced the acquisition of Paro Group BV, based in Eindhoven, Netherlands. The entity in the Netherlands will be known as RPI-Paro to capitalize on Paro branding there. WhatTheyThink spoke with Rick Bellamy, CEO of RPI, and Jan-Paul van den Hurk, owner and CEO of Paro Printing, for more details.
Published August 17, 2011
EFI continues its efforts to consolidate the print MIS market with yet another acquisition. On August 3rd, the company announced the acquisition of Prism Group Holdings. Marc Olin, GM of EFI's Software Applications business unit, comments on the reasons for the acquisition and its value to EFI.
Published August 16, 2011
I recently had the opportunity to visit four printing firms in the Rochester/Buffalo NY area and was impressed with their vitality an innovative approach to the business. Their stories are sure to brighten up your summer, as they did mine. Part 2 of a 2-part article.
Published August 15, 2011
I recently had the opportunity to visit four printing firms in the Rochester/Buffalo NY area and was impressed with their vitality an innovative approach to the business. Their stories are sure to brighten up your summer, as they did mine. Part 1 of a 2-part article.
Published August 5, 2011
Toronto-based book printer Webcom has built a reputation for providing customers with innovative solutions to the challenges of printing books, catalogs and directories. The company has recently launched BookFWD, a paradigm shift for publishers, powered by a new HP T300 Inkjet Web Press.
Published August 4, 2011
In July, online printer Mimeo announced the acquisition of UK-based CLE. In this conversation, with CEO Adam Slutsky talks about the reasons for the acquisition, Mimeo's expectations, and hints about future plans.
Published July 31, 2011
You might want to think again. Sure, many do. But their primary association, the DMA, apparently doesn't. A friend forwarded me an email he received recently from the DMA, and while I will not include the whole thing here, here are the high points that demonstrate that something is lost in translation here!
Published July 29, 2011
In early June, The Informa Print Group announced that Ipex would be moving to London's ExCeL international exhibition and conference centre for its 2014 exhibition. Scheduled for March 26th to April 2nd, 2014, Ipex returns to the city of its birth after 30 years in Birmingham. Learn more.
Published July 25, 2011
Published July 25, 2011
WhatTheyThink was saddened, and quite frankly, surprised, to learn about the closure of Dallas-based Padgett Printing, a respected family-owned printing business that had operated for more than 100 years.
Published July 14, 2011
In mid-June, Xerox Corporation hosted a large group consisting of members of the analyst community in Rochester NY for a Document Technology Business Briefing covering both the production and office businesses. A highlight of the event was a talk by Chairman & CEO Ursula Burns followed by a Q&A opportunity.
Published July 12, 2011
48HourPrint began its life in 2001 as a magazine publisher, publishing a nightlife magazine for the City of Boston called 411. Noticing the uptick in activity in the world of online printing, the company migrated the business model to the online printing success story it is today.
Published July 7, 2011
On June 24th, Printing Industries of America President & CEO Michael Makin sent an email touting his letter to President Obama that objected to the President's characterization of the printed version of the Federal Register (and by association, the entire printing industry), saying people might think "printed material is a dying and irrelevant relic." WhatTheyThink research reveals a different picture.
Published June 28, 2011
Last year, PSDA (Print Services & Distribution Association) announced it had entered into a management agreement with association management firm SmithBucklin, the same organization that manages Dscoop and the XMPie Users Group. WhatTheyThink checked in with PSDA Board President Bill Prettyman and Executive Vice President Matt Sanderson to see how things were proceeding.
Published June 16, 2011
Joe Demharter retired from The Pitman Company about three years ago, where he was President for eight years. After two years of taking it easy, he decided to get back in the game. During this interview, he explains why, and offers advice to printers for a successful future.
Published June 3, 2011
As printers continue to evolve their businesses to meet the new market realities, one of the challenges they face is how to optimize their operations and market their new products and services. This is an area where suppliers to the industry can provide significant help. This interview with Kodak's Deb Stranaghan outlines the new Kodak MarketMover program, designed to help printers transform their businesses.
Published May 26, 2011
This is the second year for Consolidated Graphics (CGX) emerge conference. This is a truly unique event, which I had the pleasure of attending this year. The nearly 500 CGX customers who attended came to learn about new technology, new processes and stay current with the trends in a dynamic environment.
Published May 19, 2011
Aditya Chinai manages King Printing, whose business focuses primarily on book printing, discusses new technologies and some of the transitions the company is doing to keep the business up to date.
Published May 16, 2011
WhatTheyThink has published various pieces about Memjet over the last several months, but most of it has been focused on the label and office markets. At the end of last month, Memjet's latest partner was announced-Delphax Technologies, a provider of high-speed digital monochrome printing. The strategy is that the Memjet collaboration will jumpstart them as a player in the color digital market. Article
Published May 13, 2011
Published May 10, 2011
Standard Register is nearly 100 years old, but with its recent rebranding and the transformation efforts being driven by President & CEO Joseph P. Morgan, Jr., the company is placing itself squarely in the 21st Century. It has reported three quarters in a row of profit and has a positive cash flow, a sign that Morgan’s transformation strategy is working.
Published May 6, 2011
EFI held its 12th annual Connect users' conference April 26th through 29th at the Wynn in Las Vegas. Attended by approximately 1,000 customers and a record number of partner sponsors, along with an international group of journalists, Connect was a success by anyone's measure.
Published April 26, 2011
Lancaster, Ohio, based Cyril Scott, a CGX company, has invested some $10 million in equipment, technology and people over the past two years, despite a difficult economic climate. Senior Editor Cary Sherburne spoke with Cyril Scott President Matt Coltharp to find out more.
Published April 25, 2011
In this final part of a four-part series, Senior Editor Cary Sherburne interviews two more printing firms about their social media experiences. Part One examined the reasons why printing firms need to be engaged in social media and reviewed offerings by MarketingIdeasForPrinters that make social media as easy as a click of the mouse. Part Two reviewed the Grow Socially offering for Social Media services. And Part Three looks at the experiences of a supplier, Komori and a printer, Quad/Graphics.
Published April 19, 2011
In this third part of a four-part series, Senior Editor Cary Sherburne interviews one printing firm and one supplier to the industry about their social media experiences. Part Four will contain the final two printer interviews. Part One examined the reasons why printing firms need to be engaged in social media. Part Two reviewed Grow Socially’s offering for Social Media services.
Published April 15, 2011
In this second part of a Four-part series, Senior Editor Cary Sherburne reviews another option for printing firms to get into the social media game, from Grow Socially. She spoke with CEO John Foley to learn more about the kind of value they’re offering their clients.
Published April 12, 2011
Published April 11, 2011
Published April 10, 2011
Published April 5, 2011
In this first part of a three-part series, Senior Editor Cary Sherburne looks at options for printing firms to get into the social media game. This article examines offerings by MarketingIdeasForPrinters that make social media as easy as a click of the mouse.
Published March 31, 2011
Published March 28, 2011
Bob Tapella sits down with Cary to give his take of OnDemand. He also comments on the state of conferences as a whole, where there is room for improvement, and a hopeful look forward.
Published March 25, 2011
Yesterday saw the conclusion of On Demand 2011, which also ran in conjunction with info360 (formerly AIIM) and a new conference, PublishingXchange, at the Washington D.C. convention center. Two key digital printing players, Xerox and Kodak, were absent. What's in store for next year when the show(s) move to New York's Javits Center in June of 2012?
Published March 17, 2011
HP is upping the ante in the inkjet game with the new T400 Color Inkjet Web Press announced today during a press event being held at Los Angeles based O'Neil Data Systems. With a 42” web width, the T400 offers more than just raw speed, promising to be a game changer for several target markets.
Published March 14, 2011
On Friday, March 4th, DG3 North America announced the acquisition of substantially all of the assets of The Ace Group of Manhattan. DG3 touted its ability to expand its Interactive Services group through this acquisition. This interview with Ace Group’s Val DiGiacinto and DG3’s Tom Saggiomo digs deeper into the transaction and what it holds for the future of both firms.
Published March 1, 2011
Published March 1, 2011
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