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The Digital Postal Mail Revolution, Will it Speed the Demise of the U. S. Postal Service?

For almost a decade, pundits have been projecting that paper mail, especially transactional mail, will be displaced by electronic alternatives. Just like the paperless office, it hasn't happened yet. But there's a lot happening in the digital postal mail realm that could change the picture entirely. John Payne of Zumbox talks about what's ahead.

By Cary Sherburne
Published: August 30, 2011

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Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.

Please offer your feedback to Cary. She can be reached at cary@whattheythink.com.

 

Discussion

By Clint Bolte on Aug 30, 2011

If these e-boxes can prove to maintain the security they claim, one simple buyer behavior that will benefit this new vendor relationship is the elimination of the time consuming difficulty of maintaining the plethora of ID and passwords for all of an individual's internet accounts. While specialty apps on smartphones will do the same thing, security would definitely be a concern.

The USPS is truly doomed as verified by the recent news release example of their two large unions now insisting upon the idle pay stipulation and "holding box" arrangement for employees who have no work due to evaporated snail mail volumes.

The Federal law will not allow the USPS to go out of business. However, any of us would be putting together contingency plans for fulfilling the mission with only a fraction, like 10% or 25%, of existing volume.

 

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