Published: July 12, 2019
In 2016, there were 58,489 employees in establishments in NAICS 54182 (Public Relations Agencies). Employment in this category has grown +17% from 2010 to 2016.
Published: June 28, 2019
Industry profits data came out earlier this month, and overall profits slipped a little. Annualized profits for Q1 2019 were $3.58 billion, down slightly from $3.66 billion in Q4 of last year. Again, it’s the large printers that are dragging down overall industry profitability.
Published: June 21, 2019
In 2016, there were 194,792 employees in establishments in NAICS 54181 (Advertising Agencies). Employment in this category has grown +31% from 2010 to 2016.
Published: June 14, 2019
Printing shipments for April were up from March, happily disrupting what has become the usual seasonal pattern. Even better, April 2019 shipments came in above April 2018 shipments.
Published: June 7, 2019
In 2016, there were 472,163 employees in establishments in NAICS 5418 (Advertising, Public Relations, and Related Services). Employment in this category has grown +15% from 2010 to 2016.
Published: May 31, 2019
In our annual Print Business Outlook Survey, we found that the top opportunities for print businesses included some newer, proactive items, with some of the old chestnuts falling off the tree. As we saw with recent Business Challenges, could this reflect a “changing of the guard” of print business management?
Published: May 24, 2019
in 2016, there were 37,875 establishments in NAICS 5418 (Advertising, Public Relations, and Related Services). Two-thirds of these establishments (65%) have under four employees, 79% have under 10 employees, and 88% have under 20 employees. The largest agencies (100 or more employees) only account for 2% of all establishments.
Published: May 17, 2019
The value of printing shipments for March were up from February. However, at $6.66 billion, March 2019 shipments came in below March 2018’s $6.74 billion. That’s not a huge disappointment, but we were hoping for a better month.
Published: May 10, 2019
Overall printing employment dropped -0.7% from March to April 2019 and on a year-over-year basis is down -2.9%. Production employment dropped a tad from March to April, and is down -4.5% from April 2018. Non-production employment was up +0.6% from April 2018 to April 2019.
Published: May 3, 2019
In Winter 2018/2019, we conducted our annual Print Business Outlook Survey and found that the top challenges for print businesses included some new cares and concerns with some of the old challenges falling by the wayside. Could this reflect a “changing of the guard” of print business management?
Published: April 26, 2019
In 2016, there were 5,650 Sign Manufacturing establishments (NAICS 33995). The decline and rise of sign manufacturing over the course of the 2010s reflects the impact of the Great Recession, as well as the recovery and the growth of digital printing into traditional signmaking.
Published: April 19, 2019
Printing shipments for February 2019 came in at $6.08 billion. In keeping with the industry’s seasonality, it’s down from January, but so far 2019 shipments are higher than 2018’s.
Published: April 12, 2019
In 2016, there were 2,556 establishments classified as Outdoor Advertising (NAICS 54185). In 2010, NAICS 54185 comprised 2,378 establishments—but note that the Census Bureau changed the name of this category in 2012.
Published: April 5, 2019
In Winter 2018/2019, we conducted our annual Print Business Outlook Survey and found that business in 2018 was perceived by survey respondents as overall pretty good: 42% said that revenues had increased by six percent or more compared to 2017.
Published: March 29, 2019
In 2010, there were 8,219 establishments classified as PR Agencies. By 2016, there had been a net gain of +3.2%.
Published: March 22, 2019
Overall, annualized printing industry profits for Q4 2018 were $3.66 billion—not a massive gain from Q3 but a gain nonetheless (we’ll take it). It also appears that the “tale of two cities” trend is—at least temporarily—on hold.
Published: March 15, 2019
In 2010, there were 13,248 establishments classified as Advertising Agencies. By 2016, there had been a net gain of +1.0%, the ups and downs reflecting the changing role of the ad agency.
Published: March 8, 2019
Printing shipments for December 2018 came in at $6.40 billion. In keeping with the industry’s new seasonality, that’s down from November, but higher than December 2017—but just barely.
Published: March 1, 2019
In 2010, there were 38,335 establishments classified as Advertising, Public Relations, and Related Services. By 2016, there had been a net loss of -1.2%. This is a very broad industry classification, comprising a disparate bunch of business types, each of which has its own unique dynamics.
Published: February 22, 2019
Since 1997, the value of printing shipments went from around 0.75% of GDP all the way down to about 0.35%. So we should not be surprised that parts of the printing industry are falling off the government’s radar.
Published: February 15, 2019
In 2010, there were a total of 28,935 employees in U.S. book printing establishments (NAICS 323117). By 2016, book printing employment had dropped to 19,842.
Published: February 8, 2019
Printing shipments for November 2018 came in at $6.93 billion. In keeping with the industry’s new seasonality, that’s down from October—but it’s still above November 2018’s $6.80 billion.
Published: February 1, 2019
In 2010, there were a total of 32,906 employees in U.S. prepress and postpress services establishments (NAICS 32312). By 2016, “support services for printing” employment had dropped to 24,502.
Published: January 25, 2019
Every January, we provide the latest inflation-adjustment multipliers so that print business owners can get a real sense of how they are performing year-over year.
Published: January 18, 2019
In 2010, there were a total of 57,674 employees in U.S. screen printing establishments (NAICS 323113). By 2016, screen printing employment had grown to 63,056—the opposite of what we have seen in general commercial printing during that same period.