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Recent Commentary & Analysis from Patrick Henry

Patrick Henry, Executive Editor for WhatTheyThink.com is also the director of Liberty or Death Communications, a consultancy specializing in research, education, promotional, and editorial support services for the printing and publishing industries.

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Displaying 1-24 of 471 articles

Memo to self: get all the *?@#! toothpaste out of the tube, or die trying

Published November 26, 2014

Did you know—well, heck, how could anybody know?—that some people are willing to injure themselves if that's what it will take to force the last drop of product out of a container? Or that consumers would rather go to the dentist than see product they've purchased go to waste in packages they can't empty completely?

 

Premium Content Past Is Prologue: 150-Year History Spurs DWS Printing Associates to New Ambitions in Label Production

Published November 18, 2014

Continuous reinvestment and continuous reinvention sum up the strategic thinking at DWS Printing Associates, a Long Island label printing firm with deep roots in the past and a progressive view of the future.

 

And the Winner Is...the Package!

Published November 18, 2014

What lends itself more readily to creative competition than a well designed package? The packaging industry is full of contests that showcase the high degree of graphic innovation that can be found in packages of all types and materials. Here is a short list of some of the competitions that celebrated the art of packaging design in 2014.

 

Holiday Season Marketing and Packaging Trends

Published November 12, 2014

Can it be mid-November already, with preparations for the year-end holidays getting into full swing? Just ask International Paper. The Wall Street Journal recently quoted IP’s chief executive Mark S. Sutton as saying that box orders for the online retail segment have been up 15% year-over-year in 2014 and could continue rising, depending on demand. The story reports that the surge in demand for holiday packaging from both online and traditional retailers is helping to improve the performance of IP’s industrial packaging unit, which provides cardboard boxes, specialty packaging, retail displays, and paper bags.

 

New Survey Report Takes Fact-Based Look at Label & Packaging Market Realities

Published November 11, 2014

Filtering what we know from what we think we know about label and packaging market trends is the objective of “Emerging Technologies for Packaging Innovation,” a newly published report from GrCI Cal Poly and Packaging World.

 

The Beauty of Packaging

Published October 27, 2014

Sometimes, it’s good to step back from the speeds, feeds, and tech specs to reflect on the fact that packages and labels can be, well, downright beautiful. Eye-beguiling examples of the aesthetic gems that high-end production makes possible are all over the Internet.

 

Impact of the Internet on Print

Published October 21, 2014

Messe Düsseldorf, the organizer of the drupa trade fair, recently published a “drupa Global Insights Report” on the impact of the Internet on print. It’s based on responses to a survey from more than 1,000 senior decision-makers in the printing industry, including 240 who furnished personal examples of the impact in their own companies.

 

The Wrap: Label and Packaging Production Solutions at Graph Expo/CPP 2014 (Part 3)

Published October 21, 2014

Post-processing equipment and software solutions for labels and packaging were well represented at Graph Expo/CPP, which has come into its own as a showcase for these applications.

 

The Wrap: Label and Packaging Production Solutions at Graph Expo/CPP 2014 (Part 2)

Published October 14, 2014

The productive, colorful, versatile, and cost efficient digital systems for labels and packaging on display at Graph Expo 2014 will come to be seen as inevitable investments for every printing company that is serious about making it in the label and packaging business.

 

The Wrap: Label and Packaging Production Solutions at Graph Expo/CPP 2014 (Part 1)

Published October 7, 2014

Among printing systems for the quick, attractive, and cost efficient production of labels and packaging, none do it better than or nearly as often as offset and flexographic presses. Conventional label and packaging production was well represented at Graph Expo/CPP 2014.

 

MPS: A Multinational, Multi-Capable, and Multifaceted Packaging Producer

Published September 30, 2014

With a manufacturing footprint that spans more than 50 plants on three continents, Multi Packaging Solutions (MPS) stands at the crossroads of nearly every major market and technological trend in packaging production. In this interview, MPS’s Erin Willigan talks about what it takes for a diversified packaging company to remain a leader on a global scale.

 

Packagers Are Urged to Come to CPP Expo for the “Best Technology Investment Opportunities in Converting and Package Printing”

Published September 23, 2014

Co-located with Graph Expo, the CPP Expo for packaging specialists does full justice to the term “show within a show” by offering a rich mix of exhibits, educational sessions, and technology investment opportunities.

 

“Virtuous and Healthy” Packaging

Published September 18, 2014

“Virtuous and healthy: those are the attributes of tomorrow’s packaging.” That proposition keynotes Packaging trends / The future of manufacturing, a white paper addressing the ethical as well as the technical mandates that packaging manufacturers must uphold in changing consumer cultures.

 

GCS Sets Scholarship Record of $62,000 to Graphic Communication Students

Published September 15, 2014

David Luke, President of GCSF, and Pat Henry talk about the history of the organization and where things are today with their vision of consolidating scholarships through all-volunteer work without overhead costs.

 

CPG Companies Urged to Prepare for a “1-5-10” Digital Future

Published September 12, 2014

Consumer packaged goods (CPG) companies need to plan for a “1-5-10” market in the United States during the next five years, in which digital’s current 1 percent penetration will likely expand to 5 percent and could accelerate to as much as 10 percent in short order. The source is a new report, The Digital Future: A Game Plan for Consumer Packaged Goods, prepared for the Grocery Manufacturers Association (GMA) by The Boston Consulting Group (BCG), Google, and Information Resources, Inc. (IRI).

 

Premium Content Growing Appreciation for Versatile Substrate Keeps the Pace Brisk at Axis Corrugated Container

Published September 9, 2014

Corrugated board meets a wide range of consumer and non-consumer packaging requirements. Customers who appreciate the full range of functional and creative possibilities with corrugated board are turning to Axis Corrugated Container for help in migrating their packages to the substrate.

 

How Esko and Cape Systems Optimize Packaging for Palletization

Published September 3, 2014

Brad Leonard, Global Business Development - Cape at Esko, gets us up to speed on the Cape unit and gives Pat Henry a beginner's course on "palletization" and how Cape/Esko are able to help optimize the variables that go into it.

 

For Packagers, Some (Pet) Food for Thought

Published August 27, 2014

We Americans love our pets, and there’s no surer proof than the staggering sums we spend on feeding them. That spending drives a gravy train for packagers serving the pet food vertical.

 

Premium Content Redefining Print: Joel Quadracci Discusses Quad/Graphics and the View from the Industry’s Front Ranks

Published August 25, 2014

At the recent PRIMEX East leadership conference by IDEAlliance, Quad/Graphics Chairman, President and CEO Joel Quadracci gave a keynote presentation in which he reviewed the state of the industry, discussed the impact of new technologies, and commented on Quad’s rise to the number two position among all U.S. printing firms.

 

"Mobile Activated Media" Combines Print and Mobile for Better Marketing

Published August 25, 2014

John Puterbaugh, EVP and Chief Digital Officer for Nellymoser, talks to Pat Henry about mobile media and mobile marketing. John explains a philosophy called "mobile activated media".

 

Consumers Say, “Nice Package,” but Only Up to a Point

Published August 20, 2014

If looks were everything, consumers would be over the moon about their packaging. According to packaging solutions provider MeadWestvaco, appearance is the one aspect of packages that consumers rate higher in performance than they do in importance. It's what prompts two-thirds of them to buy products off the shelf without knowing anything about them or doing any research into them.

 

Premium Content Choosing “Commitment” as Its Brand Identity, Lofton Label Regroups and Succeeds

Published August 19, 2014

Lofton Label targets its vertical markets with care and serves its customers with scrupulous attention to detail. In this company profile, CEO Mike Lane talks about how he developed the objectives and implemented the strategy that turned the business around.

 

The Resilience of the Printed Magazine

Published August 11, 2014

At IDEAlliance PRIMEXEAST Pat Henry interviewed Malcolm Netburn, Chairman of CDS Global about the pressure magazines are under and why so many new magazines are started and why they are resilient.

 

EskoWorld 2014 Puts Spotlight on Branded Packaging

Published July 21, 2014

In one way or another, making packages better vehicles for brand communication underlay most of the presentations at EskoWorld 2014, a user conference that drew more than 700 people to Orlando. Esko also used the occasion to launch Suite 14, a software collection that aims to provide a common interface for all participants in the package creation workflow.

 

Premium Content Inkjet’s Irresistible Rise Is Showcased at FESPA Digital 2014

Published June 13, 2014

Last month, being in touch with the latest developments in wide-format inkjet printing for graphic arts and industrial applications meant being at FESPA Digital, a European trade expo billing itself as the “largest focused digital print exhibition worldwide this year.”

 

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