With Print, Brands Live Haptically Ever After
Published on April 11, 2016
Haptics is the branch of neuroscience concerned with the sense of touch. Daniel Dejean of Sappi discusses why the tactile appeal of print—along with all of the other kinds of sensory stimulation it provides—can be such a powerful advantage for the medium in brand marketing campaigns.
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PGSF Launches New Campaign to Inform Student about Careers in Graphic Communications
Published: September 21, 2017
The Print and Graphics Scholarship Foundation (PGSF) has launched a new campaign that includes a poster and brochures that show students various career paths in graphic communications. Dr. Joe Webb talks with John Berthelsen, VP of Development about the campaign. Watch to learn more about how you can get involved.
Zwang on Advancements Across Toner and Inkjet Digital Printing
Published: September 19, 2017
David Zwang provides his perspective on digital printing technologies from toner-based machines to production inkjet. The show marked the mainstreaming of expanded color capabilities in toner such as white inks and fluorescent inks. On the production inkjet side there are number of emerging next generation platforms to consider.
Random Automation at Print 17
Published: September 15, 2017
On day 3 of Print 17 Frank Romano pitched the most random idea for a show floor tour video. Frank said, "I want to do something that has never been done before." We said sure. Next time, we'll ask more questions.