Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.
Please offer your feedback to Cary. She can be reached at [email protected].
Displaying 1426-1525 of 1805 articles
Published October 10, 2013
Cary Sherburne talks to Xerox President of Global Graphic Communications at Print 13 about the changes at Xerox in how they are supporting the graphic communications market.
Published October 8, 2013
Corporate EVP and President of Xerox Technology Business Armando Zagalo de Lima talks to Cary Sherburne about their acquisition of Impika as they discuss the impact of technology change on the industry.
Published October 7, 2013
Brian Dollard with Canon USA talks about the new Melville New York headquarters that houses the largest Canon showroom in the world and shares details on their new Niagara platform.
Published October 7, 2013
Cary Sherburne talks to Print Evangelist Pat McGrew of HP about the return of print to the marketing mix and about how print service providers are offering more than print and getting more bang for the buck out of offering new technologies to customers.
Published October 4, 2013
Bills are necessary, and necessarily a little boring … or maybe not. A great deal is happening in the electronic statement realm and it is pretty exciting stuff.
Published October 4, 2013
Xeikon America President Mike Ring talks to Cary Sherburne about their new Trillium liquid toner technology. They discuss developments, details of the technology, and timing of the full release.
Published October 1, 2013
Marco Perlman, Founder and CEO of Digipix, speaks with Cary Sherburne about the growth of their company and their use of HP Indigo presses to offer a wider range of products.
Published October 1, 2013
At PRINT 13, Neopost USA unveiled an interesting cloud-based Delivery Preference Manager (DPM) solution designed to help companies manage customer delivery preferences. A little over a year after Neopost S.A.’S acquisition of GMC Software Technology, we checked in with Dennis P. LeStrange President & CEO of Neopost USA to find out more about DPM, what else is new at Neopost and look into the impact of the GMC acquisition.
Published September 30, 2013
Mike Ring, President of Xeikon America, gives Cary Sherburne a quick update on Xeikon's business and the financial health of the industry. They also talk about the growing labels and packaging sector as well as their document business.
Published September 24, 2013
Cary Sherburne talks to Michael Musgrave, VP and COO of Heritage Paper, about their transition to digital 3 years ago and how the team at HP has helped them in their business.
Published September 23, 2013
In an exclusive WhatTheyThink interview, Benny Landa talks to Cary Sherburne about what has been happening with the company since drupa and Graph Expo. They discuss things they've learned and major changes they have made to the design of units since visiting over 100 customers in the field.
Published September 19, 2013
Cary Sherburne talks to Marc Olin about his transition to interim CFO and gets an inside look at the new EFI corporate headquarters.
Published September 17, 2013
Darrell Friesen, President of Jet Label, talks to Cary Sherburne about their shift to digital and how their business responded to the wider economic downturn.
Published September 16, 2013
Adobe, MPA, 4As and a group of publishers collaborated to develop a set of metrics to standardize the measurement of engagement for digital publications. Previously there were a variety of inconsistent measurement methodologies with no standard reports and varying metrics. Hear what MPA’s Ethan Grey and Adobe’s Lynly Schambers-Lenox have to say about these new standardized audience metrics for digital publications.
Published September 16, 2013
Chris Payne, VP of Marketing for Kodak, talks to Cary Sherburne about emergence from bankruptcy and the company's focus going forward.
Published September 13, 2013
Cary Sherburne wraps up Print 13 with her final thoughts on the show. One thing that stood out was the pace of change in the industry given the innovations on display at Print in just one year removed from drupa.
Published September 11, 2013
Marco Boer of IT Strategies talks to Cary Sherburne about what strikes him at Print 13 after a day or so to peruse the floor. While there is less iron and less overall space taken up, Marco finds Print more interesting.
Published September 10, 2013
Matt Giandonato, Digital Print Supervisor at Tukaiz, talks to Cary Sherburne about their long history with Indigo presses and what they are able to do better with the 5600 versus the 5500. They also discuss working with HP partners like Scodix and other new developments at the company.
Published September 9, 2013
HP Print Evangelist Pat McGrew talks to Cary Sherburne about what to look for at Print 13. Pat gives great advice and strategies for getting the most out of the show.
Published August 27, 2013
Leslie Rutlege, Director of Operations at Clear Story, talks to Cary Sherburne about the manufacturing elements that has driven their success and things they are experimenting with to push the envelope.
Published August 27, 2013
Following a recent experience with a personalized video bill from AT&T, Senior Editor Cary Sherburne interviewed SundaySky President and chief revenue officer Jim Dicso to learn more about the company’s operations. SundaySky provides the infrastructure for high volume personalized videos from AT&T, Lenovo, Office Depot and more.
Published August 26, 2013
Senior Editor Cary Sherburne recently joined 36 other industry analysts and journalists at a special event at Canon USA’s brand-new Melville NY headquarters located at One Canon Park. Also attending the event were WhatTheyThink’s Frank Romano, Richard Romano, David Zwang and Patrick Henry. Sherburne shares her thoughts about the visit.
Published August 20, 2013
Peter Cober of Cober Evolving Solutions talks to Cary Sherburne about their business and the changing nature of the business as reflected in their new name. They also discuss being the first install of the Indigo 10000 in Canada.
Published August 19, 2013
As the first HP Indigo 30000 units begin to come to market, we are checking in with new owners to see how these B2 sheetfed presses, optimized for folding carton work, will be affecting their converting businesses.
Published August 13, 2013
As part of its ongoing philanthropic and community support efforts, Canon Solutions America spearheaded an effort to support Delray Beach’s Morikami Museum & Japanese Gardens in the production of a catalog featuring its world-class exhibit of Japanese Kokeshi dolls. Learn how this first-ever digitally printed catalog has opened new doors for the museum.
Published August 12, 2013
Multi-Packaging Services, based in New York City, is an early adopter of the HP Indigo 30000 folding carton press. Senior Editor Cary Sherburne speaks with them to learn more about why they bought this press and what benefits they expect to gain from adding it to their production portfolio.
Published August 12, 2013
Erwin Busselot, Director of Digital Printing at Kodak, talks to Cary Sherburne about Prosper and trends in the European market in book printing and the effect of e-books on this segment.
Published August 9, 2013
In this exclusive interview, Senior Editor Cary Sherburne talks to Presstek CEO David Savage to understand the strategy behind the acquisition and where Presstek plans to go from here.
Published August 6, 2013
Adi Chinai, Managing Director of King Printing, talks to Cary Sherburne about moving from offset and toner to production inkjet technology with the HP T350.
Published July 29, 2013
The HP Indigo 10000 B2 press caused a bit of a stir at drupa 2012. Now, more than a year later, the first sold units are making their way into the marketplace. Senior Editor Cary Sherburne takes a look at two very different installs to see how this new press is fitting in and the impact it might be having on conventional printing technologies.
Published July 29, 2013
Marie-Luce Delaune, Marketing Program Manager at Kodak, talks to Cary Sherburne about the S series printheads.
Published July 26, 2013
Dscoop, the Digital Solutions Cooperative, recently appointed Mike Fogarty as its new Global Executive Director to replace long-time Executive Director Eric Hawkinson, now at Canon. Senior Editor Cary Sherburne spoke with Fogarty to learn more about why he joined the organization and what he expects to achieve there.
Published July 23, 2013
With Print 2013 rapidly approaching, ‘tis the season for product updates, many of which were shown as technology demos or prototypes at drupa 2012. Delphax Elan is one of those products. Senior Editor Cary Sherburne speaks with Delphax CEO Dieter Schilling to see what’s new.
Published July 15, 2013
Mark Sarpa, Progressive Solutions CEO, talks to Cary Sherburne about an online printer directory being used by Dscoop members.
Published July 15, 2013
With the adoption by Procter & Gamble of PantoneLIVE to better control its iconic library of brand colors throughout the production process, we wondered what that means for the packaging supply chain as a whole. Senior Editor Cary Sherburne talks to Pantone’s Cheryl Johnson to learn more.
Published July 12, 2013
AT&T Mobile now features personalized video explaining bills for new customers or those who change their plans. In addition to reducing the call volume at AT&T call centers (a significant reduction in bill-related calls, according to a company blog), it has a real WOW factor, with almost 80% of recipients watching the video all the way through. Senior Editor Cary Sherburne explains.
Published July 12, 2013
A couple weeks ago, a source informed Senior Editor Cary Sherburne that HP was in the process of pulling the plug on its Hiflex MIS and web-to-print offerings. While there has been no official public announcement from HP, this article summarizes what customers are being told and includes an official statement from HP.
Published July 12, 2013
Chris Harold, VP of Business Development at Mohawk, speaks with Cary Sherburne about the history of the Superfine brand and it's place in today's digital world.
Published July 10, 2013
On July 10th, Xeikon conducted a web briefing for journalists and industry analysts to provide an update on developments with its Trillium liquid toner technology shown as a technology demonstration at drupa. Senior Editor Cary Sherburne shares some of the highlights.
Published July 8, 2013
John Tenwinkel, Director of Dscoop University, talks to Cary Sherburne about his new position as they discuss the goals of the initiative and the vision for the group.
Published July 8, 2013
With the recent announcement of a bankruptcy filing by National Envelope, Senior Editor Cary Sherburne took a closer look at the envelope market. Is it a doomed and declining market or are there bright spots that signal a viable market moving forward?
Published July 2, 2013
Chris Petro, Dscoop Global Chairman talks to Cary Sherburne about the changes in the organization including management changes and other initiatives.
Published June 21, 2013
Giovanni Ghilardi, Sales and Marketing Director at Meccanotecnica, talks to Cary Sherburne about their book business and the reception of high end book binding.
Published June 20, 2013
Mark Debouer, Sales Manager for SET, talks to Cary Sherburne about their business as a software reseller in the industry and the effect of continuing industry change.
Published June 18, 2013
Neenah Paper is “running towards new media,” not running from it, with its The Beauty of Engraving and The Beauty of Letterpress sites. They are also leveraging this presence to financially support two worthy causes: preservation of the Hamilton Wood Type & Printing Museum and support for victims of the Moore OK tornado tragedy. Read more.
Published June 18, 2013
Kent Larson, VP at Bridgeport National Bindery in Massachusetts, talks to Cary Sherburne about trends in their business and how they've continued to transform themselves from bindery, to digital printer, and beyond.
Published June 17, 2013
Andreas Nielen-Haberl, Product Category Manager at Kodak, talks to Cary Sherburne about developments on the Nexpress - including the addition of gold pearlescent color.
Published June 13, 2013
Stefan Hunkeler, CEO of Hunkeler AG, talks to Cary Sherburne about trends in the transactional printing market and what commercial printers should be doing to take advantage of them.
Published June 12, 2013
Following Ricoh’s announcement that it would not be participating in Ipex 2014, WhatTheyThink Senior Editor Cary Sherburne reached out to Ricoh Europe’s Graham Moore to learn more about this decision and Ricoh’s overall customer engagement strategy.
Published June 11, 2013
Duncan Newton, Managing Director of Global Bookbindery, talks to Cary Sherburne about digital book binding at high speeds and high volumes.
Published June 10, 2013
David Reny, EVP of Standard Finishing, talks to Cary Sherburne about managing the quality of data in print workflows. David talks about both print quality data and printed piece content data.
Published June 6, 2013
Ricoh Europe GM Benoit Chatelard talks to Cary Sherburne about the many announcements made at the recent Hunkeler Innovations Days.
Published June 5, 2013
Juan Pablo Méndez, Director General de Mayaprin, habla con Cary Sherburne acerca de sus negocios en Guatemala y entrar en la impresión digital de HP Indigo.
Published June 4, 2013
Martijn Groot, CEO and Co-Founder of Peecho, talks to Cary Sherburne about their business and explains what a "print button for the Internet" is.
Published June 3, 2013
Eric Hodel, Director of Sales for Hunkeler, gives his impressions of this years Hunkeler Innovation Days and what makes this event special.
Published May 31, 2013
George Promis, VP of Continuous Forms Solutions at Ricoh, talks to Cary Sherburne about the evolution of digital form printing.
Published May 24, 2013
Andy Fetherman, Director of Digital Solutions for Muller Martini, talks to Cary Sherburne about the trends today in finishing and the impact of digital and inkjet.
Published May 23, 2013
Andre Brazeu, Senior VP & GM of Ricoh Americas, talks to Cary Sherburne about trends in the inkjet market and the acceptance of the technology.
Published May 20, 2013
Bill Graushar, Vice President of Post Press Technologies at QuadGraphics, gives us an update on what's happening with the company. They also discuss what's new in the post-press arena.
Published May 16, 2013
Buddy Mountcastle, Senior Marketing Executive for Canon Solutions America, talks to Cary Sherburne about the USPS and the challenges presented to the mailing segment of the industry.
Editor's Note: The USPS originally announced plans to discontinue Saturday delivery but recently reversed course and announced they would not at this time.
Published May 9, 2013
Jim Harvey, Executive Director of CIP4, gives Cary Sherburne the latest inside scoop on jdf development.
Published May 6, 2013
Rido Simen, Business Operations Manager at GraphTech, talks to Cary Sherburne about their focus on monochrome inkjet printing with a small footprint.
Published May 3, 2013
German Sacristan is ROMI (Return on Marketing Investment) Developer for Kodak and the author of The Digital and Direct Marketing Goose: 16 Tips and Real-life Examples That Will Help You Lay More Golden Eggs. His work is focused on helping marketers gain increased ROI through the use of data and effective marketing techniques. We spoke to him recently to learn more.
Published April 26, 2013
Bill Casella, Production Manager at Winchester Printers, talks to Cary Sherburne about managing the workflow of several different output devices in their shop.
Published April 25, 2013
Senior Marketing Executive Buddy Mountcastle and Cary Sherburne discuss current book printing trends and how Canon is helping its customers as run lengths shrink down to as small as a Book-Of-One while the market continues to increase.
Published April 24, 2013
Last month, Blurb announced a global partnership with Samsung for auto-creating photo books and magazines on the company’s new GALAXY S 4 smartphone, available today from T-Mobile and later this week from other carriers. Senior Editor Cary Sherburne spoke with Blurb SVP Bruce Watermann who shared details about the app and his thoughts about mobile and print in general.
Published April 22, 2013
Cary Sherburne talks to Harold Weimer, President of Heidelberg Americas, about the changing North American strategy for the company and the differences in the European and North American markets.
Published April 19, 2013
Cary Sherburne interviews HP Vice President Aurelio Maruggi about the different applications in high speed inkjet including book printing, magazine printing, and other areas.
Published April 18, 2013
WhatTheyThink was saddened to learn of the passing of innovator and entrepreneur Efi Arazi on Sunday. Senior Editor Cary Sherburne spoke with EFI CEO Guy Gecht and Landa Nanographics CEO Benny Landa who share their thoughts about Arazi’s contributions to the industry and the world, and she invites our readers to chime in with their own remembrances and thoughts about this great man.
Published April 18, 2013
VP of Marketing Francis McMahon talks to Cary Sherburne about the new Canon Solutions America and it's three divisions and how Oce and Canon have combined to make up the new Canon organization.
Published April 16, 2013
Dieter Schilling, President and CEO of Delphax, talks to Cary Sherburne about the elan 500 first introduced at drupa last year.
Published April 16, 2013
At Graph Expo, we reported on some interesting software additions to the Konica Minolta family of products. WhatTheyThink’s Senior Editor Cary Sherburne followed up with Gavin Jordan-Smith, Vice President for Solutions and Production Planning, to see what else is new at the company.
Published April 12, 2013
Following the acquisition of GMC Software Technology by Neopost last summer, long-time Chairman and CEO Dr. René Müller has ceded the CEO position to Henri Dura, retaining the position of President of the Board for the time being. Senior Editor Cary Sherburne spoke with Dura to learn more about his background, the status of the integration process post-acquisition, and his strategic view of the future.
Published April 11, 2013
In October of 2012, Presstek announced the completion of its sale to American Industrial Partners Capital Fund, taking the company private. WhatTheyThink has learned that the company is in the process of undergoing a significant restructuring. Senior Editor Cary Sherburne spoke with David Savage, Presstek’s new CEO, to get the details.
Published April 9, 2013
Gary Marron, Sales and Marketing Manager at HP Hiflex, talks to Cary Sherburne about what it's like being a part of HP and how the Hiflex products fit with the rest of the HP line up.
Published April 9, 2013
Senior Editor has been having ongoing conversations with Adobe’s Lynly Schambers-Lenox, Group Product Marketing Manager, Digital Publishing, about the impact adoption of digital publishing is having on magazinepublishers, especially for users of Adobe’s Digital Publishing Suite. In this article, Schambers-Lenox shares new data that is beginning to show real results in revenue, advertising and subscribership for publishers.
Published April 8, 2013
Last month, WhatTheyThink’s Senior Editor Cary Sherburne joined a group of journalists, industry analysts and customers for a visit to Canon’s Poing Customer Experience Center located on the outskirts of Munich, Germany.
Published April 5, 2013
Cary Sherburne interviews Jeroen van Druenen, Director at Jubels and Vice President of the XMPie Users Group. He talks about how XMPie has helped his company to transform themselves and remain competitive in a challenging economy.
Published April 2, 2013
Marco Perlman, Founder and CEO of Digipix speaks with Cary Sherburne about why he travels so far from home in Brazil to attend Dscoop.
Published April 1, 2013
Jonathan McGrew talks to Cary Sherburne about his mother, industry social media legend and print evangelist Pat McGrew who seems to be EVERYWHERE on Foursquare - sometimes even at the same time!
Published April 1, 2013
Marco Boer of IT Strategies talks to Cary Sherburne about his struggles finding the right kind of shampoo at hotels across the world for his unique hairdo. Marco introduces us to the exciting new world of nanoshampoo.
Published March 25, 2013
Peter Schaefer, Partner at New Direction Partners, talks to Cary Sherburne about what he's seeing in M&A trends in the industry.
Published March 21, 2013
In a move that is likely to cause a few ripples, Eric Hawkinson, who has been Executive Director of Dscoop, HP Indigo’s user group, will be departing to join Canon Solutions America, working for VP of Marketing Francis McMahon as Director of Marketing. Cary Sherburne speaks with several of the principals about this surprising move.
Published March 21, 2013
Francis McMahon, VP of Marketing for Canon Solutions America, talks to Cary Sherburne about bringing Eric Hawkinson in as Director of Marketing in Production Printing.
See Also: Dscoop Executive Director Eric Hawkinson to Depart by Cary Sherburne
Published March 18, 2013
Following Tom Vacchiano’s departure as President of X-Rite Pantone, WhatTheyThink’s Senior Editor Cary Sherburne spoke with his successor, long-time Danaher veteran Ron Voigt, in this exclusive interview to learn more about Danaher business strategies and the future prospects of X-Rite Pantone under the Danaher banner.
Published March 12, 2013
David Murphy, Director of Marketing at HP, talks to Cary Sherburne about the importance of educating their customers on how to enter the creative process and do more selling upstream.
Published March 11, 2013
With pieces of Kodak being lopped off as it works to emerge from bankruptcy proceedings, some are taking root as new businesses. Senior Editor Cary Sherburne interviewed one of the founders of Three Leaf Insights, born out of the ashes of Kodak’s MarketMover Managed Campaign Services, as well as a print service provider and an end customer, to offer a view of how these services are likely to evolve after being shed by Kodak.
Published March 8, 2013
Bryan Rose, VP & GM of Cooley Commercial Graphics talks to Richard Romano about their sustainable chemistry corporate philosophy.
Published March 5, 2013
Dscoop Executive Director Eric Hawkinson talks to Cary Sherburne about the growth of both the Dscoop membership and conference attendance and plans for the organization moving forward.
Published February 26, 2013
WhatTheyThink has become aware of a number of major changes at Mimeo.com over the last few months. With the recent decision by CEO Adam Slutsky to step down, Senior Editor Cary Sherburne talked with Co-Founder and new CEO John Delbridge to get the inside scoop.
Published February 25, 2013
Dscoop, the Digital Solutions Cooperative, just held its 8th annual conference. The group, comprised primarily of HP Indigo and HP Scitex users in the graphic arts industry, has continued to add member value since its inception. At Dscoop8, which concluded last week in Nashville, Tennessee, Dscoop raised the bar once again with new member value.
Published February 22, 2013
How does a printing company with more than a century of history and success step out of the box and reinvent itself for another century of success? Hire the right people! WhatTheyThink Senior Editor Cary Sherburne spoke to industry veteran Tom Clifford to find out how he and his team have made a difference at HCMiller.
Published February 19, 2013
A recent press release from Tukaiz, an early adopter in color digital printing, caught the eye of Senior Editor Cary Sherburne. This interview with Frank Defino, Sr. and Frank Defino Jr. provides more “color” to the story!
Published February 14, 2013
WhatTheyThink's Cary Sherburne gives a wrap up from Hunkeler Innovation Days and talks about the evolution of the market and how the event has evolved to respond.
Published February 14, 2013
As the digital transformation of the packaging industry continues to present new challenges and opportunities for both brand owners and converters, WhatTheyThink Senior Editor checked in with Aviv Ratzman, CEO of Highcon, to see what progress the company has made relative to Euclid, its market entry for laser die cutting and creasing. Read more.
Published February 13, 2013
Franz Hunkeler, Chairman of Hunkeler AG, talks to Cary Sherburne from Innovation Days and shares his thoughts on things that stood out about this particular event.
Published February 12, 2013
Johan Laurent of Standard Finishing talks about what's caught his eye at Hunkeler Innovation Days. Johan highlights the importance of increasing system up-time and productivity, two of the big themes at the show.
Published February 11, 2013
Stefan Hunkeler, CEO of Hunkeler AG, gives Cary Sherburne some highlights from Innovations Days 2013 in Lucerne Switzerland.
Published February 8, 2013
Hamilton Costa is with Cary Sherburne and gives us an update on what is happening in the Latin American printing market.
Published February 4, 2013
Brenda Kai, Executive Director of EDSF, talks to Cary Sherburne about the mission of the organization and it's expanding role in the industry.
10 Things PSPs Should Consider Before Adopting Robotics: What You Need to Know to Begin the Journey
Why Highly Targeted Communications Make Digital Print Essential to Modern Marketing
Wide Format in 2026: How Technology Is Reshaping Competitive Advantage
© 2026 WhatTheyThink. All Rights Reserved.