The COVID-19 pandemic is forcing the world to change quickly, and printers don’t have the luxury of waiting to see what’s going to happen. They must start getting business as quickly as possible and make up for the weeks of sale losses. To survive, it will take fast action on the part of print owners to adjust to the new post-virus economy. Luckily, most practices are already available to deal with the new dynamics. John Giles explains how many printers are reviewing their business practices as they deal with what they have learned from the lockdown.
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John Giles is a consultant for the printing industry who works with Tom Crouser and CPrint International to help printers prosper. Contact John at (954) 224-1942, [email protected], or [email protected]
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