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Exclusive Interview: EFI CEO Bill Muir and CFO Marc Olin Discuss Recently Announced Acquisition by Siris Capital Group

A press release from EFI Monday morning caught the industry by surprise. The company announced a definitive agreement to be acquired by an affiliate of Siris Capital Group LLC. Senior Editor Cary Sherburne spoke with CEO Bill Muir and CFO Marc Olin to get some background on the announcement.

By Cary Sherburne
Published: April 16, 2019

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Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.

Please offer your feedback to Cary. She can be reached at cary@whattheythink.com.

 

Discussion

By Chris Lynn on Apr 16, 2019

To Cary's great question "Can you explain what expertise you expect them to bring that you didn’t already have available?", the answer was in effect "We just want to be free from the quarterly reporting pressure".

Maybe - but there will be additional pressure to service the debt that Siris will take on, and it is hard to believe Siris will not seek to realize value by selling parts of EFI to relevant competitors.

 

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