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Industry Insight

Oce Can See the Forest for the Trees

Here’s more fodder for those of us fighting the “print kills trees” fight:

By Richard Romano
Published: May 29, 2012

Here’s more fodder for those of us fighting the “print kills trees” fight:
Océ, a Canon Group company...today announced that the Océ Eco Start Program funded the planting of over 350,000 trees in 2011. The Océ Eco Start Program partners with Trees for the Future, planting trees on behalf of Océ U.S. customers to help offset CO2 emissions attributable to the energy usage from production equipment during the first year of operation.
The Eco Start program also comprises initiatives designed to reduce the environmental impact of production printing equipment and consumables, and help customers run “green” businesses.
Since 2009, Standard Register has been actively engaged in the Carbon Disclosure Project's (CDP) Supply Chain program to reduce carbon emissions. Participation in the program helped Standard Register identify ways to realize significant energy savings from emissions reduction activities. So when Standard Register decided to upgrade outdated printing technology, Océ's Eco Start program and commitment to energy efficiency was a factor in their purchase decision. "Replacing our digital fleet resulted in tremendous productivity gains," said Steve McDonell, Vice President of Engineering. "But not only that – our new Océ fleet was a significant factor in reducing energy usage by 37%! Undoubtedly, without the Océ 6000 fleet it would have been difficult to realize that accomplishment."
Standard Register was the winner of 2011’s Third Annual WhatTheyThink Environmental Innovation Award for “Sustainability and Your Processes.” Here is more information about Trees for the Future.

Please offer your feedback to Richard. He can be reached at richard@whattheythink.com.



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