Based in in Denmark, Morten Reitoft is the founder, CEO, and Editor of INKISH.TV. INKISH.TV was founded in 2015 to support knowledge-sharing within the printing industry. Morten has been active in the printing industry for the past 20 years, works with clients across the globe supporting both sales and production operations, and speaks at industry events as part of his mission to foster knowledge-sharing and networking. He can be reached at [email protected]
With the Christmas season upon us, our European correspondent, Morten Reitoft of INKISH.TV, looks back at all the friends he has made in the printing industry around the world, and entreats us to think of all the things that unite rather than divide us.
Europeans in general like Americans, American culture, and American entrepreneurship. However, one of the things Europeans often find difficult to understand is the extent to which money seems to influence almost every aspect of American business. Our European correspondent Morten Reitoft of INKISH.TV explains.
Our European correspondent Morten Reitoft recently visited Athens, Greece, to shoot a video of a Greek packaging company. It was his first time in that country, and he took the opportunity to talk to some of the people and companies that lived through the country’s recent economic crisis.
WhatTheyThink, in cooperation with INKISH.TV, was recently invited to visit Onlineprinters in Neustadt an der Aisch in Germany. Onlineprinters is one of the three biggest online printers in Europe with annual revenues exceeding US$233 million. Just a few weeks ago, the company announced that it had added its one-millionth customer.
English has become a global language and the de facto language of business, and American culture and American companies have permeated throughout much of Europe. Our European correspondent Morten Reitoft of INKISH.TV looks at the transatlantic difference in language and culture.
Traditional printers across Europe face stiff competition from cheaper online print service providers—and not just for commodity print products anymore. US printers hoping to enter the European market also face this daunting competition.
Morten Reitoft of INKISH.TV kicks off a new series of editorials offering advice for U.S. companies seeking to enter the European print market. In this first installment, Reitoft stresses that “Europe” is not a single, monolithic market.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.