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Pokémon Go… You Might Want to Pay Attention!

Officially launched on July 6, Pokémon Go is a mobile application that is sweeping the nation. This article explores how the app promises to expand the opportunity for Augmented Reality, and also highlights a few other recent examples of the technology.

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About Barb Pellow

A digital printing and publishing pioneer, marketing expert and Group Director at InfoTrends, Barbara Pellow helps companies develop multi-media strategies that ride the information wave. Barb brings the knowledge and skills to help companies expand and grow business opportunity.

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