WhatTheyThink

Premium Commentary & Analysis

The AI-Driven Future of Print Management

Artificial Intelligence (AI) is now poised to revolutionize print MIS by enhancing financial intelligence and improving budgeted hourly rates (BHRs). AI can analyze past data to keep BHRs accurate, suggesting adjustments when discrepancies arise. It can also assist in creating estimates for customer quotes by evaluating historical data and pricing conditions. Here is what to expect.

Tuesday, July 22, 2025

Not much has changed for print management solutions over the last few decades, but new technologies and an increased focus on business process automation is releasing a wave of innovation in this software segment. That is not to say there has not been any innovation in the print management information system (MIS) software segment but the progress has been iterative. Many print MIS solutions originated in the 1980s and 1990s after the adoption of personal computing and early computational software like VisCalc, Lotus 1-2-3, and Microsoft Excel. The core functionality then, as is today, is creating an estimate for a scope of work based on a complex costing engine with associated markups or profit margins.

As the printing industry transitioned into a custom manufacturing operation from its craft-based origins, print MIS solutions expanded beyond the core functionality with a series of add-on modules. Today, systems commonly include modules for inventory management, planning, scheduling, workflow integrations, shop floor data collection, data analytics, fulfillment/shipping, and accounting. As new technologies, like cloud-based computing, emerged, vendors adapted or rewrote their software to give customers more functionality and flexibility. The next wave of innovation will be powered by artificial intelligence (AI); print MIS vendors are just starting to implement AI-driven features.

Print MIS solutions are built on identifying and quantifying costs to create budgeted hourly rates (BHRs) that become the basis for pricing customer work, tracking job costs, calculating commissions, analyzing sales, valuing work-in-process, and ensuring profitability for the printing company. A budgeted hourly rate is the cost per hour to operate production equipment or deliver a service and represents the minimum rate you must charge to break even. Some costs captured in a BHR include equipment depreciation, direct expenses for equipment like repairs, labor required for that specific operation, supplies required for that cost center, along with portions of the building costs and utilities.


Continue reading your article
with a WhatTheyThink membership.

WhatTheyThink Annual Membership

Less than $4/week.

Get unlimited access to in-depth commentary and analysis covering the latest trends, emerging technologies, operational strategies, and key events across every segment of today's printing industry.

Stay informed. Stay competitive. Stay ahead.
WhatTheyThink Day Pass

$5 for 24 hours

Unlimited access to all of WhatTheyThink. Get your Day Pass

Already a member?
Sign In

About Pat McGrew and Ryan McAbee

Pat is a well-known evangelist for inkjet productivity. At McGrew Group, she uses her decades technical and marketing experience to lead the industry toward optimized business processes and production workflows. She has helped companies to define their five-year plans, audited workflow processes, and developed sales team interventions and education programs. Pat is the Co-Author of 8 industry books, editor of A Guide to the Electronic Document Body of Knowledge, and a regular contributor to Inkjet Insight and WhatTheyThink.com. Ryan McAbee is Chief Analyst at Pixel Dot Consulting LLC.

Recent Articles from Pat McGrew and Ryan McAbee

Workflow Before Hardware: The Fastest ROI in Production Inkjet Starts Before the Press

Workflow Before Hardware: The Fastest ROI in Production Inkjet Starts Before the Press

The production inkjet market continues to mature at an impressive speed. Vendors are delivering genuinely capable platforms, and the hardware argument has never been stronger. And yet print providers continue to miss due dates, chase customer inquiries, untangle billing disputes, and absorb remake costs that have nothing to do with the press on the floor. Pat McGrew and Ryan McAbee explain how money is leaking from the workflow that surrounds the equipment. Read More

Riding the Automation J-Curve: Why the Robotics Revolution Is Your Print Shop's Best Opportunity Yet

Riding the Automation J-Curve: Why the Robotics Revolution Is Your Print Shop's Best Opportunity Yet

The productivity promises of robotics and AI sound almost too good to be true, and yet somewhere between the trade show demos and your actual production lines, there’s a gap that nobody seems to want to address, but understanding it is the single most important thing you can do right now to position your operation for success over the next decade. Pat McGrew and Ryan McAbee talk about the J-Curve. Read More

Labels as Data: The Software Stack Behind Automated Label Production

Labels as Data: The Software Stack Behind Automated Label Production

The smartest operations have stopped thinking about labels as print jobs. Today, they treat them as enterprise data problems. Pat McGrew and Ryan McAbee explain. Read More

AI Won’t Save Your Workflow: But Fixing It First Will Make AI Work for You

AI Won’t Save Your Workflow: But Fixing It First Will Make AI Work for You

There’s a phrase that has echoed through prepress departments for decades: garbage in, garbage out. The same principle now applies to AI adoption across your entire operation, and most print service providers are missing it. Read More

How to Attract, Grow, and Nurture Gen Z Talent

How to Attract, Grow, and Nurture Gen Z Talent

Too often, conversations about Gen Z center on what they lack: experience, patience, or deep technical understanding of legacy systems. That framing misses the opportunity. Gen Z represents the industry’s best chance to rebuild institutional knowledge, modernize workflows, and redefine print as a technology-driven manufacturing career. Doing so requires a shift in how companies recruit, onboard, develop, and retain talent. Read More

Recent Printing Industry News

Friday, June 19, 2026