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Three Strategies to Land 5X Deals: How to Increase Sales in Challenging Times

Salespeople who are trying to identify, develop and close big deals right now are facing unprecedented challenges. Lisa Magnuson details three strategies that will positively impact your win rates for contracts worth five times your average deal size.

Monday, November 16, 2020

Salespeople who are trying to identify, develop and close big deals right now are facing unprecedented challenges. Prospects are distracted, hard to reach, and hesitant to set meetings. Buying teams are avoiding any type of risk or perceived risk, which includes changing products or services. As a seller, your biggest competitor for new customers is the “status quo.” Live virtual prospect meetings mean that relationship building is more difficult than ever.

The three strategies that will positively impact your win rates for 5X deals (contracts worth about five times your average deal size), include:

Let’s break these down one at a time…


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About Lisa Magnuson

Lisa Magnuson founded Top Line Sales in 2005. It has a proven track record of helping companies overcome the barriers to winning TOP Line Accounts. Learn more at www.toplinesales.com.

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