Differentiate Your Business: A Clear Path to Business Growth

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Differentiate Your Business: A Clear Path to Business Growth

Bob Lieber, CEO of Original Thought LLC and a WhatTheyThink contributor, has worked extensively with companies inside and outside the printing industry on how to differentiate their businesses for exponential growth. In this session, Lieber will explain the basics of a differentiating strategy. He will be joined by successful print business owners who have achieved their own success through differentiation. Attendees will leave this session with actionable ideas they can apply to their own businesses.

Recorded June 16, 2010

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About WhatTheyThink

WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.