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Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.

 

Video preview: Ricoh Leverages PTI to Create Cloud-Based Vertical Marketing Services Portal

Ricoh Leverages PTI to Create Cloud-Based Vertical Marketing Services Portal

Published: August 26, 2014

Kurt Konow, Director of Vertical Marketing at Ricoh, talks to Cary Sherburne about their cloud-based marketing services portal that leverages PTI.

 

Video preview:

"Mobile Activated Media" Combines Print and Mobile for Better Marketing

Published: August 25, 2014

John Puterbaugh, EVP and Chief Digital Officer for Nellymoser, talks to Pat Henry about mobile media and mobile marketing. John explains a philosophy called "mobile activated media".

 

Video preview: Responding to Changes in the Book Printing Industry

Responding to Changes in the Book Printing Industry

Published: August 25, 2014

Joe Upton, VP of Sales and Marketing at Edwards Brothers Malloy, talks to Eric Vessels about the merger that created their new company and the focus of their business and how they've responded to the changing nature of book printing.

 

Video preview: Frank:  Saving Money Through Typeface Choices

Premium Content Frank: Saving Money Through Typeface Choices

Published: August 22, 2014

This week, Frank talks about typefaces that save ink. A teen recently told the federal government that he could save them $400 million by switching from Times New Roman to Garamond.

 

Video preview: The New MBO America:  Begin with the End in Mind

The New MBO America: Begin with the End in Mind

Published: August 21, 2014

Lance Martin, Director of Sales for MBO America, talks to Cary Sherburne about "The New MBO" and why it's important to begin the print job with finishing in mind.

 

Video preview: Solution Selling and Web-to-Print

Solution Selling and Web-to-Print

Published: August 21, 2014

Jennifer Matt talks about how web-to-print can enable printers to extend their value beyond the shipment of printed materials. Web-to-Print allows you to start providing marketing logistics to your customers.

 

Video preview: Critical Mass Building Toward Color in Transactional Printing

Critical Mass Building Toward Color in Transactional Printing

Published: August 20, 2014

Dave Smith, Director of Operations at DST Output, talks to Cary Sherburne about some details about their business and the critical mass building toward color in transactional printing.

 

Video preview: The 3-Legged Stool of Talent Assessment

The 3-Legged Stool of Talent Assessment

Published: August 20, 2014

Jerry Scher, Principal at Peak Focus, talks to Eric Vessels about talent assessment workflow and explains the "3-Legged Stool of Talent Assessment".

 

Video preview: SmartPractice Automates Workflow with HP

SmartPractice Automates Workflow with HP

Published: August 19, 2014

Cary Sherburne talks to Dave Casteneda, Director of Premedia Services at SmarPractice. They discuss their business, equipment, and how they've been able to automate their workflow with HP.

 

Video preview: The Challenges of MIS for the Packaging Sector

The Challenges of MIS for the Packaging Sector

Published: August 19, 2014

Pat Henry talks to Wilhelm Welsch, Managing Director at The Quick Brown Fox, about the unique challenges for MIS in the packaging sector.

 

Video preview: The Radical Consolidation of the Periodical Distribution Market

The Radical Consolidation of the Periodical Distribution Market

Published: August 18, 2014

John Harrington, Partner at Harrington Associates, talks to Pat Henry about the consolidation in the periodical publishing market. They also discuss the implications for the future of magazine publishing.

 

Video preview: The Internationalization of Book Publishing Production

The Internationalization of Book Publishing Production

Published: August 18, 2014

Mike Seagram, President & COO of Sheridan Books, talks to Eric Vessels about the "internationalization" of book publishing production.

 

Video preview: The Continued Success of EskoWorld

The Continued Success of EskoWorld

Published: August 15, 2014

Pat Henry talks to Carsten Knudsen, CEO and President of Esko, and they talk about the success of EskoWorld 2014. The conference continues to grow and Knudsen discusses some of the reasons.

 

Video preview: Opportunities for Printers in the 2014 release of Creative Cloud

Opportunities for Printers in the 2014 release of Creative Cloud

Published: August 14, 2014

Cary Sherburne talks to Chris Kitchener, Group Product Manager for InDesign at Adobe, about the new things in Creative Cloud 14 that will open up opportunities for print service providers.

 

Video preview: Asking the Right Questions About Print Software Integration

Asking the Right Questions About Print Software Integration

Published: August 14, 2014

Jennifer Matt talks about the topic of print software integration, how to ask the right questions during the sales process, and how to understand the key components of integration.

 

Video preview: Frank Looks at the Motioncutter Digital High-Speed Laser System

Premium Content Frank Looks at the Motioncutter Digital High-Speed Laser System

Published: August 13, 2014

Frank visits with Wim Koning of Screen Europe at Ipex and they look at the Motioncutter laster cut system, reviewing many samples that show off the capability.

 

Video preview: How Finishing Makes the Printed Piece Stand Out

How Finishing Makes the Printed Piece Stand Out

Published: August 12, 2014

Mike King, President & CEO of Eagle Systems, talks to Cary Sherburne about some of the finishing technologies that make print stand out. They discuss the capabilities of both hot foil and cold foil technologies

 

Video preview: Indy Imaging Fills a Capacity Niche in Wide Format

Indy Imaging Fills a Capacity Niche in Wide Format

Published: August 12, 2014

Robbie Gordon, President & CEO of Indy Imaging, talks to Richard Romano about their business as a wholesale printer for the sign industry serving industrial sign shops and commercial sign shops.

 

Video preview: The Impact of the Multi-Generational Workforce

The Impact of the Multi-Generational Workforce

Published: August 11, 2014

Jerry Scher talks to Eric Vessels about the multi-generational workforce and the impact it is making on business and how printers can ensure their recruiting process ensures they are attracting good talent.

 

Video preview: The Resilience of the Printed Magazine

The Resilience of the Printed Magazine

Published: August 11, 2014

At IDEAlliance PRIMEXEAST Pat Henry interviewed Malcolm Netburn, Chairman of CDS Global about the pressure magazines are under and why so many new magazines are started and why they are resilient.

 

 

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