PicoNext Survey Highlights Consumer Distrust of Brand Sustainability Claims

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PicoNext Survey Highlights Consumer Distrust of Brand Sustainability Claims

PicoNext, a sustainability and customer engagement platform helping brands develop Digital Product Passports, recently conducted a survey of 1,000 consumers in the U.S. and Europe to gain feedback on brand sustainability. In this interview, Founder Dave Dickson explains what a Digital Product Passport is, how they are developed and used, and also summarizes the results of the company's consumer survey.

Published on December 11, 2023

Read the original press release here.

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