Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:   COVID-19 Coverage   Printing Outlook 2020   WhatTheyThink Magazine     Production Inkjet     Installations and Placements

Kevin Cushing Provides an Alliance Franchise Brands Update

Published on December 12, 2019

Kevin Cushing, President of the Marketing & Print Division of Alliance Franchise Brands. provides an update on the company's franchise activities in print and signs, as well as its dual branding initiatives with an Allegra and Image 360 franchise under the same roof with a target to reach 100 of those dual-branded operations. He also talked about the various programs Alliance Franchise Brands has to help franchisees with exit strategies and to help new entrepreneurs enter the Alliance Franchise Brands family as well as new product offerings within the network.

 

 

         Email Icon Email    Reprint Icon Embed/Reprint

 

Discussion

By Joe Webb on Dec 12, 2019

Great to see Kevin leading an organization where he can implement his idea in an insightful and often inspiring way. He's understood the opportunities from the ground up for a long time when others were befuddled by it all.

 

By Kevin Cushing on Dec 19, 2019

Thanks Dr.Joe! We are all working through going "cold turkey" with your well deserved retirement. It's left a big hole in the "entertaining wisdom" category!

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

 

Recent Videos

 

Video preview: The Wrath of Frank

The Wrath of Frank

Published: April 3, 2020

Frank argues vociferously that print is an essential industry and print businesses must remain open during this very difficult time in our history. Our trade associations have been active in contacting government representatives to plead our case.

 

Video preview: Waren Werbitt Says, “We Will Come Back From This”

Waren Werbitt Says, “We Will Come Back From This”

Published: April 1, 2020

Print evangelist Warren Werbitt is going a little stir crazy—as is everyone—but insists that we will come back from this crisis. Although he has no one to sell to at the moment—his customers are busy trying to figure out how they’re going to get through this—he feels it is important to keep in touch with customers, not to sell them anything, but to make sure they’re OK, and let them know you’re there for them.

 

Video preview: Memjet and the Expansion of Single-Pass Inkjet Printing

Memjet and the Expansion of Single-Pass Inkjet Printing

Published: March 30, 2020

Kevin Shimamoto, CMO for Memjet, talks to David Zwang about how Memjet’s inkjet technology platforms and OEM partners are expanding single-pass inkjet into the mainstream printing market and beyond, into new and different applications.

 

Video preview: Frank Goes Viral

Frank Goes Viral

Published: March 27, 2020

Frank comments on the postponement of drupa and its effect on the printing industry. Vendors who were planning to introduce new technologies in Dusseldorf will now use fall events like Brand Print America and PRINTING United to do so—or, like HP, host their own virtual events. Regardless, the COVID-19 crisis is going to make this a challenging year for the industry, but hopefully we will come out on the other side.

 

Video preview: Warren Werbitt Says, “You Still Need to Get in Front of Your Client!”

Warren Werbitt Says, “You Still Need to Get in Front of Your Client!”

Published: March 25, 2020

Flushed with excitement, print evangelist Warren Werbitt asks, “Now how are we going to reach our customers?” He plumbs the depths of direct mail, which is the best choice for customer outreach, and encourages everyone to use direct mail to stay in front of customers. If you haven’t taken the plunge and tried direct mail before, it's not to late to start showering it on your clients.

 

Video preview: FASTSIGNS Vero Beach and ABC Printing Co-Brand to Offer Complete Signage and Commercial Printing Services

FASTSIGNS Vero Beach and ABC Printing Co-Brand to Offer Complete Signage and Commercial Printing Services

Published: March 23, 2020

Gordon Sellers, FASTSIGNS Vero Beach, Fla., and & Chris Beals, ABC Printing, talk about the evolution of their partnership. ABC Printing was founded in 1975 as a quick printer. When Gordon opened FASTSIGNS Vero Beach, Chis became a top customer, selling signs to his customers and acquiring them from FASTSIGNS—and Gordon’s customers also needed small-format printing. As their partnership grew, they decided to take advantage of FASTSIGNS’ Co-Branding program.

 

View More Videos

 





Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2020 WhatTheyThink. All Rights Reserved