Log In | Become a Member | Contact Us

Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     European Coverage     Production Inkjet Analysis

From the Mouths of Babes: Books are Still Fun!

Published on October 2, 2013

This week, Frank visits St. Jude School in Waltham Massachusetts and talks to three wonderful young ladies about books. What do we learn? We find out that despite their having electronic devices, these youth still read books and will continue to do so. This one's cute factor goes to 11.

Email Icon Email         



By Cary Sherburne on Oct 02, 2013

This was great. Thanks, Frank!


By John J. Conley on Oct 03, 2013

• It’s great to hear these young adults confirm what we at Xerox always have believed to be true: print is still very much alive. From iPhone apps and mobile devices to cloud computing at social media, digital has become more and more integrated in our everyday lives. Although digital proponents are quick to say that print is becoming extinct, I think you’ve shown here that printed materials, like books, remain a viable option for every generation. While digital and online media will continue to have a place in the world, studies have shown that the physical of paper helps create a greater connection in our brains than digital. Simply put, print creates a human connection – which touching a tablet screen cannot duplicate.
Just a few weeks ago at PRINT 13, a lot of the conversation in our booth revolved around how print is a viable communication medium. We’re continuing to chat about this online and would love for anyone else to weigh in! Just use the hashtag #PrintWins. You can also read more about the successes of the printing industry and its future here: http://bit.ly/18U5nHF.


Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free



Recent Videos


Video preview: Production inkjet brings scalability, improved uptime to DMS Ink

Production inkjet brings scalability, improved uptime to DMS Ink

Published: October 27, 2016

Christine Soward, President and Owner at DMS Ink in Ohio, has grown the business from $2 million to $20 million since 2005. The company introduced inkjet as a means to continue to scale the business and increase uptime. Two Canon roll-to-roll production inkjet presses and a Canon VarioPrint i300 sheetfed inkjet press replaced 7 toner devices, delivering more than 90% uptime.


Video preview: GMC: Working to bridge the print/digital gap

GMC: Working to bridge the print/digital gap

Published: October 26, 2016

Rich Lloyd, VP of Sales for GMC, shares the company's strategy to help customers bridge the gap between printed and digital communications and to service the enterprise on multiple levels. He cites the industry skills that ideally position service providers to be a single source communciations services provider.


Video preview: Digital Direct-to-Corrugated: Disruptive Technology On The Way

Digital Direct-to-Corrugated: Disruptive Technology On The Way

Published: October 25, 2016

Mike Schliesmann, Senior Vice President at Wisconsin-Based Great Northern Corporation, talks about why the company is interested in digital direct-to-corrugated printing and how this will bring disruptive technology to corrugated.


Video preview:

"We believe in the printed word"

Published: October 23, 2016

"We believe in the printed word". So declares Claus Bolza-Schünemann, president of KBA, as he reviews the state of the industry as a whole and his company's position within it. He says that the success of drupa 2016—an event he traveled the world to promote as chairman of its executive committee—proves that there is no longer any excuse for "whining and crying about how bad the industry is." He also discusses how KBA regained its strength and forward momentum after several tough years of post-recession restructuring.


Video preview: The Largest Printers in 1992. Where Are They Now?

The Largest Printers in 1992. Where Are They Now?

Published: October 21, 2016

Frank found a list of the largest printers from 1992. It documents the significant changes in the industry through merger, acquisition, and bankruptcy.


Video preview: To Inkjet Or Not? The thINK Conference helps in the decision process

To Inkjet Or Not? The thINK Conference helps in the decision process

Published: October 20, 2016

Jen Mitchell, Marketing Director at Harding Poorman, talks about the value of the thINK conference in terms of staying abreast of industry developments and being able to network with peers. The company has not yet invested in inkjet and views the thINK platform as an excellent part of the education and due diligence process.


View More Videos


Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2016 WhatTheyThink. All Rights Reserved