Log In | Become a Member | Contact Us

Connect on Twitter | Facebook | LinkedIn

SGIA President & CEO Michael Robertson on the 2012 show

Published on October 23, 2012

Michael Robertson, SGIA President & CEO speaks with Eric Vessels about SGIA 2012 and having a record year for show attendance. They also talk about industry trends in wide format.

Eric Vessels: Hi, it’s Eric Vessels with WhatTheyThink and I’m here with Michael Robertson who is President and CEO of Specialty Graphics Imaging Association. Welcome.

Michael Robertson: Thank you. Glad to be here.

Eric Vessels: SGIA. And we’re at SGIA 2012 in Las Vegas and it seems like a busy show. I was wondering – I wanted to get your impressions on traffic. And can you share relative to last year to this year. Are we growing?

Michael Robertson: Yeah, great growth from last year. In fact, this is the largest show we’ve ever had in our history.

Eric Vessels: Oh my gosh. That’s awesome.

Michael Robertson: We’re at 22,500 people at last count and more coming today so it’s really exciting. It’s great for the community.

Eric Vessels: So those numbers are – those are deduped? Those are actually unique attendees?

Michael Robertson: It’s an estimate at this time so we will have a little bit more deduping but all of the preregisters are deduped before we get here. So the ones that are on site we have to go through but we’re talking hundreds, not thousands.

Eric Vessels: Right, great. Well and being down at the show and having attended last year it’s super busy and the buzz down there was that the show was busy and well attended and a lot of activity. There’s a lot of energy.

Michael Robertson: A lot of energy and it’s just really exciting. And like I say it’s great for the community. It’s great for the printers. It’s great for the suppliers. And just the optimistic buzz. We like to be part of that and we like to be that community center for that to happen.

Eric Vessels: It is great for that. And so in terms of themes what’s kind of a predominant theme that’s coming out of this show this year and maybe relative to last year or maybe combined building as a theme?

Michael Robertson: Well from our standpoint it’s a building theme and for us we’re very much a vertical market centered on wide format imaging, primarily digital wide format. And we’re saying great participation come from beyond our traditional market. So, for example, the commercial printer, the litho printer. Those that have an interest in wide format imaging to develop as a revenue stream are sending part of their team here. And to give you an idea of how effective it’s been of that 22,500, 39 percent are first-time attendees.

Eric Vessels: Oh, wow.

Michael Robertson: That’s pretty spectacular.

Eric Vessels: That is, that’s impressive. Well and that’s a theme that we’ve been getting in talking to vendors and attendees alike is the growth of this specialty and wide format inkjet signage wraps for commercial printers. Adding that to their existing business, getting into that market. There’s a lot of people here that are looking to do that.

Michael Robertson: That’s absolutely right. And it’s not just commercial printers. That’s – of the 39 percent, that’s the biggest group but the photo market is another group that’s really strong with us now and growing. And other people that produce graphics – they’re coming from a lot of different areas. But again our focus is looking at a set of products and methodology for creating those products and bringing other audiences to that central point.

Eric Vessels: Right. Well it sounds like a great show and WhatTheyThink is glad to be here and we appreciate you spending some time with us.

Michael Robertson: We’re delighted to have you with us and look forward to continued involvement.

Email Icon Email         


Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free



Recent Videos


Video preview:

"We believe in the printed word"

Published: October 23, 2016

"We believe in the printed word". So declares Claus Bolza-Schünemann, president of KBA, as he reviews the state of the industry as a whole and his company's position within it. He says that the success of drupa 2016—an event he traveled the world to promote as chairman of its executive committee—proves that there is no longer any excuse for "whining and crying about how bad the industry is." He also discusses how KBA regained its strength and forward momentum after several tough years of post-recession restructuring.


Video preview: The Largest Printers in 1992. Where Are They Now?

The Largest Printers in 1992. Where Are They Now?

Published: October 21, 2016

Frank found a list of the largest printers from 1992. It documents the significant changes in the industry through merger, acquisition, and bankruptcy.


Video preview: To Inkjet Or Not? The thINK Conference helps in the decision process

To Inkjet Or Not? The thINK Conference helps in the decision process

Published: October 20, 2016

Jen Mitchell, Marketing Director at Harding Poorman, talks about the value of the thINK conference in terms of staying abreast of industry developments and being able to network with peers. The company has not yet invested in inkjet and views the thINK platform as an excellent part of the education and due diligence process.


Video preview: interlinkONE CEO John Foley Highlights Opportunities in the Association Market

interlinkONE CEO John Foley Highlights Opportunities in the Association Market

Published: October 19, 2016

John Foley, CEO of interlinkONE, talks with Senior Editor Cary Sherburne about the opportunities for printing firms in the association market, helping associations with strategic marketing plans, printed materials, multi-channel and more. "They are starving for this help," he says.


Video preview: thINK

thINK "Beyond the Box" in Production Inkjet

Published: October 18, 2016

Mark DeBoer, Director of Customer Experience at Darwill and thINK conference chair, talks about the maturation of the conversation about production inkjet "beyond the box." He sees more emphasis on data at the thINK conference, as an example, "stretching our imaginations as to what is possible with data." He also touches on the advances that have taken place in finishing for production inkjet.


Video preview: The Past, Present, and Future of thINK and Inkjet Technologies

The Past, Present, and Future of thINK and Inkjet Technologies

Published: October 16, 2016

Bob Radzis, Chief Customer Officer at SG360 and a founding member of the thINK community, discusses this year's conference and how he foresees a bright future ahead.


View More Videos


Wide Format Editor

Richard Romano

Richard Romano, Section Editor/Senior Analyst
Richard has written about communication, graphics hardware and software trends for the past 15 years.

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2016 WhatTheyThink. All Rights Reserved