Ted Raymond of the Allegra Network on Attracting Talent
Published on October 10, 2011
Ted Raymond Allegra Network explains how they entice good new talent through multiple channels.
Hi, I’m Ted Raymond with Allegra Marketing and Print in Scottsdale, Arizona. As we evolve our business, attracting talent and human capital is probably the most strategic initiative that we have. We’ve done a number of things to try and grow that talent base. First, we’ve tried to get very involved in speaking engagements at local universities; at speaking engagements within other industries, industries like web development and use that as an opportunity to really position ourselves as thought leaders and subject matter experts to try an attract people that we may not even know about.
In addition, we have begun to develop a very easy, but very powerful succession plan where we look for some training metrics and make sure that we are trained at least three deep in every function in the organization, but then also begin to build bench strength. Go out and just have coffee with people that we think we may be interested in in the future so that if we expand and we need to add staff very quickly, we can pick up the phone, we can call three people and scheduled interviews within 24 hours and begin to have conversations. That process has not been easy and we’re still in the early stages, but we feel like that really is going to be an important part of our growth strategy as we move forward.
The new type of worker, the knowledge worker that we need to attract moving forward is very different. Traditionally, coming from a manufacturing business, people think about punching in at eight and punching out at four and having a half-hour for lunch. And the knowledge worker doesn’t operate that way. We found that the knowledge worker will actually work harder for you, but wants to have a different environment. Some of the things that they really like is flexibility. They want to be able to perhaps arrive on a flex schedule. They’ll give you 10 hours in the day, but they want to do it on their terms.
The second piece is they want a fair amount of autonomy. They’re very interested in laying out what the goals are and understanding what the objectives are but want to be able to go out and figure out the problem and develop the solution on their own.
And then finally, they’re interested in having a degree of mastery. They really want to become subject matter experts in their particular area and look for new opportunities to be challenged and to grow.
To post a comment Log In or Become a Member, doing so is simple and free
What Color is Consistent?
Published: January 20, 2017
Color management works, and it has been available to designers and printers for more than 25 years. Why then do we still make mistakes in color reproduction? Shoshana Burgett of X-Rite Pantone notes that CM has to be understood as something more than calibrating a monitor. It is a set of steps, processes, and tools that must be in place across the entire production workflow, always with monitoring for continuous improvement. Designers who want color to be consistent in all the channels they are now responsible for can find the help they need in CM, Burgett says.
Frank on Pre-VDP Personalized Direct Mail
Published: January 20, 2017
Frank Romano keeps EVERYTHING. This week he shares his collection of pre-VDP personalized direct mail when everyone was a winner. Direct marketers tried every trick to get you to open the envelope.
The Challenges of Managing Color in a Global Supply Chain at Canadian Tire Retail
Published: January 19, 2017
Angela Stone, Manager of Packaging Optimization at Canadian Tire Retail, is responsible for all of the private label packaging that is used for the wide range of products it offers. It covers all types of packaging, from folding carton to flexible to sewn-in labels. She talks about how she handles color management across this disparate array of packaging applications.
What PDF 2.0 Will Mean for the Printing Industry
Published: January 17, 2017
Mark Lewiecki, Senior Product Manager at Adobe, talks about PDF 2.0, now being developed through the International Standards Organization which has responsibility for the PDF standard. A key new attribute is the ability to put page-level media-specific information directly into the PDF file. The ISO is also defining the metadata as it relates to media, especial for variable data printing, and is incorporating CxF spectral data into the PDF file.
Learn About Anti-Counterfeiting Measures in Packaging
Published: January 17, 2017
Christine Gallagher, Director of Commercialization at Sonoco Trident, a division of the $5.2 billion packaging organization Sonoco, comes from a brand owner background. She speaks about the latest trends in anti-counterfeiting in packaging and how Sonoco Trident controls anti-counterfeiting measures, including reporting, and next generation developments that empower consumers.
Leveraging Standards and Specifications to Get to Great Color
Published: January 16, 2017
Don Hutcheson of HutchColor, one of the industry's most knowledgeable color experts, shares his thoughts on the latest developments in color management and the tools print service providers should have to be able to print to the numbers and deliver against customer color expectations. He explains how industry standards are driving more process control into the art and science of printing.