This section of WhatTheyThink aggregates all of the news, educational content, and analysis about the software that drives print businesses, from order entry through shipping and invoicing. It is combined in a single area so that our members and the industry as a whole can go to a single place to learn how software is changing the business of print and gain actionable ideas on how they may apply new solutions to their own business problems.
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Published: March 30, 2017
When new technology is introduced into a printer the success of it really depends on how your people engage (or don't engage) with the software. The success is way more dependent on your team than it is on vendor. You have to learn the software and then strategically apply it to your business.
Published: March 23, 2017
Demonstrating your web-to-print solution is critical to your sales process. Use your demonstration site to configure all the bells and whistles of your solution so you never have to say, "we support that feature but its not configured on this site."
Published: March 16, 2017
our print software is as important as your print manufacturing equipment. Software enables you to get to new customers and automate your workflows to enable you to do more with less effort. Software is becoming your most strategic resource.
Published: March 9, 2017
Your print business runs on two parallel paths (workflows), a product path and a business path. The production path results in a "physical product" that is shipped to your customer, the business path results in an accurate invoice that is delivered to your customer. Looking at your business in this manner can help you understand the roles of your Print MIS and your Production Management software tools.
Published: March 8, 2017
Jim Tomblinson has done a great job at Modern Litho as VP of Operations as the company has moved to automate operations and make the customer experience exceptional. An effective MIS system is key to their efforts -- and yours. Hear what Jim has to say about the importance of fully implementing your MIS.
Published: March 2, 2017
Across all markets, customer's demand for self-service access to business transactions is growing. Customer convenience trumps full-service. A self-service interaction gives the customer full control of when they want to interact.
Published: February 2, 2017
Our market demands you to be more consultative with your customers so you can extend your value proposition beyond a commodity manufacturer. The best way to be a good consultant is to understand your customer's challenges. You have to dive in and fall in love with your customer's problems in order to build up that trusted partnership that is immune to competitive pricing pressures.
Published: January 30, 2017
Jim Tomblinson, VP of Operations at Jefferson City MO based Modern Litho led his company's very successful efforts to modernize and streamline the company's workflow, significantly enhancing the customer experience. He talks about the value of a scalable workflow in an environment of growth through acquisitions and organically. His hands-on experience provides good insight for his industry peers.
Print Software Newsletter
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