Log In | Become a Member | Contact Us

Connect on Twitter | Facebook | LinkedIn

Print Software

This section of WhatTheyThink aggregates all of the news, educational content, and analysis about the software that drives print businesses, from order entry through shipping and invoicing. It is combined in a single area so that our members and the industry as a whole can go to a single place to learn how software is changing the business of print and gain actionable ideas on how they may apply new solutions to their own business problems.


Web-to-Print Is for Your Customers (Premium Content)

The most precious thing you spend every day is your customer’s time. Treat it with the respect it deserves or it could be the reason you are replaced.

If You Act Like a Printer, You’ll Be Treated Like One (Premium Content)

The definition of a successful printer is changing with the times. The updated definition is forcing printers to solve more than a manufacturing challenge. For printers who refuse to move out of their comfort zone; price will be the primary subject of conversation in every sale.

Proactive Customer Service

What is the difference between reactive and proactive customer service? The former waits until the customer has a problem and then makes contact. The latter strives to keep those problems from happening in the first place. Rather than wait for customers to complain, why don’t print software vendors proactively publish helpful best practices to their existing customers on a regular basis?

What’s Holding Your Print Business Back? (Premium Content)

This software won’t work for our print business—a conclusion that can be the result of weeks', months', even years’ worth of time and money. Nobody wins in this outcome. Yet, it is an all to common result of failed software implementations.

Self-Service—Your Customer Expectation and Preference (Premium Content)

What can your customers do without your parental supervision? Your customer wants to be empowered to interact with your business online. Can they?

How to Choose the Leader of Your Print MIS Transition (Premium Content)

A Print MIS transition requires an individual inside your organization to convince all aspects of the business to embrace change. The right leader is a critical decision in making a Print MIS transition less painful.

More Articles


MindFire Inc. Announces Reseller Agreement with Canon Solutions America, Inc.

Technology Partnership: GMG and Global Graphics Software Join Forces on Inkjet Color

Crispy Mountain Member of Technology Initiative IPE for the Entire Book Industry

Esko Equinox Completes Athena Graphics’ Advanced Prepress Solution

Color-Logic Certifies HP Indigo 30000 Digital Press for Metallic Packaging Applications

DocketManager a Leading MIS/Web-to-Print Solution to Be Showcased at Dscoop 2018

Graphicolor Printing Increases Efficiency with Heidelberg’s Prinect Prepress Manager and Signa Station

Output Factory Server 2.0.13 for InDesign Simplifies Workflow Management

Quark Launches Content Automation for Fund Marketing

The AFP Consortium Joins the 3D PDF Consortium as Association Member

LinkOptimizer for InDesign Is Now Available on the New Adobe Exchange

Datalogics Announces Release of PDF2IMG, Version 2.5

Quark Named to KMWorld 100 – The Companies that Matter Most in Knowledge Management

New RICOH ProcessDirector Enhances Transparency, Efficiency, and Ease of Use in Communications Management

Y Soft Validated As a Digital Transformation Leader in Quocirca Print 2025 Report

CHILI publish Novelties Set the Tone for the Online Document Editing Revolution at #SPICYtalks18

Markzware Announces ID Util for macOS BIG Update Release!

QuarkXPress 2018 is Coming May 16, 2018

Hamillroad Software Appoints Steve Mayer as Vice President US Customer Support

Datalogics Announces Release of the New PDF CHECKER Scriptable Server Tool

More News



Video preview: Sell Workflows Not Print

Sell Workflows Not Print

Published: January 10, 2018

Solving workflow issues for a customer opens up the door to long-term repeatable business. Jennifer Matt cites recent project work where building workflows brought in significant print business.


Video preview: PrintIQ's Approach to MIS and Workflow

PrintIQ's Approach to MIS and Workflow

Published: November 16, 2017

Mick Rowan (Director) and Adrian Fleming (Sales Director) at PrintIQ share their vision and approach to a cloud based management workflow system that goes beyond traditional MIS.


Video preview: How to Think About Large Custom Development Projects

How to Think About Large Custom Development Projects

Published: August 24, 2017

Large software projects should be taken on with some extra planning upfront. Just like buildings, you should prototype and get a real sense of how the software is going to work. Given the time, we always build out the user experience first. Jennifer Matt interviews Chris Reisz-Hanson, a print software architect talks about how he would approach a large custom development project.


Video preview: The Never Ending Implementation of Your Print MIS

The Never Ending Implementation of Your Print MIS

Published: July 27, 2017

Print MIS implementation is a never-ending process. Jennifer Matt interviews Jane Mugford about why the evolution of the Print MIS does not end after the initial implementation. The vendor releases new versions, your business keeps changing (new products, new workflows) - your Print MIS needs to evolve with your business forever.


Video preview: How to Protect Your Business when Managing Software Projects

How to Protect Your Business when Managing Software Projects

Published: July 20, 2017

Jennifer Matt interviews Chris Reisz-Hanson, software architect about how to protect yourself. One of the key questions that is often missed is "who owns what?" Where is the source code stored? If you own the software, you should have access to the source code under an account in your business name.


Video preview: Mobile Serves Two Audiences (Google and Your Customers)

Mobile Serves Two Audiences (Google and Your Customers)

Published: July 6, 2017

Google is judging you on multiple fronts as it pertains to mobile. Jennifer Matt interviews Kellie Rife, a front end web developer and user experience designer about how she thinks about servicing both audiences: Google and Your Customers.


Video preview: Who is Running Your Business? People or Software

Who is Running Your Business? People or Software

Published: June 22, 2017

Your software should run your business, your people should run your software. Can you easily get to the trusted data of your business? Is it in a trusted system of record (Print MIS/ERP)? Or do you have to gather up data from many different sources to get to a version of the truth? Jennifer Matt interviews Jane Mugford about helping printers transition from people run business to a software run business.


Video preview: How Mobile is Changing the Software Design Process

How Mobile is Changing the Software Design Process

Published: June 15, 2017

Mobile is now the predominate access point for users. Anything you put online needs to take into consideration how "mobile-friendly" your online experience is. Jennifer Matt interviews Kellie Rife, a web developer and user experience designer about how she thinks about mobile design.


More Video



Print Software Editors

Jennifer Matt

Jennifer Matt, Section Editor
An industry expert focusing on how software continues to impact the business of print.

Jane Mugford

Jane Mugford, Contributor
A technical operations expert, focusing on Print MIS, integration, and operational change management.

Print Software Sponsors


Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2018 WhatTheyThink. All Rights Reserved