Labels & Packaging
This section of WhatTheyThink focuses on emerging trends in the Labels & Packaging print sectors. It feature discussions on technical and business trends that affect all those in the Packaging Supply Chain.
Published: March 6, 2017
David Zwang, Technology Editor at WhatTheyThink and Chairman of the Ghent Workgroup (GWG), explains an important seminar GWG is conducting to inform packaging converters about the latest updates to the PDF standard that makes PDF more valuable to the entire packaging supply chain. Scheduled for mid-May in Ohio, everyone is invited to this training session seminar but space is limited.
Published: December 20, 2016
Research indicates that 75% of U.S. adults and 87% of Millennials want to get more product information from packages and labels. But, the amount of printable "real estate" on them is limited and jealously protected by designers and marketers. This is a clarion call to make labels and packages interactive with the help of technologies that connect consumers with the information they want, says Michael Grady of Sgsco. He notes some of the possibilities and talks about why interactivity is worth the investment cost.
Published: November 22, 2016
KBA's intensive focus on the packaging market can be seen in the large portfolio of products it has developed for packaging applications of many different kinds. Eric Frank, director of marketing, talks about the new VariJet 106, a hybrid inkjet/conventional/finishing platform that will be built to order for specific market segments. He also reviews KBA's capabilities in flexography, diecutting, metal decorating, and VLF (very large format) offset.
Published: August 23, 2016
The Paper Converting Machine Company (PCMC) recently introduced its newest central impression (CI) flexographic packaging press, the Fusion C, in an open-house event at its factory in Green Bay, WI. PCMC’s Rodney J. Pennings talks about what makes the Fusion C unique and discusses the company’s commitment to lean manufacturing.
Published: July 14, 2016
Dieter Niederstadt, Technical Marketing Manager for Asahi Photoproducts, discusses the company's Pinning Technology for Clean Transfer that reduces flexo press stops for plate cleaning while delivering very high quality. These plates are primarily used in flexible packaging and are ideal for fixed color palette printing due to precise registration.
Published: June 28, 2016
Packages used to have just two principal functions: to protect their contents and convey them safely to the point of sale. Now they also have to be “brand narrators” that hold consumers in sustained post-sale engagements with the brands. Digimarc Corp.’s Larry Logan explains how technology can ensure that packaging remains “the most salient touch point between the consumer and the product.”
Published: June 15, 2016
How did a manufacturer of newspaper presses become a supplier of equipment for nearly all major printing applications, including digital output? That is the story of KBA, and the company's president, Claus Bolza-Schünemann, tells it with justifiable pride. Among the latest highlights is KBA's ongoing development, with Xerox, of the VariJET 106, an innovative hybrid sheetfed press targeting the folding carton market.
Published: June 6, 2016
HP's General Manager of Large Format Xavier Garcia shares details of the company's Strategic alliance with Smurfit Kappa in the development of the PageWide C500 digital direct-to-board corrugated press, scheduled for commercial availability in 2017.
Labels and Packaging Video
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