Labels & Packaging
This section of WhatTheyThink focuses on emerging trends in the Labels & Packaging print sectors. It feature discussions on technical and business trends that affect all those in the Packaging Supply Chain.
Published: June 20, 2017
Marketing Director Mike Medina of Phototype discusses some of the new directions that packaging prepress companies can take as digital production starts to take hold of the industry.
Published: June 6, 2017
Larry Logan, Chief Evangelist at Digimarc Corporation, provides an update on the state of the art in digital watermarking, active and intelligent packaging, and new opportunities for customer engagement with packaging.
Published: May 31, 2017
Jean-Charles Morisseau, Chairman of global design and pre-media agency Diadeis talks about packaging trends affecting brand owners and packaging artwork teams including consolidation of processes and suppliers, and packaging driving e-commerce content creation.
Published: May 2, 2017
Jan De Roeck, Director of Solutions Management at Esko, explains Esko's recently announced pre-configured workflows for label production. Leveraging its dozens of years of setting up workflows, the company has turned its expertise to helping label converters address workflow automation with an out-of-the-box solution that can be up and running in 3 days.
Published: March 6, 2017
David Zwang, Technology Editor at WhatTheyThink and Chairman of the Ghent Workgroup (GWG), explains an important seminar GWG is conducting to inform packaging converters about the latest updates to the PDF standard that makes PDF more valuable to the entire packaging supply chain. Scheduled for mid-May in Ohio, everyone is invited to this training session seminar but space is limited.
Published: December 20, 2016
Research indicates that 75% of U.S. adults and 87% of Millennials want to get more product information from packages and labels. But, the amount of printable "real estate" on them is limited and jealously protected by designers and marketers. This is a clarion call to make labels and packages interactive with the help of technologies that connect consumers with the information they want, says Michael Grady of Sgsco. He notes some of the possibilities and talks about why interactivity is worth the investment cost.
Published: November 22, 2016
KBA's intensive focus on the packaging market can be seen in the large portfolio of products it has developed for packaging applications of many different kinds. Eric Frank, director of marketing, talks about the new VariJet 106, a hybrid inkjet/conventional/finishing platform that will be built to order for specific market segments. He also reviews KBA's capabilities in flexography, diecutting, metal decorating, and VLF (very large format) offset.
Published: August 23, 2016
The Paper Converting Machine Company (PCMC) recently introduced its newest central impression (CI) flexographic packaging press, the Fusion C, in an open-house event at its factory in Green Bay, WI. PCMC’s Rodney J. Pennings talks about what makes the Fusion C unique and discusses the company’s commitment to lean manufacturing.
Labels and Packaging Video
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