Market Development Manager, Jodi Sawyer, to Present Case Studies on Micro-brands

Spencer, Mass. – FLEXcon, an innovator in adhesive coating and laminating, today announced it will be exhibiting at the upcoming PRINTING United show taking place October 23-25, 2019 in Dallas, Texas, at the Kay Bailey Hutchison Convention Center.

PRINTING United is the largest printing-focused expo in North America, with a focus on highlighting the best new technologies, printing convergence and instilling its attendees with the latest business-building knowledge.

FLEXcon Exhibiting

WHO: Product Managers, Bekie Berg and Melissa David, and Marketing Development Manager, Jodi Sawyer, will be on hand to discuss and demonstrate FLEXcon’s newest products for promotional and packaging applications.

WHAT: FLEXcon will be introducing and demonstrating FLEXcon® HX5000 with HOV-X Technology™. This new slidable, repositionable removable adhesive system is designed for short-term wrap applications. It allows the installer to remove the graphic, snap it up and reposition it without the risk of stretching or distorting the graphic. The air egress liner reduces air entrapment and makes bubble removal a snap. Graphics also remove in one piece, making for quick and easy changeovers.

Also featured will be our Painted-on-Look Cast/Urethane System which is ideal for interior/exterior signage and wall graphics that will be applied to rough, textured surfaces, including sealed and unsealed concrete, and brick.

Demo our new HOV-X and Cast/Urethane for rough textured walls yourself in our Booth #8024.

WHEN: Exhibition: October 23-25

WHERE: Exhibition: Booth #8024, Kay Bailey Hutchison Convention Center, Dallas, TX

Micro-Branding Case Study Presentation

WHO: Jodi Sawyer, Market Development Manager will present on business opportunities for printers in the growing micro-brands market. 

WHAT: What is a microbrand and how does it differ from a traditional brand? What’s the market size and growth rate for this new brand category? Why should you be paying attention to this rapidly growing new brand category? This session will provide you with a better understanding of the opportunity that microbrands present and ways to engage with them and help them with graphic solutions that will align with and amplify their online, digital and ecommerce strategies.

WHEN: October 24 at 10:00 a.m.

WHERE: Kay Bailey Hutchison Convention Center, Room C145, Dallas, TX

PRINTING United is a brand-new trade show built on the strong foundation of the SGIA Expo. This newly relaunched event will continue to provide access to the latest solutions for apparel, graphics/wide-format and functional printing applications, while also extending into the commercial, packaging, and in-plant printing segments.

For more information, visit www.FLEXcon.com, follow FLEXcon on LinkedIn, or call 1-508-885-8200.