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Mobile quality and exchangeability at Zeitung Digital 2016

Saturday, June 04, 2016

Press release from the issuing company

Eversify shows mobile publishing benefits at stand 3

Mortsel, Belgium – Eversify is bringing its digital publishing vision to Zeitung Digital 2016, organised by WAN-IFRA World Association of Newspapers and News Publishers, on June 15 and 16, 2016 in Berlin, Germany.

Key themes this year are digital revenue models, customer insights, distributed content, millennials and diversification - all with an underlying aim of supporting digital business success.

Eversify will present its captivating multi-platform content publishing software designed to engage readers, promote loyalty and help develop targeted campaigns via apps or web editions. Eversify can be integrated in any editorial, content management or InDesignâ based layout system. The software service allows publishers to push content on a number of different platforms and delivers diversified content streaming in a variety of fully automated ways to a wide range of devices (smartphones, tablets) and websites. That way existing content (destined for print) can be repurposed, giving the publisher full control of its content spread and audience outreach on all communication channels.

Rainer Kirschke, Business Manager Mobile Publishing at Agfa Graphics, says: "Eversify enables content creators of any kind to deliver information content much more creatively and engagingly. The software can be easily integrated into any content creation platforms. It also works with enriched information to add value, enabling publishers to reach readers and end-users in a digital and multi-platform mobile way. This will enhance the customer communication, usually resulting in increased interaction with the reader. That way they can both optimize consumer loyalty and attract a new, yet highly engaged readership."

Eversify is available to magazine or newspaper publishers that seek a solution to diversify their content to any mobile device, at any moment of the day. For more information, please visit the brand new website www.eversify.com. Keep track of the latest on mobile on the Eversify blog "The Mobile Push".

 

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