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Pitney Bowes to Showcase New Physical and Digital Technologies and New Look at National Postal Forum

Friday, May 15, 2015

Press release from the issuing company

STAMFORD, Conn. - Pitney Bowes Inc., a global technology company that provides innovative products and solutions to power commerce, will showcase physical and digital technologies that are changing the world of mailing and shipping, location intelligence and global ecommerce at this year’s National Postal Forum (NPF), May 17-20 at the Anaheim Convention Center in Anaheim, CA. Attendees will also see Pitney Bowes’ new brand strategy and identity in booth 404.

Pitney Bowes will showcase solutions for SMBs, direct mailers and enterprises that harness physical and digital technologies for mail creation, inserting and sorting, including innovative parcel management solutions.

“From data-driven marketing and mail creation, to parcels and shipping, to the production and distribution of invoices and statements, Pitney Bowes helps its clients drive real business, create efficiencies and generate revenue across both physical and digital channels,” said Debbie Pfeiffer, president, Pitney Bowes Presort Services. “Our partnership with the United States Postal Service (USPS®) and NPF is central to who we are as a company. Pitney Bowes continues to innovate in our core mailing and shipping businesses, while we expand in high growth markets, including digital commerce and software.”

On Wednesday, May 20, Debbie Pfeiffer will address more than 1,000 attendees at the NPF Partnership Recognition Luncheon before introducing keynote speaker Alison Levine, author of the New York Times best-seller, On the Edge.

On Monday, May 18, Bill Borrelle, Pitney Bowes senior vice president of Brand Strategy and Integrated Marketing Communications, will host a short presentation in booth 404 on the evolution of the Pitney Bowes brand and how the company’s innovations and end-to-end capabilities are helping business do business with accuracy and precision in the areas of direct mail, data-driven marketing, parcels and shipping, invoices and statements, and presort solutions.

New solutions for mailers of all sizes

Pitney Bowes will showcase its full line of shipping and mailing solutions at NPF including its new Connect+® 500W; new File Based Processing capabilities for the DI950 inserting system; Streamweaver capabilities accessed through the Spectrum platform; new Epic Inserting System, and new PrimeSort solution for Direct Mailers.

A great option for businesses of all sizes, the Connect+ 500W allows mailers to automate and simplify their non-uniform mail processing with greater accuracy and precision in line with the latest Postal rules. In addition, the Connect+ 500W enables businesses to maximize the value and openability of their mail with flexible color printing to add personalized promotional messages and custom company logos on each envelope.

For businesses that rely on transactional and information-based mailings, the DI950 with File Based Processing ensures that every mail piece was assembled correctly and provides a full audit trail for regulated mailings.

Following these automated mail processes, businesses will now be able to integrate customer data back into the operational systems to streamline their communications. Leveraging Pitney Bowes’ rich data management platform, businesses can manage their customers’ addresses, govern address validation and update customer information in real time. The integration of data across the customer lifecycle creates new opportunities to present customers more relevant offers based on rich data such as location-based data.

The new Epic Inserting System, a high-speed multi-format solution built upon the globally respected Mailstream Productivity Series (MPS) platform, demonstrates Pitney Bowes commitment to leading-edge product innovation. With demonstrated integrity and high yield, Epic allows high volume transactional print and mail service providers to move swiftly and easily from job to job and from letters to flats in a single workcell, simplifying capacity planning, increasing operational productivity, lowering total cost of ownership, and improving return on investment.

Pitney Bowes will also showcase PrimeSort, a unique cloud-based solution designed to help Direct Mailers qualify for significant postage discounts. PrimeSort provides analysis, file splitting and mail preparation files without expensive software and hardware installs. Customers simply upload their mailing files and answer a few quick questions and PrimeSort determines the best qualification scenario to optimize their postage spend.

New solutions for total parcel management including Automated Parcel Sorting

Pitney Bowes will also highlight new innovations in parcel management. The rapid growth of ecommerce and the associated rise in parcel shipments has required postal and commercial mail and parcel handlers to reevaluate their services and capabilities. Pitney Bowes has deep expertise in mail creation, sorting, and shipping and has incorporated it into the latest hardware and software innovations for the package and parcel market.

Pitney Bowes parcel and shipping software enables total control and visibility over inbound and outbound shipping operations. And whether sorting parcels in sacks or cartons, singular or in bulk, Pitney Bowes will tailor an Automated Parcel Sorting Solution to suit any induction scenario. With best-in-class image capture, lighting and software technology, the solution will read addresses, 1D and 2D barcodes with the highest accuracy in the industry. In-line scale and 3D measurement options are available for all weigh-on-the-fly, dimensioning and certification needs.

Pitney Bowes Executive Presentations at NPF

Sunday, May 17, 9:10 a.m., Rm. 208A
Using Delivery Data to Thrive in the Competitive World of Ecommerce 
Judy Kalus, CCM Product Specialist 
Ecommerce is projected to see explosive growth as busy consumers purchase more goods online. The fulfillment of these shipments is still dependent upon efficient supply chains and reliable delivery options. Learn how shippers can use USPS® parcel tracking data to gain visibility, enhance internal operations and create tools to improve customer relationships.

Monday, May 18, 10:00 a.m., Pitney Bowes Booth 404
Pitney Bowes Brand Launch and the Power of Precision
Bill Borrelle, Senior Vice President of Brand Strategy and Integrated Marketing Communication 
Pitney Bowes has a new logo and brand strategy for just the third time in its 95-year history. Bill Borrelle will discuss the new brand and how the company’s innovations and end-to-end capabilities are helping business do business with accuracy and precision in the areas of direct mail, data-driven marketing, parcels and shipping, invoices and statements, and presort solutions.

Tuesday, May 19, 1:30 p.m., Rm. 208A
Moving from the Mail Room to the Board Room through Technology and Innovation
Debbie Pfeiffer, president, Pitney Bowes Presort Services 
Debbie Pfeiffer will join Susan Brownell, USPS® VP, Supply Management and Karen McCormick from the National Postal Museum on a panel facilitated by Ruth Goldway, Commissioner of the Postal Regulatory Commission to discuss their leadership journeys, what contributed to their success and how they have overcome obstacles in their careers.

Tuesday, May 19, 1:30 p.m., Rm. 212A
Mail Quality: It Takes an Electronically Connected Supply Chain
Steve Krejcik, Director, Strategic Technical Business Development, Presort Services 
This workshop will feature a panel representative of the many roles in the supply chain and focus on the challenges they have overcome to prepare for new Mail Entry and Payment Technologies. Learn how these supply chain veterans are navigating this new electronic frontier for mail quality, what benefits they are seeing, lessons they have learned and predictions for the future.

Tuesday, May 19, 4:00 p.m., Rm. 212A
Strategic Thinking: Do You Do It?
Dr. Janet Lockhart-Jones, Curriculum Manager, Postal Education 
The focus of this topic is to distinguish between strategic thinking and strategic planning. Most managers and executives often confuse the two. This workshop seeks to clarify the differences and introduce strategic thinking tools and techniques that managers at all levels can use to elevate their thinking and organizational capability.

Wednesday, May 20, 8:00 a.m., Rm. 208A
Direct Mail Delivers Results: Proven Ways to Lower Costs and Increase Response
Alison Hall, Director Client Services, Direct Mail Solutions 
Direct mail delivers response rates that are 30-times higher than email. When you combine physical with digital as part of a multichannel approach, the results can be even greater. Advances in data and analytics, as well as improvements in printing processes and capabilities mean that direct mail campaigns can be more targeted, personalized, affordable and successful than ever before. Of course, that also means mail pieces are more complex. This session will provide proven ways to help you lower costs while delivering higher impact direct mail.

- See more at: http://news.pb.com/article_display.cfm?article_id=5623&view_id=2886#sthash.VMHjt9fC.dpuf


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