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Taradel LLC Partners with Canada Post, Launches Snap Admail™ Direct Marketing Solution for Small Business

Tuesday, September 23, 2014

Press release from the issuing company

Snap Admail is a new all-in-one online tool that supports small businesses in the creation and execution of direct marketing campaigns. 

Glen Allen VA - Taradel LLC today unveiled Snap Admail, an online direct marketing solution aimed to support Canadian small business owners. Snap Admail is featured on Canada Post’s website and enables users to target mailboxes, create mail pieces, and distribute printed collateral, such as postcards or flyers, in minutes.

Snap Admail from Canada Post is powered by Taradel, a full-service marketing firm geared at providing support and solutions at great value to small businesses. The company is widely-known for its successful Every Door Direct Mail® marketing platform in the United States, which has processed over forty million direct mail pieces.

“We’re pleased to partner with Canada Post to offer small business owners this one-stop solution,” says Jim Fitzgerald, Taradel’s founder and chief executive. “Snap Admail is an easy, inexpensive, and fast way for small businesses to produce quality direct marketing.”

With Snap Admail, users can plan, order, and launch direct mail campaigns online, with 24/7 customer support. The tool allows the user to choose from free design templates or upload their own artwork files to create a brochure, pamphlet, postcard or flyer. Included with the cost, Canada Post will print and distribute the product, via Taradel, into the targeted markets. 

According to Canada Post, direct marketing remains a highly-effective way to reach target audiences. Research indicates that 95% of Canadians open their mail the day it is delivered making direct mail one of the most dependable methods to deliver messages and increase awareness. Even more, direct mail response rates outperform email by 30 times. 

“By providing an easy online marketing tool, we can help small businesses that may not have the time or resources to plan their next campaign,” says Bill Gunton, Vice President, Marketing and Commercial Products for Canada Post.

For more information about direct marketing or Snap Admail, please visit www.canadapost.ca/snapadmail


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