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PaperSpecs Webinar: Designers Going for the Digital Gold [Ink]

Tuesday, July 15, 2014

Press release from the issuing company

Thursday, July 31, 2014 2:00 p.m. Eastern (11:00 a.m. Pacific)

In this free PaperSpecs webinar sponsored by Neenah Paper, Tom Ingalls, founder of Ingalls Design, reveals his personal tips and insight for designing and printing on digital presses. Feature: the stunning, digitally printed promotion he created using gold ink.

Palo Alto, California – “It seems impossible to think there was a time when digital printing wasn’t in a designer’s toolbox,” says Sabine Lenz, founder of PaperSpecs and host of the free webinar – Designers Going for the Digital Gold [Ink]. “Now, designers are scrambling just to keep up with all the new digital printing options that seem to pop up daily.”

To provide creative inspiration and practical tips on using the latest innovation – gold ink for digital presses – Lenz asked Tom Ingalls, founder of Ingalls Design in San Francisco, to share his decade-long experience in the transformation of digital printing and examples of his latest work.

“Papers have been developed especially for digital printing that provide the color and texture we just couldn’t give up,” says Ingalls, “but new presses and inks have also come along that give designers an amazing palette of design possibilities.”

Registration Link: www.paperspecs.com/webinar.

Guest Speaker
Tom Ingalls was named a Fellow by AIGA San Francisco in 2008. From his time with Rolling Stone magazine to the founding of his own studio, Ingalls is one of the most gifted designers working in the medium of digital print today.

“Tom didn’t just experienced the transition from offset to digital printing technologies first hand, he embraced it,” says Lenz. “As a result, he has a unique perspective and knowledge base about digital printing and how designers can make the most of the technique to provide clients with creative solutions.”

Webinar Highlights
During the free webinar, Ingalls will show many examples of his work, including a hot-off-the-digital-press promotion for ENVIRONMENT Papers from Neenah that uses Kodak’s new gold ink option. He’ll also talk about digital printing from a designer’s perspective, offering tips on art preparation, proofing, and techniques for getting the most out of inks and paper. Highlights include:

  • The New Wow! Factor (using Kodak’s new gold ink option)
  • Make It Count (getting the most from paper and digital print)
  • Seeing is Believing (examples from the Ingalls Design portfolio)
  • About that Budget (edition size vs. cost-per-unit analysis)

Special Gift
Fifty attendees of the live webinar will receive a set of beautiful postcards, digitally printed with gold ink compliments of Neenah Paper.

Who Should Attend
“Designers Going for the Digital Gold [Ink]” will be of interest and benefit to designers and marketing professionals wanting to know more about using digital print to create unique and effective communications.

PaperSpecs webinars are developed to include inspiring real-world examples, highly useful and easily implemented tips, cutting-edge perspectives from industry thought leaders, and the results of the most current research.

Thanks to the generous support of Neenah Paper, “Designers Going for the Digital Gold [Ink]” is free and open to the public. Space is limited though, so be sure to reserve your seat today for this special event at www.paperspecs.com/webinar.


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