Graphic Evolution to Handle Sales and Service for KBA
Tuesday, April 17, 2012
Press release from the issuing company
On 1 April Graphic Evolution in Melun, France, became KBA's new sheetfed offset sales and service agency for Algeria, Morocco, Tunisia and Senegal. Graphic Evolution is an established professional in the print media industry and has already built up an infrastructure for catering to the needs of printers in these countries.
For KBA, the key criteria in awarding the contract were competence and efficiency in handling sales, service and spare-parts activities for all the formats in the group's portfolio.
The owners of Graphic Evolution and KBA are old acquaintances. Managing director Pierre Monopoli has known KBA-France since way back when, and until a few years ago his brother Saverio used to work there. So signing the agency contract for KBA sheetfed offset sales and services signalled a return to the fold. Following the Arab Spring the Maghreb has become a major focus for KBA. The region's entrepreneurial buzz and huge potential for growth are what prompted the world's first and oldest press manufacturer to strengthen its local presence with the competent support of Graphic Evolution.
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