Log In | Become a Member | Contact Us


Leading printing executives into the future

Connect on Twitter | Facebook | LinkedIn

Featured:     European Coverage     Production Inkjet Analysis

Eight Xerox iGen4 EXP Presses Purchased by Standard Register

Monday, January 23, 2012

Press release from the issuing company

Maintaining brand consistency is more important than ever as companies design marketing collateral for various sales channels – including local and regional offices, agents, franchisees, dealers and resellers. Standard Register(NYSE: SR) purchased eight iGen4® EXP Presses from Xerox Corporation (NYSE: XRX) to help deliver high-quality critical communication materials for their customers.  

The Xerox presses are located in five Standard Register print centers across the U.S.  

“It is one thing to say you can deliver high-quality, color-critical documents, but it is quite another to build a national footprint to ensure repeatable, sustainable, color-critical documents as Standard Register has done,” said Steve McDonell, vice president of manufacturing and sustainability, Standard Register. “We take our customers’ brand reputation seriously. With Xerox’s color technology, we can maintain the look they’ve invested in.”

To maximize its technology investment, Standard Register worked with Xerox to develop a marketing strategy, which included color sales training and educational seminars – opening new ways for the sales force to engage customers on the benefits of digital printing. Xerox also assisted Standard Register in selecting color management software and developing color management processes.

Through its partnership with Xerox, Standard Register earned the G7 Master Printer Qualification – a stringent process that recognizes the company’s ability to deliver high-quality, consistent color print.

In addition to garnering increased business with the iGen4 EXP presses, Standard Register is expecting productivity gains and cost reductions with the press’ expanded sheet size and bindery capability. 

 

Discussion

By graham riley on Jan 23, 2012

Where were they installed?

 

By patti quinn on Jan 25, 2012

Graham,the Xerox iGen4EXP presses are located in Philadelphia, Sacramento, Atlanta, Dallas and Chicago.

 

By Dale Mcmichael on Jan 25, 2012

In addition to the iGen4EXP presses Standard Register's overall investment included additional digital presses, color management software, business processes, workflow automation, web-to-print applications and training. They allow the company to offer the highest level of critical color production and distribution available in the marketplace. The investments support Standard Register's Marketing Services Suite and its strategy to advance customers' reputations by helping them effectively manage critical communications.

 

By Dave Jaskulke on Mar 30, 2012

This new venture that this 2 big companies made will surely make them more big on this industry. Making a more high-quality products that will surely satisfy the consumers. Coroplast Signs

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

SHARE

Email Icon Email

Print Icon Print

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2016 WhatTheyThink. All Rights Reserved