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Carlith Selects Suite of EFI Products

Tuesday, October 18, 2011

Press release from the issuing company

EFI™ (Nasdaq: EFII), a world leader in customer-focused digital printing innovation, today announced that Carlith LLC has chosen a suite of EFI solutions to streamline its operations and provide a foundation for future growth. Carlith is deploying EFI Digital StoreFront® web-to-print, EFI Pace™ MIS, Pace scheduling, EFI Auto-Count® direct machine interface, and the SmartLinc Process Shipper freight management solution. The company also recently installed its first digital press by MGI, driven by EFI Fiery® technology.

A leading full-service commercial printer in the greater Chicago metropolitan area, Carlith is a portfolio company of SR Capital Partners, a Los Angeles-based private equity firm. Soon after Carlith was purchased by SR Capital in June, the company began reviewing available print MIS products. Carlith was an existing EFI PSI™ user, but was not taking full advantage of the system. After a thorough evaluation, EFI came out on top again and Carlith signed the EFI agreement at this year's GRAPH EXPO conference.

"The suite of solutions from EFI is a perfect fit for our needs," said Shaffiq Rahim, chairman of Carlith. "There is a reason the majority of MIS and Web-to-Print implementations in the marketplace are EFI systems - they are the most dynamic and are backed by a solid technology company with a true commitment to its customers."

Strong financial reporting and the ability for the systems to grow with the company were key decision factors for Carlith. Continues Rahim, "To really grow the business we need to understand profitability per job, as well as be able to track each job from start to finish, so EFI Pace was the best choice. We also needed a system that could handle inventory management, and now our hand-held scanners will be integrated with Pace. As we expand into digital printing, fulfillment and logistics, we're confident the strong EFI solutions we're implementing are the right ones to grow along with us."

The integration of Digital StoreFront and Pace with their Fiery technology will ensure even greater productivity for Carlith.

"Carlith understands the benefits of operating an integrated, end-to-end management system, and we expect to exceed their expectations when all the solutions are up and running," said Marc Olin, senior vice president and general manager of APPS, EFI.

For more information about EFI products, visit www.efi.com or contact 800-875-7117.


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