Log In | Become a Member | Contact Us

Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     M&A Trends     Production Inkjet     Installations and Placements Tracker

NOVA Marketing Services Updates Web Site

Wednesday, July 06, 2011

Press release from the issuing company

St. Louis, MO. – NOVA Marketing Services has significantly updated its Web site (www.novamktg.com) with a variety of upgrades that offers a brand new look at the full service fulfillment, project management and distribution company.  Rotating billboards promoting the company's core capabilities is a fresh approach incorporated into NOVA's first major Web upgrade since being purchased from Quebecor in 2005.

Site visitors will find a more in-depth Services section, as well as new categories that explain Success stories, Resources and Diversity.  One of the success chapters delivers the tell-all of a wildly popular fulfillment project that involved the delivery of chocolate bars in the heat of summer.  
"We added more Web menu items to accurately portray who we are and how we make things happen in the fulfillment world," said NOVA's Vice President, Rocky Abbett. "The feedback we received prior to making the changes suggested we should talk about our successes and discuss in greater detail about our capabilities.  Our research indicated these were important considerations to prospects.  Since we have the track record companies are looking for, it made sense to upgrade our Web site now in this manner."

Clicking on the Services section provides a straight forward analysis on how NOVA approaches its bread-and-butter capabilities. There you will find details on Kitting and Assembly, POS Assembly and Distribution, In-Store Marketing and Project Management.  Separate categories are devoted to Targeted Direct Mail, Product Sampling and Product Pick-and-Pack.  This information gives one a true sense of what NOVA has accomplished since it first opened for business in 1992.

Another new addition is a Q & A section designed to provide practical information to marketing and promotion professionals who manage multi-faceted projects.  This section will tackle common challenges and provide ideas and best practices in achieving successful programs.    

"We plan to invite visitors to submit their toughest problems and questions to our experts," Abbett said. "Answers will be posted on an ongoing basis.  This approach will allow for more direct connection with our clients and prospects, enabling them to become more familiar with NOVA's expertise."

NOVA Marketing Services provides on-line order fulfillment, real-time inventory management, kitting and assembly, and direct mail while serving a wide range of national and regional customers in many industries.  In 2005, NOVA became a subsidiary of The MATLET Group, a certified Minority Business Enterprise and Corporate Plus member of NMSDC.  For more info, visit www.thematletgroup.com.


Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free



Email Icon Email

Print Icon Print

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2019 WhatTheyThink. All Rights Reserved