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QuantumDigital migrates to intelligent mail barcodes, earning USPS certification

Friday, April 22, 2011

Press release from the issuing company

Austin, Texas – QuantumDigital, the turnkey provider for measurable direct mail, on-demand digital printing and email marketing, today announced that it has been certified by the United States Postal Service (USPS) as a full-service facility, authorized to utilize Intelligent Mail Bar Coding (IMB). QuantumDigital is the first Austin-based direct mail company to become certified.

Intelligent Mail services offer mailers next-generation mail delivery information processing. The Intelligent Mail barcode combines the data of the existing POSTNET and the PLANET Code barcodes, as well as other data, into a single barcode. Use of the new format increases mail piece real estate by eliminating the need for multiple barcodes. Additionally, use of Intelligent Mail Barcodes, not only on mail pieces, but on handling units and containers, will enable more visibility during the mailing process. With detailed end-to-end tracking capabilities, mailers can monitor the location of pieces as they move through the mail stream and get a more exact delivery timeline.    

"This certification means that we have the latest software required to process mail and are in compliance with both current and future USPS requirements for pre-sort mail," said Freddie Baird, Executive Vice President and Chief Operating Officer, QuantumDigital. "Migrating to the Intelligent Mail barcode will allow us to track individual mail pieces through every step of the mail stream, which is of great benefit to our customers when making strategic marketing campaign decisions. It also means that we will be able to even further streamline our already rapid direct mail fulfillment process and get mail pieces out faster and more efficiently."


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