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PUBBLES partners with software provider WoodWing

Thursday, November 18, 2010

Press release from the issuing company

Zaandam / Hamburg – PUBBLES, the German platform for the distribution of digital newspapers, magazines and books, and WoodWing, a leading international supplier of cross-media publishing systems and an innovative leader in the tablet publishing market, have completed the integration of the viewer of WoodWing's Digital Magazine Solution in the updated PUBBLES App 1.2.

Fast and easy distribution of digital publications for tablets
The partnership aims to enable all publishers creating the tablet editions of their media brands with WoodWing's Digital Magazine Tools to distribute their digital publications quickly and easily via PUBBLES. Without any technical changes, the digital publications created with WoodWing's solution can be purchased and viewed directly through PUBBLES.

stern eMagazine available on PUBBLES
The first WoodWing-based tablet edition of a media brand on PUBBLES is the eMagazine of the renowned German weekly magazine stern.

Until now, WoodWing customers around the world – some of the best-known magazine and newspaper publishers, as well as corporate publishers – created approximately 80 apps and produced more than 700 digital publications for the iPad using WoodWing's Digital Magazine Tools. In addition to stern, other renowned German titles include Europe's largest car magazine AUTO BILD and Frankfurter Rundschau, one of the leading daily newspapers in Germany.

Dr. Bernard Mischke, Managing Director of PUBBLES, said, "Many publishers are wondering what software solution best meets their requirements for the publication of digital content. From our perspective, WoodWing offers publishers an excellent solution for the economic production of digital media. With the integration of WoodWing's Viewer in PUBBLES, we expand the options of publishers to distribute their content in an industry-accepted format. For PUBBLES, this is another step on our way to becoming the digital media marketing and distribution platform open for all publishers."

Erik Schut, President of WoodWing Software, appreciates the partnership. "PUBBLES is a new generation kiosk for the distribution of digital content," Schut said. "Users of our Digital Magazine Solution not only create stunning tablet editions of their media brands – with PUBBLES, they now also have an attractive distribution channel available, which enables them to tap new revenue sources. The integration of our viewer in PUBBLES is a further evidence of the openness of our technology platform and our commitment to support publishers in implementing new business models such as tablet publishing."

WoodWing offers a continuously updated list of iPad apps created with its Digital Magazine Tools at www.woodwing.com/en/digital-magazine/ipad-gallery.

 

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