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Claro and MPX360 team-up for Graph Expo 2010

Tuesday, September 28, 2010

Press release from the issuing company

Claro image optimization and MPX360 color management combine to the advantage of UK's most prestigious publishing houses, and next month the two companies will bring these high-end, high-return, complementary solutions to Graph Expo booth #870.

Elpical's Claro technology is already considered a best in class solution for automated image optimization, and is in use around the world at sites such as Modern Luxury Media and USA Today.

At Graph Expo, Elpical will show the complete Claro range of automatic image enhancement solutions. Using Claro's Individual Image Analysis technology, it is possible to automatically optimize high volumes of images while routing problematic images to operators for manual checking or correction. Close integration with Adobe Photoshop and Adobe InDesign allows seamless integration at any point in the workflow. When combined with MPX360's color management solution, the market takes notice.

"It's a pleasure to apply CMYK optimization and ink savings to images that have been so perfectly corrected and optimized by Claro," Nialls Coady, CEO of MPX360, says. "We are proud to offer customers this ultra high quality, easily integrated, solution."

"We've found a like-minded developer in that we both won't settle for less than perfect. The result is quite a robust pairing, meant for the most serious and demanding publishers, printers and their customers," John de Jong, Managing Director, Elpical, says.

In the UK and Europe, the technology behind the MPX360 Colorserver has been tested against all major systems available in the market today. On each occasion the functionality, accuracy, flexibility and value for money the MPX360 system provides has impressed both consultants and clients




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