Frankfurter Rundschau creates iPad app WoodWing's Digital Magazine Tools
Friday, September 24, 2010
Press release from the issuing company
Zaandam, The Netherlands – WoodWing Software, an innovation leader in the areas of cross-media and tablet publishing, today announced that the Frankfurter Rundschau, a German daily owned by the media group M. DuMont Schauberg, is publishing its daily iPad app with WoodWing's Digital Magazine Tools.
Tablet-compliant media experience
Eric Dauphin, Head of the Online Department at Frankfurter Rundschau, said, "The app offers the readers a comprehensive selection of content from the print edition, presented with a visually appealing magazine look. The app delivers the newspaper experience in a new dimension."
Use of HTML5
Adaptation to demanding workflow of a daily newspaper
"It's been a challenge to adapt the production of a daily iPad app to the processes of a daily newspaper, characterized by very tight deadlines and high actuality," Dauphin said. "WoodWing's iPad solution fits perfectly into our existing production environment, so we were able to map the workflow very well."
WoodWing's solution has been integrated into existing infrastructure
The iPad edition of the Frankfurter Rundschau is available on the eve of the day of publication of the print edition and can be downloaded from the app's built-in kiosk feature. Currently, customers can download individual issues. An optional subscription model is in the works.
WoodWing's iPad publishing solution ideal for daily iPad issues
During the development phase of the iPad app, the team at Frankfurter Rundschau was supported by A&F Computersysteme AG, based in Switzerland, one of WoodWing's Gold Authorized Solution Partners. Urs Felber, Managing Director of A&F, said, "We have already assisted several clients in the creation of their iPad apps. The setup for the production of the daily iPad app of Frankfurter Rundschau, however, was a particular challenge. We are pleased that we were able to contribute with our know-how to this success."
The Frankfurter Rundschau is published by the Druck- und Verlagshaus Frankfurt am Main, owned by the media group M. DuMont Schauberg. Circulation-wise, it's the largest subscription newspaper in the German Rhine-Main region and one of the leading quality newspapers in Germany. Its online site, www.fr-online.de, reaches 956,000 unique users and generates 13.3 million visits.
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