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Finch hosts sustainable booth at the HOW Conference

Tuesday, June 08, 2010

Press release from the issuing company

Glens Falls, NY & Denver, CO (HOW Conference) – Finch Paper, the industry's uncoated value and service leader, is showing designers green in booth #513 in the Resource Center at this year's HOW Conference, taking place in Denver from June 6-9. Finch's 100% recyclable booth – created using conVerd's Enviroboard substrate and manufactured with Finch paper – will be a lively scene as designers learn about the company's newest products, as well as take home a variety of swatchbooks, educational guides, and more.  Finch will also host a live MacBook Pro drawing at the booth on June 7, to declare the winner of the Finch is in the House promotion.

Live MacBook Pro drawing
Finch's popular Finch is in the House contest, where creative professionals who submitted 10 samples of projects produced using Finch Paper were entered into a drawing to win a MacBook Pro, was held over the last two months. Submissions are being showcased on a rotating basis in the new Finch is in the House design blog.

Finch will host a live drawing at the HOW Conference to award a MacBook Pro to one of the many companies that participated in the contest. HOW's very own Elayne Recupero will conduct the drawing at Finch booth #513 in the Resource Center on June 7 at 1:30 p.m.

The second out of three contests for the year begins on June 7. Submissions are again being accepted for this next phase of the Finch is in the House promotion, where designers will have the chance to win an Adirondack retreat for a creative team of up to 6 people at the Finch Boreas Lodge from September 17-20, 2010. Visit www.finchpaper.com for submission details.

Seeing green again…
For this year's HOW Conference, and as part of its commitment to environmental responsibility, Finch has teamed up with conVerd to create a booth display made from conVerd's Enviroboard substrate, a greener alternative to traditional foam core manufactured using Finch paper.  The exhibit is comprised of a standing structure printed on Enviroboard and supported by a wood easel – both materials certified to the standards of the Forest Stewardship Council and can be either reused or recycled – as well as with five sheets of Finch paper, two of which are corrugated. Several die-cut pieces attached to the display create a 3-D effect, and illustrate the ease in customizing shapes when using the product.
A true green feature, the booth is completely recyclable once the event ends. All displays created by conVerd are easy to assemble and are very light to ship, diminishing drayage and labor costs. This more economical solution – leaving less of a carbon footprint – is a sensible alternative to traditional booth displays.

…and again
Designers will have the opportunity to learn about the another green – price savings -- that Finch offers, as well. Beth Povie, Marketing Communications Manager at Finch Paper, says, "Not only do we offer the advantage of being an integrated paper mill that practices sustainable forestry, generates its own power, and makes its own pulp; we produce high-quality, uncoated printing papers – all at a reasonable, and competitive, price point."

One of the highlights of the Finch product portfolio, the Finch Fine line is an affordable, high-quality performer and is a top environmental choice offering something for everyone. FSC-certified and made with 10% post-consumer recycled fiber, Finch Fine boasts a 98-brightness, excellent formation and a full range of sizes for offset and digital printing. Finch Fine is an ideal choice for value conscious organizations and delivers supreme quality at a price that leaves designers satisfied.

 

 

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