Polestar is launching a service to enable its customers to publish their printed publications on the new Apple iPad, iPhone and online.

Polestar Digital Editions – powered by award-winning YUDU technology – enables files received by Polestar for print purposes to be converted to online publication simultaneously across all platforms.

James Povey, Marketing Director – Polestar UK Print, says: "Polestar is determined to continue to provide multiplatform channels for our clients so consumers can receive or access their publications traditionally through a printed version or online. It makes real sense for publishers, who are supplying data to us, to use this new service to access the very latest media, including iPad and iPhone, easily."

He continues: "We are very excited to be introducing Polestar Digital Editions to our customers and believe it is the way forward for those wishing to combine traditional print with new media. It is ideally suited to our clients because the high definition images and flexibility of the features reflect and complement the quality of the printed page and editorial content of the publications."