Pantone unleashes PANTONE PLUS, the next generation of color
Tuesday, May 11, 2010
Press release from the issuing company
Editor's Note: See commentary from WhatTheyThink's Cary Sherburne
Carlstadt, N.J. – For nearly 50 years, the PANTONE MATCHING SYSTEM has been the worldwide color communication standard. As technology and working styles advance, Pantone continues to evolve its color tools and technology to reflect today's design and production workflows. Pantone LLC, an X-Rite company and the global authority on color and provider of professional color standards for the design industries, today announces PANTONE PLUS, the next generation of the PANTONE MATCHING SYSTEM.
"PANTONE PLUS takes what designers and printers know and love about the PANTONE MATCHING SYSTEM and supercharges it with a host of new features, colors and digital tools," said Ron Potesky, senior vice president and general manager of Pantone. "The PLUS SERIES provides designers with greater freedom for selecting, specifying and matching color. And, since the PANTONE PLUS SERIES is based on the widely used PANTONE MATCHING SYSTEM, there's no training or new equipment required to start pushing the boundaries of creativity."
"Adobe Creative Suite plays a central role in helping designers realize their artistic visions and Pantone is also crucial to this process, allowing creatives to make and implement critical color decisions," said Lea Hickman, senior director, design and web segment at Adobe. "PANTONE PLUS provides Adobe Creative Suite users with expanded color sets and more intuitive selection to help streamline the creative process."
PANTONE PLUS SERIES
PANTONE COLOR MANAGER Software, available free-of-charge with every PLUS SERIES purchase, lets designers update their favorite design applications with the new PLUS SERIES Color Libraries. An added feature allows users to convert spot colors to CMYK simulations based on loaded ICC profiles. Creatives can also access the entire PANTONE PLUS SERIES from their iPhones with the myPANTONE iPhone application, empowering designers to capture, create and share PANTONE Color Palettes – wherever they go and whenever they find inspiration. Additionally, with the myPANTONE X-Ref iPhone application, designers can easily cross-reference all PANTONE Color Libraries.
Making a color-critical decision under the wrong lighting conditions can greatly compromise the final product. All guides in the PLUS SERIES include a ColorChecker Lighting Indicator to instantly show whether current lighting conditions are suitable for color evaluation.
All books in the PLUS SERIES are printed on text-weight paper to more closely reflect the majority of printed work today and meet certification standards set forth by the Forest Stewardship Council (FSC), an independent organization that promotes responsible management of the world's forests. Products carrying the FSC label assure consumers they are choosing products from forests managed to meet the social, economic and ecological needs of present and future generations (Certificate Code SW-COC-003183).
The complete PANTONE PLUS SERIES includes: - PANTONE FORMULA GUIDE (Solid Coated and Uncoated)
PANTONE PLUS SERIES FORMULA GUIDE and SOLID CHIPS
PANTONE PLUS SERIES COLOR BRIDGE
PANTONE PLUS SERIES CMYK
PANTONE PLUS SERIES PREMIUM METALLICS and PREMIUM METALLICS CHIPS
PANTONE PLUS SERIES PASTELS & NEONS and PASTELS & NEONS CHIPS
Pricing, Availability and System Information
Every PLUS SERIES purchase includes COLOR MANAGER Software free-of-charge upon registration. The public beta version of COLOR MANAGER will be available in June 2010 to registered users. PANTONE PLUS Digital Libraries for Adobe and Quark will also be available in June 2010 free-of-charge to anyone wanting to update their favorite software with the new PLUS SERIES colors.
myPANTONE and X-Ref are available for download at the Apple iPhone App Store for U.S. $9.99 and $1.99 respectively. myPANTONE and X-Ref are compatible with iPhone OS 3.0 or higher, and can be used on the iPhone, iPod Touch and iPad. Automatic updates to the applications including the new PANTONE PLUS SERIES Color Libraries will be available June 2010.
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