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WAM!NET Joins PODi

Thursday, October 02, 2003

Press release from the issuing company

EAGAN, MN – September 30th, 2003 – WAMNET, a division of SAVVIS Communications Corporation announced today that it has become a member of PODi—the Digital Printing initiative, a not-for-profit organization focused on developing the digital print industry through market education and development of software standards. PODi members are market and technology leaders in digital printing representing all facets of the ecosystem from suppliers of hardware and software to print service providers and solutions providers. PODi members work together to enhance the market for digital printing by creating industry standards, promoting the market for digital printing services, and through peer-to-peer networking. In particular, PODi has been the leading force for creating, developing, and implementing the PPML standard. PPML is an open, interoperable, device-independent standard that will enable the widespread use of personalized print applications. It will allow personalized print to be more flexible, easier to use and more affordable to produce. It supports a full range of on-demand printing, ranging from the office environment to high-speed production environments. “Expertise in personalized marketing, along with reduced costs of high-volume four-color digital printing will continue to drive interest in digital printing,” said Janice Reese, WAM!NET Director, Print & Publishing. “The future of digital and personalized printing will also be fueled by technologies that allow disparate hardware and software systems to communicate effectively with one another. WAM!NET believes in working with organizations that foster open standards.” “WAM!NET technology supports storing and delivering XML-based instructions, such as PPML, along with data files,” Reese said. “Corporate advertisers and industry vendors, as they move into digital printing, will require a secure file transfer system for creative files and customer databases. Graphics production involves a number of different players including corporate marketers, ad agencies, prepress houses, and printers, among others.” “WAM!NET is focused on enabling its services to attach XML instructions to data files and we recognize that there is a growing opportunity to connect content with data sources and provide a utility solution across a global distributed network,” said Richard Metcalf, Managing Director of WAM!NET. “SAVVIS’ high performance global IP network dramatically expands our ability to do this.”

 

 

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